1. Market Research
  2. > Agriculture
  3. > Agricultural Products Market Trends
  4. > Viticulture

Viticulture Industry: Complete Sector Overview

  • Currently 5/5 Stars.
  • 1
  • 2
  • 3
  • 4
  • 5
1 vote

Global Viticulture Industry

The global viticulture industry (part of the agricultural products market) involves the growing of grapes for winemaking. Research from Global Industry Analysts forecasts that world wine consumption will exceed 26 billion liters by 2015.

Demand is driven by the influence of western lifestyles, rising disposable income, increased consumption of premium alcoholic beverages, and a consumer base with increasingly sophisticated tastes. The wine market encompasses different types of wine including still, sparkling and fortified wine.

Trends

Over the coming years, the global viticulture industry will continue recording strong growth, encroaching on the beer and spirit markets due to growing awareness around the health benefits of wine. Researchers have found that moderate wine consumption can help prevent conditions such as muscular degeneration and chronic illnesses like cancer, heart disease and Alzheimer’s disease.

Consumers are increasingly health-conscious and bombarded with information about illness and lifestyle choices that can optimize their health. Findings touting the benefits of wine are leading to increased wine consumption in eating establishments, outlets and at home. Developing nations such as India, China and Russia are being influenced by Western lifestyle habits, following trends of increasing wine consumption. The customer base of wine drinkers is also expanding, with a trend seeing younger consumers opting for wine in the place of other alcoholic drinks.

Industry Competitors

Leading companies operating in the global viticulture industry include Foster's, Bacardi, Castel, Kendall-Jackson Wine Estates, Remy Cointreau, Pernod Ricard, Maison Burtin, Lanson, Brown-Forman, Constellation Brands, Vina Concha y Toro, Gallo Winery, Robert Mondavi Winery and Constellation Wines Australia.

Regional Market Share

The G8 nations wine market, covering the US, Canada, the UK, France, Germany, Italy, Japan and Russia, is expected to reach almost $195 billion in 2013, representing close to 3% growth in five years, reports MarketLine. Italy dominates the global wine industry, with close to a quarter of the overall market.

The US has witnessed strong growth in its wine industry over recent years. In terms of production, the US represents close to 8% of the global industry, reports RNCOS. US wine production has outpaced France, making it the largest wine consuming region in the world. States showing particularly strong growth include New York, California, Washington and Oregon. California was the leading wine producing state in the US, accounting for 90% volume in 2010. California has more wineries than any other US state. Off-trade represents a particularly important distribution channel, with specialist retailers and supermarkets holding a majority share.

Supplier Relations US estimated the US wine industry to be worth almost $16 billion in 2010. The US imported from close to 80 countries, with imports reaching $5 billion. The US also exported to almost 130 countries, with exports exceeding $1 billion in 2010. Domestic demand reached almost $20 billion in the same year.

India’s wine industry is relatively underdeveloped with quite low per-capita wine consumption, according to research from RNCOS. A trend toward Western lifestyle habits is likely to see more of the country’s 1.2 billion population join the wine drinking consumer base, with an estimated yearly growth rate of 25% in wine consumption volume predicted for 2011 to 2014. Market growth will be driven by an increasing base of women wine drinkers, wine tourism, rising levels of disposable income, and wine clubs and festivals. Domestic wine dominates the market due to import tariffs and custom duties driving up the price of imported wine.

Read more »

Share

You might be interested in these related markets:

24/7 Customer Support

Talk to Sam

+44 20 8816 8032

1-10 of about 700 reports

Viticulture Industry in the US

  • July 2016
    16 pages
  • Viticulture  

  • United States  

    Europe  

View report >

Viticulture Industry in France

  • January 2014
    6 pages
  • Viticulture  

  • France  

    Europe  

View report >

Viticulture Industry in New Zealand

  • January 2016
    24 pages
  • Viticulture  

    Wine  

  • New Zealand  

View report >

Viticulture Industry in Australia - Forecast

  • December 2014
    9 pages
  • Viticulture  

    Winery  

  • Australia  

View report >

Viticulture Overview in Australia

  • December 2014
    10 pages
  • Viticulture  

  • Australia  

View report >

Organic Fruit Supply in the UK

  • September 2016
    2 pages
  • Organic Fruit  

    Viticulture  

    Bookstore  

  • United Kingdom  

View report >

Grape Industry in the US

  • August 2016
    14 pages
  • Wine  

    Grape  

    Winery  

  • United States  

View report >

Wine Industry in the US

  • August 2016
    25 pages
  • Wine  

    Whisky  

    Winery  

  • United States  

View report >

Winery Markets in the US

  • August 2016
    4 pages
  • Winery  

    Grape  

  • United States  

    North America  

View report >

Wine Industry in Australia - Forecast

  • July 2016
    38 pages
  • Wine  

    Winemaking  

  • Australia  

View report >

Search in Viticulture Industry (About 700 reports)
Parent industry: Agricultural Products
Related industries: Cereal Production, Forestry Plantation, Horticulture, Livestock, Market Gardening

33 reports

Purchase Reports From Reputable Market Research Publishers
(From € 79 - € 79)

China Ouhua Winery Holdings Ltd

China Ouhua Winery Holdings Ltd

  • € 79
  • Company report
  • September 2016
  • by Wright Investors' Service

A textual analysis of the financial results for China Ouhua Winery Holdings Ltd compared to selected competitors. Also included are quantitative analyses of the company's financial statements, extensive ...

Wineries In The Us - Industry Market Research Report

April 2016 € 816

2016 U.s. Wineries & Wine-making Industry-accounting & ...

April 2016 € 239

E. And J. Gallo Winery: Consumer Packaged Goods - Compa ...

March 2016 € 100

Wine Manufacturing (including Wineries With Vineyards) ...

February 2016 € 1 596

Magnotta Winery Corporation: Consumer Packaged Goods - ...

January 2016 € 100

E. & J. Gallo Winery - Strategy And Swot Report

January 2016 € 140

2016 Worldwide Wineries & Wine-making Industry-industry ...

December 2015 € 239

E. & J. Gallo Winery

November 2015 € 140

Grape Growing In Australia – Industry Market Research ...

October 2015 € 628

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.