Table of Contents
CHAPTER 1 INTRODUCTION 19
1.1 What is this report about? 19
1.2 Who is the target reader? 19
1.3 How to use this report 19
1.4 Definitions 19
CHAPTER 2 GLOBAL BISCUITS 20
2.1 Market Overview 20
2.2 Market Value 21
2.3 Market Volume 22
2.4 Market Segmentation I 23
2.5 Market Segmentation II 24
2.6 Market Share 25
2.7 Five Forces Analysis 26
2.8 Distribution 34
2.9 Market Forecasts 35
CHAPTER 3 BISCUITS IN ASIA-PACIFIC 37
3.1 Market Overview 37
3.2 Market Value 38
3.3 Market Volume 39
3.4 Market Segmentation I 40
3.5 Market Segmentation II 41
3.6 Market Share 42
3.7 Five Forces Analysis 43
3.8 Distribution 52
3.9 Market Forecasts 53
CHAPTER 4 BISCUITS IN EUROPE 55
4.1 Market Overview 55
4.2 Market Value 56
4.3 Market Volume 57
4.4 Market Segmentation I 58
4.5 Market Segmentation II 59
4.6 Market Share 60
4.7 Five Forces Analysis 61
4.8 Distribution 69
4.9 Market Forecasts 70
4.10 Macroeconomic Indicators 72
CHAPTER 5 BISCUITS IN FRANCE 73
5.1 Market Overview 73
5.2 Market Value 74
5.3 Market Volume 75
5.4 Market Segmentation I 76
5.5 Market Segmentation II 77
5.6 Market Share 78
5.7 Five Forces Analysis 79
5.8 Distribution 87
5.9 Market Forecasts 88
5.10 Macroeconomic Indicators 90
CHAPTER 6 BISCUITS IN GERMANY 92
6.1 Market Overview 92
6.2 Market Value 93
6.3 Market Volume 94
6.4 Market Segmentation I 95
6.5 Market Segmentation II 96
6.6 Market Share 97
6.7 Five Forces Analysis 98
6.8 Distribution 106
6.9 Market Forecasts 107
6.10 Macroeconomic Indicators 109
CHAPTER 7 BISCUITS IN JAPAN 111
7.1 Market Overview 111
7.2 Market Value 112
7.3 Market Volume 113
7.4 Market Segmentation 114
7.5 Market Share 115
7.6 Five Forces Analysis 116
7.7 Distribution 124
7.8 Market Forecasts 125
7.9 Macroeconomic Indicators 127
CHAPTER 8 BISCUITS IN THE UNITED KINGDOM 129
8.1 Market Overview 129
8.2 Market Value 131
8.3 Market Volume 132
8.4 Market Segmentation I 133
8.5 Market Segmentation II 134
8.6 Market Share 135
8.7 Five Forces Analysis 136
8.8 Distribution 144
8.9 Market Forecasts 145
8.10 Macroeconomic Indicators 147
CHAPTER 9 BISCUITS IN THE UNITED STATES 149
9.1 Market Overview 149
9.2 Market Value 150
9.3 Market Volume 151
9.4 Market Segmentation I 152
9.5 Market Segmentation II 153
9.6 Market Share 154
9.7 Five Forces Analysis 155
9.8 Distribution 164
9.9 Market Forecasts 165
9.10 Macroeconomic Indicators 167
CHAPTER 10 COMPANY PROFILES 168
10.1 Leading Companies 168
CHAPTER 11 APPENDIX 174
11.1 Data Research Methodology 174
List of Tables
Table 1: Global Biscuits Market Value: $ billion, 2004-2008 21
Table 2: Global Biscuits Market Volume: Tons million, 2004-2008 22
Table 3: Global Biscuits Market Segmentation I: % Share, by Value, 2008(e) 23
Table 4: Global Biscuits Market Segmentation II: % Share, by Value, 2008(e) 24
Table 5: Global Biscuits Market Share: % Share, by Value, 2008(e) 25
Table 6: Global Biscuits Distribution: % Share, by Value, 2008(e) 34
Table 7: Global Biscuits Market Value Forecast: $ billion, 2008-2013 35
Table 8: Global Biscuits Market Volume Forecast: Tons million, 2008-2013 36
Table 9: Asia-Pacific Biscuits Market Value: $ billion, 2004-2008 38
Table 10: Asia-Pacific Biscuits Market Volume: Tons million, 2004-2008 39
Table 11: Asia-Pacific Biscuits Market Segmentation I: % Share, by Value, 2008(e) 40
Table 12: Asia-Pacific Biscuits Market Segmentation II: % Share, by Value, 2008(e) 41
