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All premium reports for Advertising and Marketing Industry Analysis and Statistics (since 2008 - p8)
211-240 of 1 397 Premium Reports from 54 Publishers
Billboard & Outdoor Display Advertising in the US - Industry Market Research Report
- $ 840
- December 2009
High Barriers on the High Road This mature industry faces barriers to growth as the economic downturn decreases demand for its products, while increasing government regulation slows expansion. Investment in new generation digital, interactive, color and changeable display faces will help this indust ...
Industries : Advertising
Maritz Inc. - SWOT Analysis
- $ 125
- December 2009
Maritz Inc. - SWOT Analysis company profile is the essential source for top-level company data and information. Maritz Inc. - SWOT Analysis examines the company?s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy. Maritz ...
Industries : Advertising and Marketing
Successes and Failures in Consumer Goods Innovation and NPD
- $ 1 995
- December 2009
IntroductionIn today's competitive marketplace, it has become increasingly difficult for consumer players to gain a foothold in established or nascent sectors. This presentation offers a rundown of 100 of the most successful global brands in recent years, along with examples of brand failures, offe ...
Industries : Consumer Trends, Advertising and Marketing
Profiting From Consumer Mega-Trends in Asia Pacific: Convenience
- $ 1 595
- December 2009
IntroductionThis report takes the core Asia Pacific content from DMCM4691 and expands upon that to offer additional insight covering a wider selection of Asian countriesScope*Detailed trend analysis outlining what constitutes 'value' for consumers (trends are, after all, a reflection of what's impo ...
Industries : Consumer Trends
Advertising Agencies in the US - Industry Market Research Report
- $ 840
- December 2009
Spreading the word in a digital age This industry is expected to continue undergoing major consolidation and major advertising agencies will seek to expand their operations internationally for a global presence. Going forward, the industry will be characterized by a diversion of advertising to more ...
Industries : Advertising
Pharma's New Home Lies at the Corner of Facebook and Twitter (Strategic Focus)
- $ 3 395
- December 2009
IntroductionThe future of the life sciences industry relies on creating a multi-channel marketing strategy, which includes combining traditional practices with new marketing channels, such as the internet and social media sites. However, with a lack of guidance from the Food and Drug Administration ...
Industries : e-Healthcare, Pharmaceutical, Marketing
Profiting From Consumer Mega-Trends in Asia Pacific: Connectivity
- $ 1 595
- December 2009
IntroductionThe Connectivity mega-trend reflects the consumer desire to connect with both their peers and surroundings. Forgoing strong personal relationships is important to Asia Pacific consumers, especially in difficult times. Similarly, a feeling of responsibility is driving the trend for ethica ...
Industries : Consumer Trends
Environmental Consulting in the US - Industry Market Research Report
- $ 840
- December 2009
Green is the new Blue Businesses are increasing efforts into appearing 'green', while environmental legislations tighten, backed by government funding and incentives. Even at a house hold level, individual citizens are attempting to improve their environmental awareness, and minimize their environme ...
Industries : Advertising and Marketing
Profiting From Consumer Mega-Trends in Asia Pacific: Comfort
- $ 1 595
- December 2009
IntroductionThe Comfort mega-trend is driven by demands for safety, escapism, simplicity and tradition among consumers in the Asia Pacific region. In many ways, the Sensory versus Comfort mega-trend trade-off represents the problems associated with balancing a desire for new experiences and change w ...
Industries : Consumer Trends
Targeting Emerging Consumer Segments ? The Cautious Consumer
- $ 4 495
- December 2009
IntroductionThe recessionary environment is encouraging consumer segments to emerge and develop. Cautious consumers are now looking to shield themselves from future loss through making the correct financial decisions today. FS providers must therefore understand what these consumers want and how the ...
Industries : Consumer Trends
Authenticity & Provenance Trends: Consumer Insights and Marketing Opportunities
- $ 2 995
- December 2009
IntroductionThe potential of an authentic positioning is reflected by the relatively high perceived appeal of products marketed as 'authentic', 'home-made' or 'original'. However, authenticity is not a 'magic bullet' solution to creating widespread appeal for any given brand or product. Consumers a ...
Industries : Consumer Trends
Profiting From Consumer Mega-Trends in Asia Pacific: Sensory
- $ 1 595
- December 2009
IntroductionThe Sensory mega-trend reflects how quality remains an important influencer in grocery shopping; a higher proportion of shoppers in Asia Pacific stated that overall quality was more influential in their grocery shopping than lower prices, showing how consumers value quality items, even i ...
Industries : Consumer Trends
UK Retail in the recession: lessons for the future
- $ 1 910
- December 2009
IntroductionVerdict Research: UK Retail in a recession; lessons for the future analyses the major retail sectors during a nadir for UK retail. It identifies the factors that have ensured survival, as well as those behind casualties, and projects these into future growth strategies, with a retail sec ...
Industries : Retail, Consumer Trends
Profiting From Consumer Mega-Trends in Asia Pacific: Individualism
- $ 1 595
- December 2009
IntroductionThis report takes the core Asia Pacific content from DMCM4691 and expands upon that to offer additional insight covering a wider selection of Asian countriesScope*Detailed trend analysis outlining what constitutes 'value' for consumers (trends are, after all, a reflection of what's impo ...
Industries : Consumer Trends
Consumer Attitudes to Security in Online Payments and Banking
- $ 1 495
- December 2009
IntroductionSecurity is a key issue in the online space and understanding the consumer perspective is imperative. It is the consumer who ultimately decides how and where they use the internet for after all. In late 2009, Datamonitor was invited to present its research findings in this area to a con ...
