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Online Advertising Industry: Market Research Reports, Statistics and Analysis

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Global Online Advertising Industry

 

The global online advertising industry continues to take up market share from the decline of the newspaper industry, which traditionally played a major role in local-scale advertising. Online advertising is also benefiting from the economic recession as companies seeking to tighten their budgets are cutting back on advertising costs by moving from traditional mediums toward digital advertising.

 

Global Industry Analysts estimate the world online advertising market will reach almost $73 billion by 2015, with market growth fuelled by widespread internet penetration across established and developing markets. More companies are opting for online advertising solutions to benefit from the medium’s simplicity and cost-effectiveness.

 

 

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1-10 of 37 reports

World Online Advertising Industry Brief

  • Industry report
  • April 2013
  • 38 pages

... online advertising is a quick and effective way of promoting your website. It S the advertising which uses internet as a media to communicate. On-line advertising 02/04/2013 Immediate publishing ...

  • Industries: Online Advertising
  • Countries: World

Online Advertising Key Market Figures in Canada and The United States

  • Industry report
  • April 2014
  • 12 pages

... Broadcast network online tv: free increases as advertising minutes rise, authentication & windowing make progress .................................................... 110 Estimated percentage ...

  • Industries: Online Advertising
  • Countries: Canada, United States

Online Advertising Market in Japan

  • Industry report
  • July 2013
  • 10 pages

... On products and service targeted at those businesses. [Classification of types of advertising] mobile advertising: in this survey, refers to the sum of feature phone advertising and smartphone ...

  • Industries: Online Advertising
  • Countries: Japan

Online Advertising Sector in Canada and The United States

  • Industry report
  • April 2012
  • 12 pages

... Msn, aol, broadcaster/cable network tv, newspapers/magazines, other, 2010-2014 .............................................65 Estimated us online advertising market share by google, yahoo, facebook ...

  • Industries: Online Advertising
  • Countries: Canada, United States

Industry report on Online Advertising and Movie and Video Distribution in Brazil

  • Industry report
  • February 2012
  • 101 pages

... Of tv S ad spend share, 2011 here S where to reach latin america S internet users. 67% Of female shoppers in brazil use the internet as a source before shopping for products and services1 95 ...

  • Industries: Online Advertising, Movie and Video Distribution
  • Countries: South America, Brazil, World

The Indian Online Advertising Business Brief

  • Industry report
  • January 2012
  • 8 pages

... At very low cost n order to carry out day-to-day business transactions. Search engine marketing (sem) is a form of web advertising that companies use to promote their products and services on search ...

  • Industries: Online Advertising
  • Countries: India

The Chinese Online Advertising : Industry Statistics

  • Industry report
  • June 2012
  • 74 pages

... mobile internet users have surpassed pc internet users, a major milestone and the beginning of rapid growth in mobile commerce user stickiness is increasing and behavior becoming mature as mobile ...

  • Industries: Online Advertising
  • Countries: China

Online Advertising Business Brief

  • Industry report
  • September 2013
  • 7 pages

... As well as mobile phones and tablets. It includes all the various formats of advertising on those platforms. It excludes sms, mms, and p2p messaging-based advertising. mobile advertising includes display ...

  • Industries: Online Advertising

The Japanese Online Advertising Industry Brief

  • Industry report
  • July 2013
  • 10 pages

... On products and service targeted at those businesses. [Classification of types of advertising] mobile advertising: in this survey, refers to the sum of feature phone advertising and smartphone ...

  • Industries: Online Advertising
  • Countries: Japan

Online Advertising Market Overview

  • Industry report
  • May 2013
  • 43 pages

... Hello fellow marketer Welcome to our 5th annual study social media marketing is still growing. And for businesses, social media is essential, as you'll see detailed in this year's report ...

  • Industries: Online Advertising
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