Table 13: Asia-Pacific Biscuits Market Share: % Share, by Value, 2008(e) 42
Table 14: Asia-Pacific Biscuits Distribution: % Share, by Value, 2008(e) 52
Table 15: Asia-Pacific Biscuits Market Value Forecast: $ billion, 2008-2013 53
Table 16: Asia-Pacific Biscuits Market Volume Forecast: Tons million, 2008-2013 54
Table 17: Europe Biscuits Market Value: $ billion, 2004-2008 56
Table 18: Europe Biscuits Market Volume: Tons million, 2004-2008 57
Table 19: Europe Biscuits Market Segmentation I: % Share, by Value, 2008(e) 58
Table 20: Europe Biscuits Market Segmentation II: % Share, by Value, 2008(e) 59
Table 21: Europe Biscuits Market Share: % Share, by Value, 2008 60
Table 22: Europe Biscuits Distribution: % Share, by Value, 2008(e) 69
Table 23: Europe Biscuits Market Value Forecast: $ billion, 2008-2013 70
Table 24: Europe Biscuits Market Volume Forecast: Tons million, 2008-2013 71
Table 25: Europe Exchange Rate, 2004-2008 72
Table 26: France Biscuits Market Value: $ billion, 2004-2008 74
Table 27: France Biscuits Market Volume: Kgs million, 2004-2008 75
Table 28: France Biscuits Market Segmentation I: % Share, by Value, 2008(e) 76
Table 29: France Biscuits Market Segmentation II: % Share, by Value, 2008(e) 77
Table 30: France Biscuits Market Share: % Share, by Value, 2008(e) 78
Table 31: France Biscuits Distribution: % Share, by Value, 2008(e) 87
Table 32: France Biscuits Market Value Forecast: $ billion, 2008-2013 88
Table 33: France Biscuits Market Volume Forecast: Kgs million, 2008-2013 89
Table 34: France Size of Population (million) , 2004-2008 90
Table 35: France GDP (Constant 2000 Prices, $ billion), 2004-2008 90
Table 36: France Inflation, 2004-2008 90
Table 37: France Exchange Rate, 2004-2008 91
Table 38: Germany Biscuits Market Value: $ billion, 2004-2008 93
Table 39: Germany Biscuits Market Volume: Kgs million, 2004-2008 94
Table 40: Germany Biscuits Market Segmentation I: % Share, by Value, 2008(e) 95
Table 41: Germany Biscuits Market Segmentation II: % Share, by Value, 2008(e) 96
Table 42: Germany Biscuits Market Share: % Share, by Value, 2008(e) 97
Table 43: Germany Biscuits Distribution: % Share, by Value, 2008(e) 106
Table 44: Germany Biscuits Market Value Forecast: $ billion, 2008-2013 107
Table 45: Germany Biscuits Market Volume Forecast: Kgs million, 2008-2013 108
Table 46: Germany Size of Population (million) , 2004-2008 109
Table 47: Germany GDP (Constant 2000 Prices, $ billion), 2004-2008 109
Table 48: Germany Inflation, 2004-2008 109
Table 49: Germany Exchange Rate, 2004-2008 110
Table 50: Japan Biscuits Market Value: $ billion, 2004-2008 112
Table 51: Japan Biscuits Market Volume: Kgs million, 2004-2008 113
Table 52: Japan Biscuits Market Segmentation: % Share, by Value, 2008(e) 114
Table 53: Japan Biscuits Market Share: % Share, by Value, 2008(e) 115
Table 54: Japan Biscuits Distribution: % Share, by Value, 2008(e) 124
Table 55: Japan Biscuits Market Value Forecast: $ billion, 2008-2013 125
Table 56: Japan Biscuits Market Volume Forecast: Kgs million, 2008-2013 126
Table 57: Japan Size of Population (million) , 2004-2008 127
Table 58: Japan GDP (Constant 2000 Prices, $ billion), 2004-2008 127
Table 59: Japan Inflation, 2004-2008 127
Table 60: Japan Exchange Rate, 2004-2008 128
Table 61: United Kingdom Biscuits Market Value: $ billion, 2004-2008 131