Industries : Consumer Trends, Payment Processing
UK Retail Locations Summary 2009
- $ 1 910
- December 2009
IntroductionSummary of Verdict's UK location series, looking at town centre, out-of-town and neighbourhood retailing, as well as giving an overview of regional performanceScope*Overview of town centre retailing*Overview of out-of-town retailing*Overview of neighbourhood retailing*Overview of the GB ...
Industries : Retail, Consumer Trends
![Sign Manufacturing Industry in the U.S. and its International Trade [Q4 2009 Edition]](http://static.reportlinker.com/public/images/pub/default.gif)
Sign Manufacturing Industry in the U.S. and its International Trade [Q4 2009 Edition]
- $ 599
- December 2009
The newly published Sign Manufacturing Industry report provides the latest market research on the industry. Its comprehensive scope contains analysis on the industry's key financial data, competitive landscape, upstream and downstream industries, and trends and opportunities within the context of t ...
Industries : Manufacturing, Advertising
Snapshots Brazil Advertising 2009
- $ 600
- December 2009
Snapdata's Snapshots Brazil Advertising 2009 provides 2008 year-end market size data, with 2009 estimates, 5 years of historical data and five-year forecasts. The Snapshots report gives an instant overview of the Brazilian advertising market and covers TV, newspapers, magazines, radio, pay TV, outdo ...
Industries : Advertising
Snapshots Romania Advertising 2009
- $ 600
- December 2009
Snapdata's Snapshots Romania Advertising 2009 provides 2007 year-end market size data, with 2008 estimates, 5 years of historical data and five-year forecasts. The Snapshots report gives an instant overview of the Romanian advertising market and covers TV, Print, ooh classic, radio, internet cinema ...
Industries : Advertising
Snapshots South Korea Advertising 2009
- $ 600
- December 2009
Snapdata's Snapshots South Korea Advertising 2009 provides 2007 year-end market size data, with 2008 estimates, 5 years of historical data and five-year forecasts. The Snapshots report gives an instant overview of the South Korean advertising market and covers production and marketing services, TV, ...
Industries : Advertising
Snapshots Spain Advertising 2009
- $ 600
- December 2009
Snapdata's Snapshots Spain Advertising 2009 provides 2007 year-end market size data, with 2008 estimates, 5 years of historical data and five-year forecasts. The Snapshots report gives an instant overview of the Spanish advertising market and covers TV, direct mail, newspapers, in-store promotions, ...
Industries : Advertising
Snapshots Switzerland Advertising 2009
- $ 600
- December 2009
Snapdata's Snapshots Switzerland Advertising 2009 provides 2007 year-end market size data, with 2008 estimates, 5 years of historical data and five-year forecasts. The Snapshots report gives an instant overview of the Swiss advertising market and covers paid promotion of products and ideas on press ...
Industries : Advertising
US Advanced Advertising
- $ 3 495
- December 2009
Advertising is undergoing fundamental changes. Traditional TV programming delivers a repeatable audience that advertisers can plan their ad campaigns around. But consumers are consuming more content as Ad-supported Video-on-Demand (VOD). The current growth of Ad-supported online video services has d ...
Industries : Media, Advertising
UK IFAs 2009
- $ 4 495
- December 2009
IntroductionUK IFAs 2009 provides a definitive analysis of the IFA industry. It provides strategies that IFAs have to incorporate the changing face of consumer behaviors towards financial advice, regulatory pressures, product and pricing innovations and technological improvements to remain the domin ...
Industries : Consumer Trends, Financial Services
Global Advertising
- $ 847
- December 2009
IBISWORLD INDUSTRY MARKET RESEARCH REPORTThis is the replacement for IBISWorld's May 2009 edition of Global Advertising report.Industry Market Research SynopsisThis Industry Market Research report from IBISWorld provides a detailed analysis of the Global Advertising industry, including key growth t ...
Industries : Advertising
Global Advertising
- $ 847
- December 2009
This is the replacement for IBISWorld's May 2009 edition of Global Advertising report.Industry Market Research SynopsisThis Industry Market Research report from IBISWorld provides a detailed analysis of the Global Advertising industry, including key growth trends, statistics, forecasts, the competit ...
Industries : Advertising
Direct to Consumer (DTC) Advertising in Pharmaceuticals - Current and Future Market Outlook, Regulatory Landscape and Case Studies
- $ 3 500
- December 2009
SummaryThe author has released its latest research, ?Direct to Consumer (DTC) Advertising in Pharmaceuticals - Current and Future Market Outlook, Regulatory Landscape and Case Studies.? The research provides key data, information and analysis of the major issues affecting the stakeholders of the di ...
Industries : Pharmaceutical, Advertising and Marketing
1:1 (Personalized) Printing: Boosting Profits Through Relevance
- $ 159
- December 2009
It?s a tough marketing world out there. The media mix is fragmenting. Marketers no longer have the freedom to worry only about ?the big three?: television, radio, and print. They need to worry about blogs, social networking, search engine marketing, QR codes, and more. As media continue to splinter, ...
In-Game Advertising Market
- $ 3 625
- December 2009
Key questions? What momentum for the different market segments: In-Game, Around-Game Advertising and Advergames?? How can advertising adapt to the immersive and interactive nature of video games?? Are the tools used for measuring in-game advertising efficient?? Are gamer profiles and their consumpti ...
Industries : Advertising
CPG Marketers Go Digital at Point of Sale
- $ 695
- December 2009
In the consumer packaged goods (CPG) arena, the battle for consumer dollars and mindshare boils down to the basket—what makes it in and what gets left on the shelf.Seeking an edge over store brands, CPG marketers are looking to digital media at the point of sale as a tool to drive sales, inte ...
Industries : Audio and Video Equipment, Point of Sale Systems, POS, Marketing
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