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Hey there, can you tell me what’s the market of sports apparel like in Asia? I would like to export my brand there and wanted to know a little more about it

Good day,

Thank you for submitting this request.  Our database has two key reports about the sports clothing market in Asia.  China Finance Online is the chief provide of reports in this sector and there are many more updates on the apparel industry from this author.

Report 1: Apparel Tracker, Apparel in Asia and China, China Finance Online, Jan 2014

This report represents an apparel tracker for the China and Hong Kong markets with charts showing orders percentages as well as ranking of sports show brands in key department stores such as Anta, Nike, Li Ning, Adidas, New Balance, Converse, Nike360, Qiaodan, 361 degress and Xtep.

Belle (1880 HK) announced 15.3% SSSG for sportswear/apparel business in the three months ending in May, up significantly from the 7% growth for the previous quarter. This reflects an improving picture for the overall sector, though the recovery pace is mixed among brands. We expect local sportswear companies to report better SSSG next month for 2Q14” (pg 3).

— Apparel Tracker, Apparel in Asia and China, China Finance Online, Jan 2014

This report also shows retail sales and clothing retail sales year-over-year from 2005 to 2014, the Top 50 and Top 100 retailers sales growth from 2012 to 2014, and key retail enterprises’ footwear sales and volume growth from 2012 to 2014.  

“Clothing retail sales in May were primarily driven by inflation, as sales volume dropped significantly MoM and YoY. Apparel and footwear companies are reporting sequential improvement, but progress remains slow on a YoY basis” (pg 1).

— Apparel Tracker, Apparel in Asia and China, China Finance Online, Jan 2014

Report 2: China Consumer, Sportswear in China, Jan. 2013

This report discusses the nature of pricing in the sports apparel sector in the Asia-Pacific markets. This report also contains many charts on the 4th quarter (end-of-year) inventories of the top sports apparel brands like Adidas, Anta, Kappa, Li Ning, Erke, Nike, Peak, Xtep and others. Understanding store inventories assists in planning future inventory as well as understanding where the greatest demand is.

“We continue to see heavy discounting of China sportswear brands. In Beijing, Li Ning offered a free backpack for every Rmb399 purchase of new spring collection, in addition to its 40-50% discounts for winter products” (pg 7).

— China Consumer, Sportswear in China, Jan. 2013

This report is comprehensive and will allow to understand your competitors in this space.

I hope you find this useful, and can see that there is a lot of useful information available through the portal about the  clothing and textile industry. If you have any additional needs or questions about our reports, please feel free to contact us.

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