Table 62: United Kingdom Biscuits Market Volume: Kg million, 2004-2008 132
Table 63: United Kingdom Biscuits Market Segmentation I: % Share, by Value, 2008(e) 133
Table 64: United Kingdom Biscuits Market Segmentation II: % Share, by Value, 2008(e) 134
Table 65: United Kingdom Biscuits Market Share: % Share, by Value, 2008(e) 135
Table 66: United Kingdom Biscuits Distribution: % Share, by Value, 2008(e) 144
Table 67: United Kingdom Biscuits Market Value Forecast: $ billion, 2008-2013 145
Table 68: United Kingdom Biscuits Market Volume Forecast: Kg million, 2008-2013 146
Table 69: United Kingdom Size of Population (million) , 2004-2008 147
Table 70: United Kingdom GDP (Constant 2000 Prices, $ billion), 2004-2008 147
Table 71: United Kingdom Inflation, 2004-2008 147
Table 72: United Kingdom Exchange Rate, 2004-2008 148
Table 73: United States Biscuits Market Value: $ billion, 2004-2008 150
Table 74: United States Biscuits Market Volume: Ton million, 2004-2008 151
Table 75: United States Biscuits Market Segmentation I: % Share, by Value, 2008(e) 152
Table 76: United States Biscuits Market Segmentation II: % Share, by Value, 2008(e) 153
Table 77: United States Biscuits Market Share: % Share, by Value, 2008(e) 154
Table 78: United States Biscuits Distribution: % Share, by Value, 2008 164
Table 79: United States Biscuits Market Value Forecast: $ billion, 2008-2013 165
Table 80: United States Biscuits Market Volume Forecast: Ton million, 2008-2013 166
Table 81: United States Size of Population (million) , 2004-2008 167
Table 82: United States GDP (Constant 2000 Prices, $ billion), 2004-2008 167
Table 83: United States Inflation, 2004-2008 167
Table 84: Key Facts: Groupe Danone 168
Table 85: Key Financials: Groupe Danone 170
Table 86: Key Facts: United Biscuits 171
Table 87: Key Facts: Barilla Holding Società per Azioni 172
List of Figures
Figure 1: Global Biscuits Market Value: $ billion, 2004-2008 21
Figure 2: Global Biscuits Market Volume: Tons million, 2004-2008 22
Figure 3: Global Biscuits Market Segmentation I: % Share, by Value, 2008(e) 23
Figure 4: Global Biscuits Market Segmentation II: % Share, by Value, 2008(e) 24
Figure 5: Global Biscuits Market Share: % Share, by Value, 2008(e) 25
Figure 6: Forces Driving Competition in the Global Biscuits Market 26
Figure 7: Drivers of Buyer Power in the Global Biscuits Market 28
Figure 8: Drivers of Supplier Power in the Global Biscuits Market 29
Figure 9: Factors Influencing the Likelihood of New Entrants in the Global Biscuits Market 30
Figure 10: Factors Influencing the Threat of Substitutes in the Global Biscuits Market 32
Figure 11: Drivers of Degree of Rivalry in the Global Biscuits Market 33
Figure 12: Global Biscuits Distribution: % Share, by Value, 2008(e) 34
Figure 13: Global Biscuits Market Value Forecast: $ billion, 2008-2013 35
Figure 14: Global Biscuits Market Volume Forecast: Tons million, 2008-2013 36
Figure 15: Asia-Pacific Biscuits Market Value: $ billion, 2004-2008 38
Figure 16: Asia-Pacific Biscuits Market Volume: Tons million, 2004-2008 39
Figure 17: Asia-Pacific Biscuits Market Segmentation I: % Share, by Value, 2008(e) 40
Figure 18: Asia-Pacific Biscuits Market Segmentation II: % Share, by Value, 2008(e) 41
Figure 19: Asia-Pacific Biscuits Market Share: % Share, by Value, 2008(e) 42
