Food Retailing - France - November 2008
About this report
This report is part of a series covering the 19 leading economies of Western Europe. In total these countries account for around 98% of all European retail sales, excluding Russia. The remaining ten countries are either too small (eg Luxembourg) or are not sufficiently well developed to warrant detailed coverage (eg Romania and Bulgaria). These developing countries plus Russia and Turkey are covered in the Mintel report on Emerging Markets, 2007. We have produced Major Profiles of 20 top food retailing groups in Europe. For many countries we also include smaller profiles (46 in total) on other significant players, both domestic and foreign as relevant.
This data in its entirety is contained in the single copy 19-country report, which gives a full overview of food retailing in Europe. Single country reports are also available for the UK, Germany, Spain and Italy.
The focus of the reports is the food specialists, because these are the dominant players in the sector.
Main report themes:
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Inflation has pushed up prices for food, putting pressure on the consumer. Price wars are likely to prove intense in this climate.
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Declining consumer confidence will hit most areas of spending, including food where a degree of trading down can be expected.
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The environment, healthy-eating, organic, fair trade and premium lines have proved increasingly popular in recent years. In harsher economic times there may be a decline in consumption in these areas, and this will hit profits and margins.
Contents
Market in Brief
The future
Market size and performance
The competitive landscape
Report Scope
Technical notes
Definitions
Store definitions
Buying groups, voluntary groups and co-operatives
Financial definitions
Currencies
Figure 1: Exchange rates, € to other European currencies, 2003-07
Country codes
Figure 2: Country codes
VAT
Figure 3: Europe: Standard VAT rates, 2007
Broader Market Environment
Key points
Immigration boosting population
Figure 4: France: Population trends, 2003-08
Figure 5: France: Population projections, by age group, 2005-45
Economy
Slow growth and a stifled turnaround
Figure 6: France: Gross domestic product, 1996-2007
Consumer confidence on a knife edge
Figure 7: France: Household consumer expenditure, 1995-2007
Plummeting consumer confidence
Figure 8: France: Consumer confidence, January 1998-September 2008
Inflation low but set to rise
Figure 9: France: Consumer prices, 2002-07
The Market in Context
Key findings
Spending on food is growing but well below the entire market
Figure 10: France: Consumer spending on selected categories of goods, 2003-07
Prices on the up
Figure 11: France: Consumer prices on all products compared with food-related categories, 1998-2007
Figure 12: France: Consumer prices, all products compared to food and beverages, September 2007-September 2008
Sector Size and Forecast
Key findings
Economic outlook
Retail prospects
Figure 13: France: Retail sales, 2003-13
Figure 14: France: Breakdown of food retail sales, 2003-07
Recent trends in French food retail
Enterprise and outlet data
Figure 15: France: Enterprise numbers involved in the food sector, 2001-05
Figure 16: France: Food retail outlets by type, 1998-2008
Retail Competitor Analysis
Key findings
Size matters?
