1. Market Research
  2. > Media
  3. > Broadcasting Market Trends
  4. > Radio Broadcasting

The Business of Radio Transmission: Must-Read Reports & Analysis

  • Currently 5/5 Stars.
  • 1
  • 2
  • 3
  • 4
  • 5
6 votes

Global Radio Broadcasting Industry

The global radio broadcasting industry encompasses broadcasting networks, syndicates and stations involved in the transmission of audio programming via internet radio, digital, Satellite, FM and AM radio channels. Industry players generate revenue through selling advertising time during the various programs transmitted. Advertising depends on the specific medium, with advertisers choosing the right channel for the audience they wish to read.

Traditional non-internet radio, for example, is generally geared toward a local audience, keeping a specific demographic informed of local news and weather, and providing talk shows that address local issues. Advertising using this type of radio is generally locally focused as opposed to television broadcasting advertising, which works on a nationwide level.

The global radio broadcasting industry is partly governed by state regulation. Technology also plays an important role in the industry’s development. The industry is characterized by intense competition with players up against rival radio operators and other media. Radio operators capture audience attention with specialty stations that focus on sports, news and various music styles such as classical, rock, easy listening, jazz, etc.

Radio Channels/Types

According to research from TechNavio, the global RNCi-next generation radio network controller market will generate revenue of almost $97 billion in 2014. Industry performance will be driven by growing demand for 3G wireless networks. The cost effectiveness of delivering 3G services to capture the 2G market may present an obstacle to market growth moving forward. Leading vendors currently operating in the RNCi-next generation radio network controller market include Huawei, Alcatel-Lucent, Nokia Siemens Networks, ZTE and Ericsson.

While FM radio uses frequency modulation to transmit high-fidelity sound via broadcast radio, AM radio uses amplitude modulation. Public and commercial AM broadcasting is carried out through medium wave band, and on long wave and short wave bands. AM broadcasting was the original method used to impress sound on a radio signal, and continues to be used by the global radio broadcasting industry today.

Accustream estimates internet track play and music radio listening hours climbed almost 51% in 2011 to a monthly rate of close to 1.5 billion. Advertising and subscription grew more than 64% in the same year. The market witnessed strong usage and monetization results in 2011, and this trend continues in 2012, with sector revenue growth outpacing radio and track play listening hour growth for the first time.

The internet and mobile radio market generated almost $294 million in gross media spend, and close to $172 million in subscription revenue in 2011, with overall market growth expected to reach close to 80% in 2012. Audio inventory expansion is expected to break the 6 billion avails per month mark in 2012.

Pandora’s growing concentration on the in-stream audio format will drive this growth in part. Mobile listening continues to grow in importance due to the rise in cross device audio placements. In 2011, mobile music and track play witnessed more than 220% growth, equivalent to more than 40% of overall play hours. Mobile listening on Pandora’s service has reached 70% of overall listening, compared with 50% of Slacker’s service.

Read more »


You might be interested in these related markets:

24/7 Customer Support

Talk to Sam

+1 718 473 0872

1-10 of 50 reports

Radio Broadcasting Industry in Canada and the US

  • January 2015
    7 pages
  • Radio Broadcast  


  • Canada  

    United States  

View report >

Radio Broadcasting Industry in the UK

  • March 2016
    50 pages
  • United Kingdom  

View report >

Radio Broadcasting Industry

  • May 2016
    6 pages
  • Radio Broadcast  

View report >

Radio Broadcasting Markets in the UK

  • November 2015
    20 pages
  • United Kingdom  

View report >

Commercial Radio Statistics in Australia

  • October 2015
  • Commercial Radi  

  • Australia  

    United States  


View report >

Commercial Radio Industry in Australia

  • October 2015
    7 pages
  • Commercial Radi  

  • Australia  

View report >

Music Industry in France

  • September 2015
    44 pages
  • Music  

    Commercial Radi  

  • France  



View report >

Broadcasting Industry in Australia

  • July 2015
    38 pages
  • Broadcasting  

    Commercial Radi  

  • Australia  


View report >

Media Industry

  • March 2015
    130 pages
  • Newspaper  



  • Europe  



View report >

Radio Broadcasting Industry in Egypt

  • February 2015
    29 pages
  • Egypt  



View report >

Search in Radio Broadcasting Industry (50 reports)
Parent industry: Broadcasting
Related industries: Television Broadcasting

18 reports

Purchase Reports From Reputable Market Research Publishers
(From $ 225 - $ 225)

Australia - Radio - Digital Radio

Australia - Radio - Digital Radio

  • $ 225
  • Industry report
  • May 2016
  • by Paul Budde Communication Pty Ltd

Digital radio operates in the five mainland state capitals of Adelaide, Brisbane, Melbourne, Perth and Sydney. Trial broadcasts services are available in Canberra and Darwin, while repeaters have been ...

2016 U.s. Radio Broadcasting Industry-capital & Expense ...

December 2015 $ 149

2016 Worldwide Radio Broadcasting Industry-industry & M ...

December 2015 $ 299

Radio One, Inc. - Strategy And Swot Report

November 2015 $ 175

Global Internet Radio Industry 2015 Market Research Rep ...

November 2015 $ 2 850

China Internet Radio Industry 2015 Market Research Repo ...

October 2015 $ 3 200

United States Internet Radio Industry 2015 Market Resea ...

October 2015 $ 3 800

Japan Internet Radio Industry 2015 Market Research Repo ...

October 2015 $ 3 400

Tv & Radio Broadcasting In China

August 2015 $ 1 020

More Than White Noise: The Impact Of Music Streaming Se ...

July 2015 $ 500

Reportlinker.com © Copyright 2016. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.