Key Market Indicators
Kenyan Make-Up Trade balance in 2018 was estimated at $939,200, compared to a deficit of $1,034,100 of 2017. Kenya's make-up exports rose 15.7% in 2018, totalling $9.7 million. This was an increase from the $8.4 million in 2017. Since 1997, however, Kenya's supply has decreased by 1% year on year. Imports of make-up to Kenya reached $8.8 million in 2018, up 19.2% compared to the previous year. This was a significant jump from the 2017 figure of $7.4 million. Despite this, since 1997 demand for make-up in Kenya has fallen by 0.2% year on year. Kenya's make-up trade balance for 2018 was estimated to be a surplus of $939,000. This is a notable shift from the deficit of $1.0 million recorded in 2017.
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Make-Up Industry: Unveiling Future Trends in Nail and Eye Segment Analysis
The nail make-up segment is experiencing substantial growth. This trend is largely fueled by consumer desire for personalization and self-expression. Technologies such as 3D printing allow for unique and intricate nail designs, attracting a younger generation of consumers. The expansion of product line-ups by companies with innovations like nail-strengthening varnishes...
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