Challenge of leading from the front
Fighting for consumer well-being
Hardcore discounting
Figure 17: France: Leading players in the food sector, 2007/08
Market shares and evaluation
Figure 18: France: Leading food specialists’ market shares, 2007
Aldi (Europe)
Figure 19: Aldi (Europe): Sales as share of all food retailers' sales in Europe, 2003-07
Figure 20: Aldi (Germany): Sales as share of all food retailers' sales in Germany, 2003-07
Strategic evaluation
History
Financial performance
Figure 21: Aldi (Europe): Estimated group sales performance, 2003-07
Store portfolio
Figure 22: Aldi (Europe): Outlet data, 2003-07
Retail offering
Market positioning
Brands
Product offer
Pricing
Operational issues
Advertising and marketing
e-commerce and home shopping
Auchan
Figure 23: Auchan: European sales as share of All food retailers’ sales in Europe, 2003-07
Figure 24: Auchan: Sales as share of all food retailers’ sales in France, 2003-07
Strategic evaluation
Recent history
Financial performance
Figure 25: Auchan: Group financial performance, 2003-07
Figure 26: Auchan: Share of group sales by region, 2003-07
Figure 27: Auchan: Estimated European sales by country, 2003-07
Store portfolio
Figure 28: Auchan (Europe): Outlet data, 2003-07
Figure 29: Auchan (Europe) fascia type, by market, 2007
Retail offering
Market positioning
Brands
Figure 30: Auchan: Breakdown of own brands in Europe, 2008
Product offer
Loyalty card
e-commerce and home shopping
Figure 31: Auchan: Breakdown of online activities, 2008
Carrefour
Figure 32: Carrefour: Sales as share of All food retailers’ sales in Europe, 2003-07
Strategic evaluation
Recent history
Financial performance
Figure 33: Carrefour: European sales, 2007 and growth rates by country, 2003-07
Figure 34: Carrefour: Group financial performance, 2003-07
Figure 35: Carrefour: Sales through branded network, group total and Europe, 2003-07
Store portfolio
Figure 36: Carrefour: Group Outlet data, 2003-07
Figure 37: Carrefour: European fascias by format and market, 2008
European operations
Figure 38: Carrefour France: Sales as share of all food retailers in France, 2003-07
Figure 39: Carrefour France: Group financial performance, 2003-07
Figure 40: Carrefour France: Outlet data, 2003-07
Figure 41: Carrefour Belgium: Sales as share of all food retailers’ sales in Belgium, 2003-07
Figure 42: Carrefour Belgium: Group financial performance, 2003-07
Figure 43: Carrefour Belgium: Outlet data, 2003-07
Figure 44: Carrefour Greece: Sales as share of all food retailers’ sales in Greece, 2003-07
Figure 45: Carrefour Greece: Group financial performance, 2003-07
Figure 46: Carrefour Greece: Outlet data, 2003-07
Figure 47: Carrefour Italy: Sales as share of all food retailers’ sales in Italy, 2003-07
Figure 48: Carrefour Italy: Group financial performance, 2003-07
Figure 49: Carrefour Italy: Outlet data, 2003-07
Figure 50: Carrefour Poland: Sales as share of all food retailers’ sales in Poland, 2003-07
Figure 51: Carrefour Poland: Group financial performance, 2003-07
Figure 52: Carrefour Poland: Outlet data, 2003-07
Figure 53: Carrefour Portugal: Sales as share of all food retailers’ sales in Portugal, 2003-07
Figure 54: Carrefour Portugal: Group financial performance, 2003-07
Figure 55: Carrefour Portugal: Outlet data, 2003-07
Figure 56: Carrefour Romania: Group financial performance and outlet data, 2006-07
Figure 57: Carrefour Spain: Sales as share ofall food retailers’ sales in Spain, 2003-07
Figure 58: Carrefour Spain: Group financial performance, 2003-07
Figure 59: Carrefour Spain: Outlet data, 2003-07
Figure 60: Carrefour Turkey: Group financial performance, 2003-07
Figure 61: Carrefour Turkey: Outlet data, 2003-07
Retail offering
Market positioning
Brands
Product offer
Figure 62: Carrefour: Product offer, 2007
Pricing
Advertising and marketing
Advertising
e-commerce and home shopping
Casino
Figure 63: Casino France : Sales as share of all food retailers’ sales in France, 2004-07
Strategic evaluation
