Key Market Indicators
Australian tourism is set to reach a total of nearly $20 billion by 2026. This represents a drop of 2.8% year-on-year, on average, from $15.3 billion in 2021. Since 2000, it has decreased 15.6% year-on-year. The number of tourist arrivals is expected to reach 4.96 million by 2026, a decline of 2.1% year-on-year, on average, from 3.91 million in 2021. Since 2000, it has dropped 13.9% year-on-year. The direct contribution of tourism to the country's gross domestic product is projected to reach 3.3% by 2026, up by 0.4 points year-on-year, on average, from 3.17% in 2021. Since 2013, it has increased by 0.9 points year-on-year. In 2021, Australia ranked 14th out of 34 countries, with Norway in the lead at 3.17%, followed by Iceland, the Philippines and Mexico.
