Online Advertising Analysis & Statistics, May 2013

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Market Opportunity: Mobile Marketing and Advertising

$ 995
Industry report
April 2013
by Mind Commerce Publishing

Overview: People often categorize "mobile marketing" within a large bucket of things that include mobile customer relationship management, mobile search, mobile entertainment and personalization, mobile ...

Industries : Online Advertising
Countries : World, Europe, United States

Mobile Marketing & Advertising 2013: Challenges and Opportunities

$ 1 995
Industry report
November 2012
by Mind Commerce Publishing

No longer a niche value-added service (VAS), mobile marketing and advertising is now a mainstream service offering. As is the case with many VAS applications, there is an interdependency between the mobile ...

Industries : Online Advertising
Countries : World

Google%s Mobile Advertising Strategy

$ 995
Industry report
January 2012
by Mind Commerce Publishing

Overview: Google's mobile advertising business continues to fuel impressive growth for the online search engine pioneer. The company estimates its mobile advertising revenues will likely generate in ...

Industries : Online Advertising

DoubleClick Company Analysis: DoubleClick Maintains Mobile Marketing Leadership

$ 295
Industry report
September 2009
by Mind Commerce Publishing

DoubleClick has managed to maintain its leadership stronghold in the rapidly evolving mobile advertising network landscape but is challenged by several emerging players that threaten its foothold during ...

Industries : Online Advertising

Microsoft and Yahoo Company Analysis: Microsoft/Yahoo Deal Changes White Label Search Landscape

$ 295
Company report
August 2009
by Mind Commerce Publishing

The July 2009 announced partnership between Microsoft and Yahoo will likely propel Microsoft’s Bing online search engine to greater heights and enable it to compete effectively with Google through 2014. ...

Industries : Online Advertising, Software, It Services

AdMob Company Analysis: AdMob Vies for Mobile Advertising Network Leadership

$ 295
Company report
August 2009
by Mind Commerce Publishing

AdMob is among a handful of emerging players in the advertising network space that can chase and surpass established players such as Third Screen Media and Doubleclick. This report provides a concise and ...

Industries : Online Advertising, It Services

Sponsored-Blogging: Opportunities for Pay-for-Post Marketing

Company Report: Online Advertising in China and The United States for Year 2012

Company report
December 2012
187 pages

... As a medium for advertising depends on the development of a measurement standard. No standards for the measurement of the effectiveness of online advertising have been widely accepted. Industry-wide standards ...