Recent history
Financial performance
Figure 64: Casino: Sales growth by banner in France, 2004-07
Figure 65: Casino: Group financial performance, 2003-07
Super de Boer
Figure 66: Super de Boer Group: Group financial performance, 2003-07
Store portfolio
Figure 67: Casino: Company-owned outlet data, 2003-07
Figure 68: Casino: France: Banners, 2007
Figure 69: Super de Boer Group: Outlet data, 2003-07
Retail offering
Market positioning
Brands
Product offer
Pricing
Operational issues
Advertising and marketing
e-commerce and home shopping
Cora - Louis Delhaize Group
Figure 70: Cora - Louis Delhaize Group: Food sales as share of all food retailers’ sales in Europe, 2003-07
Figure 71: Cora - Louis Delhaize Group: Sales in food outlets as share of all food retailers’ sales in France, 2003-07
Strategic evaluation
Recent history
Financial performance
Figure 72: Cora - Louis Delhaize: Financial performance for food operations, 2003-07
Store portfolio
Figure 73: Cora - Louis Delhaize: Food outlet data, 2003-07
Retail offering
Market positioning
Brands
Product offer
Pricing
Loyalty cards
Operational issues
e-commerce and home shopping
Intermarché/ITM Entreprises
Figure 74: Intermarché/ITM Entreprises: Sales as share of all food retailers' sales in Europe, 2003-07
Figure 75: Intermarché/ITM Enterprises: Sales as share of all food retailers’ sales in France, 2003-07
Strategic evaluation
History
Financial performance
Figure 76: Intermarché/ITM Entreprises: Group sales performance, 2003-07
Store portfolio
Figure 77: Intermarché/ITM Entreprises: Outlet data, 2003-07
Figure 78: Intermarché/ITM Enterprises: Non-food outlet data, 2003-07
Figure 79: Intermarché/ITM Enterprises: Store formats, 2007/08
Retail offering
Market positioning
Brands
Product offer
Pricing
Operational issues
Advertising and marketing
Loyalty card
e-commerce and home shopping
E Leclerc
Figure 80: E Leclerc: Sales as share of all food retailers’ sales in Europe, 2003-07
Figure 81: E Leclerc: Sales as share of all food retailers’ sales in France, 2003-07
Strategic evaluation
History
Financial performance
Figure 82: E Leclerc: Estimated group sales performance, 2003-07
Figure 83: E Leclerc: Estimated performance in international markets, 2007
Store portfolio
Figure 84: E Leclerc: Outlet data, 2003-05 and 2007-08
Figure 85: E Leclerc: Food outlets in international markets, 2003-08
Figure 86: E Leclerc: Outlet data, non-food outlets, 2007
Retail offering
Market positioning
Brands
Product offer
Pricing
Loyalty cards
Operational issues
e-commerce and home shopping
Figure 87: E Leclerc: Breakdown of online operations in France, 2008
Schwarz Group
Figure 88: Schwarz Group: Estimated sales as share of all food retailers’ sales in Europe, 2003-07
Figure 89: Schwarz Group: Estimated sales as share of all food retailers’ sales in Germany, 2003-07
Figure 90: Schwarz Group: Estimated sales as share of all food retailers’ sales in France, 2003-07
Strategic evaluation
History
Financial performance
Figure 91: Schwarz Group: Estimated group sales, 2003/04-2007/08
Figure 92: Schwarz Group: German operations’ share of group sales, by fascia, 2003/04-2007/08
Figure 93: Schwarz Group: Estimated share in group international sales by market, 2007/08
Store portfolio
Figure 94: Schwarz Group: Store portfolio, Germany vs international, 2003/04-2007/08
Figure 95: Schwarz Group: Store formats, 2008
Recent developments
Figure 96: Schwarz Group: Outlet data, 2004-08
Retail offering
Market positioning
Brands
Product offer
Pricing
Operational issues
Advertising and marketing
e-commerce and home shopping
Système U
Figure 97: Système U: Sales as share of all food retailers’ sales in France, 2003-07
History
Financial performance
Figure 98: Système U: Group sales performance, 2003-07
Store portfolio
Figure 99: Système U: Outlet data, 2003-07
Retail offering
Market positioning
Product offer
Brands
Figure 100: Système U: Own brand lines, 2008
Loyalty card
Home shopping and e-commerce