Global Video On Demand Industry
The global video on demand (VOD) industry involves service providers making content available to consumers. Various players are involved, including TV providers such as Verizon FIOS and Comcast, movie studios, retailers and technological outfits. The latter is made up of companies such as Google and Apple expanding their downloading services to offer streaming options.
Retailers can also provide VOD services like Amazon Instant Video, which allows viewers view content on browsers, or through devices like Kindle Fire and Roku. In addition, movie studios came up with UltraViolet, which requires users to purchase a DVD to obtain a code giving access to movies to be downloaded onto any device.