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Kenya Food and Drink Report Q4 2016

  • August 2016
  • -
  • Business Monitor International
  • -
  • 45 pages

Includes 3 FREE quarterly updates



BMI View:
Kenya's booming consumer outlook will encourage investment in the food and drink industryover our five-year forecast period. Rising disposable incomes will boost higher spending across a widerrange of food segments, with the uptick in non-essential products as well as a growing demand forconvenience foods. Growth in modern food & drink market is increasingly supported by rapid expansion inthe formal retail sector.

Key Trends & Industry Developments


- Kenya's emerging middle class will boost sales for non-essential goods.

- A growing youth population and rising disposable incomes will drive investment in coffee shops in urbanareas.

- Rapid expansion in retail space development will drive investment in the mass grocery retail sector.

Table Of Contents

Kenya Food and Drink Report Q4 2016
BMI Industry View 7
Key Trends and Industry Developments 7
Industry Forecast 8
Consumer Outlook 8
Latest Updates 8
Structural Trends 8
Food 9
Latest Updates 9
Structural Trends 11
Table: Food Sales (Kenya 2013-2020) 12
Drink 14
Latest Updates 14
Structural Trends 15
Table: Total Alcoholic Drinks Spending And Consumption (Kenya 2013-2020) 16
Table: Non-Alcoholic Drinks Sales (Kenya 2013-2020) 18
Mass Grocery Retail 18
Latest Updates 18
Structural Trends 19
Industry Risk/Reward Index 20
Sub-Saharan Africa Risk/Reward Index 20
Table: Sub-Saharan Africa - Food and Drink Risk/Reward Index, Q416 22
Market Overview 25
East Africa Market Overview 25
Recent Developments 25
Market Drivers and Trends 25
Competitive Landscape 32
Table: Key Players In East Africa's Food and Drink Sector 32
Table: Key Players In East Africa's Mass Grocery Retail 33
Demographic Forecast 34
Table: Population Headline Indicators (Kenya 1990-2025) 35
Table: Key Population Ratios (Kenya 1990-2025) 35
Table: Urban/Rural Population and Life Expectancy (Kenya 1990-2025) 36
Table: Population By Age Group (Kenya 1990-2025) 36
Table: Population By Age Group % (Kenya 1990-2025) 37
Glossary 39
Food and Drink 39
Mass Grocery Retail 39
Methodology 41
Industry Forecast Methodology 41
Sector-Specific Methodology 42
Sources 42
Risk/Reward Index Methodology 43
Table: Food and Drink Risk/Reward Index Indicators 44
Table: Weighting 45

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