Table of Contents
Strong promotions within major hypermarkets drove retail volume sales of irons in 2016. The economic downturn in the country saw manufacturers shift to strong promotional strategies to attract consumers to buy their brands. The average current unit price declined by 2%, from AED85.00 to AED83.00, in 2016. By 2021, the average unit price (at constant 2016 prices) is predicted to fall to AED63.00.
Euromonitor International’s Irons in United Arab Emirates report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2021 illustrate how the market is set to change.
market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Irons market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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