Online Advertising Analysis & Statistics, November 2010 (p4)

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The Value Chain 2010 - 2012: CDNs, OVPs and Video Advertising Networks

$ 2 895
Industry report
November 2010
by AccuStream iMedia Research

The online media value chain (comprising CDNs, OVPs and Video Advertising Networks) is forecast to generate $2.3 billion in top line revenues in 2010, with 56.5% of that figure linked predominantly to ...

Industries : Online Advertising

Online Games Publishers and Market in Asia

$ 3 000
Industry report
November 2010
by Pearl Research

This study analyzes more than 25 top online game publishers in Asia. Pearl Research's ?Online Game Publishers in Asia? study contains profiles of key market players including market share, financial data, ...

Industries : Video Game, Internet Business, Online Advertising
Countries : World, Asia, Taiwan, South Korea, India, China

infoGROUP Inc.: SWOT Analysis & Company Profile

$ 99
Company report
October 2010
by Business Review

Synopsis Business Review's infoGROUP Inc. contains a company overview, key facts, locations and subsidiaries, news and events as well as a SWOT analysis of the company. Summary This SWOT Analysis company ...

Industries : Online Advertising
Countries : United States

The world online advertising market - Mobile Internet, social networks and video online Markets & forecasts 2006-2014, 3rd edition

$ 1 950
Industry report
October 2010
by Idate

This report provides a thorough analysis of the online advertising market through an examination of the positioning of the top players, the techniques being used, the main approaches being taken to advertising ...

Industries : Online Advertising
Countries : South Korea, World, United States, Spain, Italy, France, Germany, Japan, China

Google vs. Apple: Clash of the Titans

$ 2 489
Industry report
September 2010
by Information Trends

Report Abstract Google and Apple are competing head-to-head in several overlapping markets. These include devices and operating systems, browsers, web advertising, applications stores, music, multimedia ...

Industries : It Hosting, Phones and Pda, Internet Business, It Services, Online Advertising, Hardware and Electronic Equipment

Mobile Applications: Preparing For The App-Ocalypse

$ 995
Industry report
September 2010
by Borrell Associates Inc.

Mobile apps are all the rage. More than a half-million apps are downloaded every single hour, and the average smartphone user has 22. But the future is cloudy for those trying to tackle the mobile universe ...

Industries : Online Advertising, Wireless Technology, Mobile Telephony
Countries : United States

Location based advertising 2010-2015

$ 2 411
Industry report
August 2010
by Visiongain

Report Details Visiongain's latest exclusive report on location based advertising examines how the location-based services market has experienced huge growth over the past two years and how the potential ...

Industries : Online Advertising, Advertising
Countries : United States

2011 Online Marketing Expenditure Forecast by DMA

$ 995
Industry report
August 2010
by Borrell Associates Inc.

The 2011 DMA Detailed Online Ad Spend Forecast offers complete detail for ad spending in each of the 211 DMAs. Also included is a breakout for total mobile marketing in each DMA. These forecasts include ...

Industries : Advertising, Online Advertising

Brazil Advertising Market

$ 638
Industry report
June 2010
by Mintel

This market research report gives a detailed analysis of the Brazilian advertising industry and includes television, newspapers, magazine, radio, pay TV, outdoor advertising, internet, yellow pages and ...

Industries : Online Advertising, Vod, Advertising
Countries : Brazil

Global Digital Media - Key Trends and Growth for Online Entertainment

$ 995
Industry report
June 2010
by Paul Budde Communication Pty Ltd

In 2010 almost a quarter of the global population access the Internet, which is quite remarkable considering this has risen from around 5% at the start of the decade. More growth is expected ahead as the ...

Industries : Online Advertising
Countries : World

Online and Mobile Music Spins and Media Spend

$ 2 495
Industry report
June 2010
by AccuStream iMedia Research

Online and mobile music listening (including individual track plays) are forecast to rise 15% in 2010 to 8.3 billion hours, a year after the radio webcasting business underwent a significant round of consolidation. ...

Industries : Online Advertising

The Social Networking Explosion: Ad Revenue Outlook

$ 995
Industry report
June 2010
by Borrell Associates Inc.

Social networks are increasing their ad revenues at a tremendous pace and before long it could take a toll on ad spending at local media Web sites. In this latest paper, we track the advertising and promotion ...

Industries : Online Advertising, Internet Business
Countries : United States

Online Video Advertising: Strategies & Results

$ 3 200
Industry report
June 2010
by Parks Associates

Synopsis This report provides in-depth profiles of the major U.S. online video advertising industry players. The report analyzes consumer use of online video and patterns based on key advertising demographics. ...

Industries : Advertising, Online Advertising, Broadcasting
Countries : United States

Press in United Arab Emirates: United Arab Emirates Advertising

$ 638
Industry report
May 2010
by Mintel

This market research report gives a detailed analysis of the United Arab Emirates advertising industry and includes newspaper, magazine, television, outdoor, radio and cinema. Market assessement is based ...

Industries : Online Advertising, Television Broadcasting, Advertising
Countries : United Arab Emirates

Video Ad Networks and Media Platforms 2010 - 2012

$ 2 495
Industry report
May 2010
by AccuStream iMedia Research

Online video advertising networks and media ad serving platforms are forecast to generate $377 million in video CPM share and fee-based revenue in 2010, an increase of 41% over the prior year comparable. ...

Industries : Online Advertising

Google vs. Apple: Clash of the Titans

$ 2 489
Industry report
May 2010
by Information Trends

Google and Apple, the two titans of the Information Age, have entered into head-to-head competition in several overlapping markets. Google's foray into operating systems and browser markets, and Apple's ...

