Toy and Game Industry Market Research & Statistics

Global Toys & Games Industry

 

The global toys and games industry is expected to hit the $100 billion mark by 2015, according to research from Global Industry Analysts. In recent years the market has been influenced by changing consumer tastes, with children opting for more sophisticated video games and electronic toys. Children are also becoming increasingly accustomed to changing toys more frequently. This means toy and game manufacturers are obliged to introduce new products on a regular basis, and focus on innovation and technological advancements.

 

Market growth is being fuelled by video, console and computer games, with the industry also benefiting from a growing adult consumer base as this group takes a greater interest in games as a popular leisure pursuit. Industry players are focusing their marketing efforts on older children and adults, with small children no longer considered the industry’s main target demographic.

 

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Toy And Game Industry in the US - Forecast

  • September 2014
    14 pages
  • Toy And Game  

    Gambling  

  • United States  

    Europe  

    Italy  

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Video Game Console Markets in Europe

  • Essential Video Game News
  • June 2014
    25 pages
  • Video Game Cons...  

  • France  

    Europe  

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Game Industry in Asia

  • Pc Online Gaming 101
  • June 2013
    34 pages
  • Game  

    Online Game  

  • China  

    Asia  

    World  

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Toy And Game Industry in Japan

  • Tomy Company Ltd.
  • January 2014
    11 pages
  • Toy And Game  

    Toy  

  • Japan  

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Video Game Industry in France

  • Essential Video Game News
  • February 2014
    21 pages
  • Video Game  

    Video Game Cons...  

  • France  

    Europe  

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Toy And Game Market Share in Germany

  • January 2014
    6 pages
  • Toy And Game  

    Toy  

  • Germany  

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Game supply in the UK

  • European Commission
  • March 2014
    12 pages
  • Game  

  • United Kingdom  

    Europe  

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Game Analysis in Canada

  • Beyond the Finish Line
  • January 2014
    36 pages
  • Game  

  • Canada  

    United States  

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Game Industry in Brazil

  • Brazilian Gaming Market: an Overview
  • January 2014
    10 pages
  • Game  

  • Brazil  

    South America  

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