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Footwear in Vietnam

  • February 2016
  • -
  • Euromonitor International
  • -
  • 19 pages

The footwear category was still flooded with unbranded products imported mainly from China and Thailand. Moreover, although the government has implanted campaigns to encourage people to buy branded companies, it seems that people still prefer to buy products from these countries due to their low prices and variety of designs. Nevertheless, in general, footwear recorded a great performance with significant value growth of 15% in 2015. This was mainly due to the better performance of the economy...

Euromonitor International's Footwear in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Children's Footwear, Men's Footwear, Women's Footwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Footwear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Footwear in Vietnam
FOOTWEAR IN VIETNAM
Euromonitor International
February 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Footwear by Category: Volume 2010-2015
Table 2 Sales of Footwear by Category: Value 2010-2015
Table 3 Sales of Footwear by Category: % Volume Growth 2010-2015
Table 4 Sales of Footwear by Category: % Value Growth 2010-2015
Table 5 NBO Company Shares of Footwear: % Value 2011-2015
Table 6 LBN Brand Shares of Footwear: % Value 2012-2015
Table 7 Distribution of Footwear by Format: % Value 2010-2015
Table 8 Forecast Sales of Footwear by Category: Volume 2015-2020
Table 9 Forecast Sales of Footwear by Category: Value 2015-2020
Table 10 Forecast Sales of Footwear by Category: % Volume Growth 2015-2020
Table 11 Forecast Sales of Footwear by Category: % Value Growth 2015-2020
Adidas Vietnam Co Ltd in Apparel and Footwear (vietnam)
Strategic Direction
Key Facts
Summary 1 adidas Vietnam Co Ltd: Key Facts
Retail Operations
Summary 2 adidas Vietnam Co: Retail Operational Indicators
Internet Strategy
Competitive Positioning
Summary 3 adidas Vietnam Co: Competitive Position 2015
Executive Summary
Increased Demand for Appeal and Footwear
Low-priced Products From Thailand Enter Vietnam
Domestic Players Struggle To Compete With International Brands and Focus on Mid-priced Products
Dynamic Competition Between Domestic and International Brands
Trans-pacific Partnership: New Threats and Opportunities for Appeal and Footwear
Key Trends and Developments
To Boycott Chinese Products, A New Trend of Apparel From Thailand Is Rising Strongly
Online Shopping Growth Due To the Rise of Internet Retailing Stores
Domestic Players Struggle To Compete With International Brands and Focus on Mid-priced Products
Market Data
Table 12 Sales of Apparel and Footwear by Category: Volume 2010-2015
Table 13 Sales of Apparel and Footwear by Category: Value 2010-2015
Table 14 Sales of Apparel and Footwear by Category: % Volume Growth 2010-2015
Table 15 Sales of Apparel and Footwear by Category: % Value Growth 2010-2015
Table 16 NBO Company Shares of Apparel and Footwear: % Value 2011-2015
Table 17 LBN Brand Shares of Apparel and Footwear: % Value 2012-2015
Table 18 Distribution of Apparel and Footwear by Format: % Value 2010-2015
Table 19 Distribution of Apparel and Footwear by Format and Category: % Value 2015
Table 20 Forecast Sales of Apparel and Footwear by Category: Volume 2015-2020
Table 21 Forecast Sales of Apparel and Footwear by Category: Value 2015-2020
Table 22 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2015-2020
Table 23 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2015-2020
Definitions
Sources
Summary 4 Research Sources












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