Industries : It Hosting, Telephony, Internet Business, It Services, Online Advertising, Hardware and Electronic Equipment
Countries : World

Analyzing the Australian Media & Advertising Industry

$ 275
Industry report
May 2010
by Aruvian's R'search

Major national newspapers in circulation today can trace their origins to publications from the colonial period. Early Australian newspapers serve as an important record of local, state and national events ...

Industries : Online Advertising, Media, Advertising
Countries : Australia

Machine Tool and Equipment in United Kingdom: UK Home Emergency Insurance 2010

$ 4 495
Industry report
April 2010
by Datamonitor

About This Report The market research report is an invaluable guide to the UK home emergency insurance industry, providing insight into competitor strategies and performance as well as overall industry ...

Industries : Online Advertising, Television Broadcasting
Countries : United Kingdom

Television Broadcasting in Australia: Australia Advertising

$ 638
Industry report
April 2010
by Mintel

This market research report gives a detailed analysis of the Australian advertising industry and includes television, newspapers, internet, magazines, radio, outdoor, pay TV, cinema and others. Market ...

Industries : Online Advertising, Vod, Advertising
Countries : Australia

Mobile Advergaming and Ad-Funded Gaming Report 2010-2015

$ 2 411
Industry report
April 2010
by Visiongain

Facebook games based around advertising now achieve over 1 million monthly active users, with many of these coming through mobile usage. Whether its referred to as advergaming, ad-funded gaming or casual ...

Industries : Online Advertising, Telephony, Toy and Game, Wireless Technology
Countries : United States

Online Video and Broadband Service Provider Strategies

$ 3 200
Industry report
April 2010
by Parks Associates

Synopsis This report examines the key technology trends and business requirements that are shaping the market for online video services and the competitive environment driving the entry of broadband providers ...

Industries : Online Broadcasting, Online Advertising, Internet Access, Isp
Countries : United States

Local Mobile Advertising & Promotions: Mobile Coupons Set to Cash In

$ 995
Industry report
April 2010
by Borrell Associates Inc.

Mobile marketing is exploding, fueled by an installed consumer base of 234 million cell phone users and the quick uptake of smart phones, now in the hands of nearly one-third of consumers. The implications ...

Industries : Online Advertising, Advertising and Marketing
Countries : United States

Mobile Web 2.0 Business Models, Geolocation & Presence 2010-2014

$ 2 625
Industry report
March 2010
by Juniper Research Ltd

Highly Detailed SWOT & RecommendationsIn-depth Analysis of Key Players StrategiesExtensive Critique of Mobile Web 2.0 FrameworkAs the second part of Juniper Research's focus on mobile web 2.0, this highly ...

Industries : Online Advertising, Voip, Wireless Technology, Internet Business, Mobile Telephony
Countries : World

Advertising Outlook: Shifting Dollars

$ 3 200
Industry report
February 2010
by Parks Associates

Synopsis This study includes a survey of top-level U.S. advertising and media executives. It gathers industry insight on current and planned media budget allocation for television, Internet, and mobile ...

Industries : Online Advertising, Advertising
Countries : United States

Global Mobile Internet Industry

$ 3 950
Industry report
February 2010
by Global Industry Analyst

This report analyzes the worldwide markets for Mobile Internet in Millions (Number of Users).The report provides separate comprehensive analytics for US, Japan, Europe, China, India, Brazil and Rest of ...

Industries : Online Advertising, Online Broadcasting, Wireless Technology
Countries : World

Mobile Internet

$ 4 550
Industry report
January 2010
by Idate

Breakthrough in the mobile Internet is now being seen on the supply side, in the form of networks, devices, tariffs and applications. Yet it is too early to say that mass market has been reached, except ...

Industries : Online Advertising, Portable Devices, Telecommunication Services

Annual Report of China Mobile Internet Market (2009)

$ 5 375
Industry report
December 2009
by zzz Analysys International

I. Definition and Classification of Mobile Internet II. Analysis of Mobile Internet Industrial Chains & Commercial Models Evolution III. Current Situation and Developing Trend of Mobile Internet Market ...

Industries : Online Advertising, Mobile Telephony, Internet Business
Countries : China

Recruitment Advertising: 2010 Outlook - A Jobless Recovery

$ 995
Industry report
November 2009
by Borrell Associates Inc.

Our latest report details the decline in online recruitment advertising this year, but we forecast a 20% increase for 2010. This report, "Recruitment Advertising Outlook 2010: A Jobless Recovery," comes ...

Industries : Online Advertising, Advertising, Human Resources

Auto Advertising: 2010 Outlook - Running On Empty

$ 995
Industry report
November 2009
by Borrell Associates Inc.

Overall, we expect the total U.S. ad spend for new cars to rise to $19.2 billion from the low of $18.4 billion in 2009. This report is based on Borrell Associates' Automotive Data Table (Table A) which ...

Industries : Online Advertising, Advertising
Countries : United States

Classifieds Ad Spending Tables Q2 2009: Automotive, Real Estate & Recruitment

$ 2 095
Industry report
October 2009
by Borrell Associates Inc.

These reports provide detailed U.S. ad spending information for 2009 related to each classified vertical across 11 media categories including Interactive. They feature sales information related to the ...

Industries : Online Advertising, Advertising, Human Resources, Real Estate
Countries : United States

... As a medium for advertising depends on the development of a measurement standard. No standards for the measurement of the effectiveness of online advertising have been widely accepted. Industry-wide standards ...

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