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Press Industry: Market Research Reports, Statistics and Analysis

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(Photo: A. Kartha)Global Press Industry

 

The global press media industry has recorded declining demand over recent years due to the economic recession, changing demographics, evolving readership habits, reduced investment in advertising, a falling off in younger readers and rivalry from competing media channels.

 

The biggest challenge faced by the global press industry remains changing readership habits instigated by the information technology age. While readers traditionally got daily news from their newspaper, nowadays readers have access to news online as events are unfolding. Press media is no longer at the top of the news chain since the expanding penetration of mobile internet devices.

 

With consumers increasingly opting for instant information via the web, allowing them to follow news events in real time rather than in printed news, circulation volumes continue to fall. Reading habits are also changing, with a shift from a general overview of world events to specific information searches. Busier lifestyles are leaving consumers with less time; therefore the appeal of a targeted inquiry for relevant information is of more appeal than getting a broad outline with a wider scope.

 

During times of economic turmoil, newspaper publishers face the challenge of dwindling corporate advertising budgets, with the auto industry and real estate market cutting back on advertising spending. Print media employment pages have also record a decline, and even outside of periods of economic decline, job seekers are increasingly likely to check job offers online and free of charge, rather than buying newspapers.

 

The press industry has had to accommodate busy metropolitan readers with online versions and smaller-sized print formats to allow city dwellers keep up with the news while travelling in small spaces and allowing access on mobile devices such as iPads and iPhones.

 

 

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Global Press Key Market Figures

  • Industry report
  • December 2013
  • 25 pages

... Is not likely * according to the figures published by the german advertising industry association (zaw). Daily + weekly + sunday newspapers tv + radio + cinema magazines (popular + trade press magazines) direct ...

  • Industries: Press
  • Countries: World

Press Sector in The United States and Canada

  • Industry report
  • October 2013
  • 11 pages
  • Industries: Press
  • Countries: United States, Canada

The European Press Business Brief

  • Industry report
  • November 2012
  • 7 pages

... Represent something special and reflect the spirit of the time, such as a few years ago with Landlust Or Cut- mode , Which is distributed by saarbach. We can now welcome another unusual magazine ...

  • Industries: Press
  • Countries: Germany, United Kingdom, Europe

Press Sector in Asia

  • Industry report
  • January 2012
  • 48 pages

... A newspaper ad can be an effective way to market one S business. But just getting an ad in the paper doesn T mean that readers will pay attention to it. Publishing houses can increase the impact of an ad ...

  • Industries: Press
  • Countries: Asia

Press in China, Indonesia and Japan : Innovation and Technology Trends

  • Industry report
  • May 2013
  • 11 pages

... In overseas countries under unfavorable exchange rate, rapid and significant shrinkage of market scale in offset printing press. Delayed in countermeasures against drastic change ...

  • Industries: Press
  • Countries: China, Indonesia, Japan

Press in Germany, The United States and France : Industry Overview and Key Players

  • Industry report
  • January 2012
  • 11 pages
  • by Corporation

... Cent australian newspaper sales have continued their decline as readers move to digital platforms, a report says. Audit bureau of circulation (abc) data showed monday to saturday newspaper sales fell ...

  • Industries: Press
  • Countries: Germany, United States, France

Press Business in The United Kingdom, Germany and The United States

  • Industry report
  • August 2013
  • 9 pages

... Zeitschriften vertrieb gmbh & co. Kg in unterschleissheim, currently handles the distribution of magazines and the national distribution of the newspapers of the funke media group. It is to be ex- pected ...

  • Industries: Press
  • Countries: United Kingdom, Germany, United States

The British Press Industry Brief

  • Industry report
  • April 2013
  • 16 pages

... Proportion of journalists with 30 per cent working for regional / local newspapers and 11 per cent for national newspapers. A quarter work for magazines, with business sector magazines providing the largest ...

  • Industries: Press
  • Countries: United Kingdom

Press in Germany, Canada and The United States : Market Overview and Key Players

  • Industry report
  • June 2013
  • 56 pages

... Worthwhile from a certain size of print run, due to the high start-up costs. Not a lot of international newspapers reach this size of print run in an export market such as italy. As a result, most import ...

  • Industries: Press
  • Countries: Germany, Canada, United States

The Russian Press Business Brief

  • Industry report
  • May 2013
  • 12 pages

... Will be published as part of the kaluga regional part of business magazine. Volume is 16 a4-format pages, with a circulation volume of 5 000 copies, door-to-door distribution to companies in the city of kaluga ...

  • Industries: Press
  • Countries: Russian Federation
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  • Industry report
  • February 2014
  • by Ibisworld

IBISWORLD INDUSTRY RISK RATINGS REPORT This is the replacement for IBISWorld's May Newspaper Publishing in the US Industry Risk Ratings Report. Industry Risk Ratings Synopsis This Industry Risk Ratings ...

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» Read our Company Profiles

5 Companies

ZenithOptimedia

Portugal

ZenithOptimedia

Argentina

Smiths News PLC

United Kingdom

Bobit Business Media

United States

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