Figure 20: Forces Driving Competition in the Biscuits Market in Asia-Pacific 43
Figure 21: Drivers of Buyer Power in the Biscuits Market in Asia-Pacific 45
Figure 22: Drivers of Supplier Power in the Biscuits Market in Asia-Pacific 46
Figure 23: Factors Influencing the Likelihood of New Entrants in the Biscuits Market in Asia-Pacific 47
Figure 24: Factors Influencing the Threat of Substitutes in the Biscuits Market in Asia-Pacific 49
Figure 25: Drivers of Degree of Rivalry in the Biscuits Market in Asia-Pacific 51
Figure 26: Asia-Pacific Biscuits Distribution: % Share, by Value, 2008(e) 52
Figure 27: Asia-Pacific Biscuits Market Value Forecast: $ billion, 2008-2013 53
Figure 28: Asia-Pacific Biscuits Market Volume Forecast: Tons million, 2008-2013 54
Figure 29: Europe Biscuits Market Value: $ billion, 2004-2008 56
Figure 30: Europe Biscuits Market Volume: Tons million, 2004-2008 57
Figure 31: Europe Biscuits Market Segmentation I: % Share, by Value, 2008(e) 58
Figure 32: Europe Biscuits Market Segmentation II: % Share, by Value, 2008(e) 59
Figure 33: Europe Biscuits Market Share: % Share, by Value, 2008 60
Figure 34: Forces Driving Competition in the Biscuits Market in Europe 61
Figure 35: Drivers of Buyer Power in the Biscuits Market in Europe 63
Figure 36: Drivers of Supplier Power in the Biscuits Market in Europe 64
Figure 37: Factors Influencing the Likelihood of New Entrants in the Biscuits Market in Europe 65
Figure 38: Factors Influencing the Threat of Substitutes in the Biscuits Market in Europe 67
Figure 39: Drivers of Degree of Rivalry in the Biscuits Market in Europe 68
Figure 40: Europe Biscuits Distribution: % Share, by Value, 2008(e) 69
Figure 41: Europe Biscuits Market Value Forecast: $ billion, 2008-2013 70
Figure 42: Europe Biscuits Market Volume Forecast: Tons million, 2008-2013 71
Figure 43: France Biscuits Market Value: $ billion, 2004-2008 74
Figure 44: France Biscuits Market Volume: Kgs million, 2004-2008 75
Figure 45: France Biscuits Market Segmentation I: % Share, by Value, 2008(e) 76
Figure 46: France Biscuits Market Segmentation II: % Share, by Value, 2008(e) 77
Figure 47: France Biscuits Market Share: % Share, by Value, 2008(e) 78
Figure 48: Forces Driving Competition in the Biscuits Market in France 79
Figure 49: Drivers of Buyer Power in the Biscuits Market in France 81
Figure 50: Drivers of Supplier Power in the Biscuits Market in France 82
Figure 51: Factors Influencing the Likelihood of New Entrants in the Biscuits Market in France 83
Figure 52: Factors Influencing the Threat of Substitutes in the Biscuits Market in France 85
Figure 53: Drivers of Degree of Rivalry in the Biscuits Market in France 86
Figure 54: France Biscuits Distribution: % Share, by Value, 2008(e) 87
Figure 55: France Biscuits Market Value Forecast: $ billion, 2008-2013 88
Figure 56: France Biscuits Market Volume Forecast: Kgs million, 2008-2013 89
Figure 57: Germany Biscuits Market Value: $ billion, 2004-2008 93
Figure 58: Germany Biscuits Market Volume: Kgs million, 2004-2008 94
Figure 59: Germany Biscuits Market Segmentation I: % Share, by Value, 2008(e) 95
Figure 60: Germany Biscuits Market Segmentation II: % Share, by Value, 2008(e) 96
Figure 61: Germany Biscuits Market Share: % Share, by Value, 2008(e) 97
Figure 62: Forces Driving Competition in the Biscuits Market in Germany 98
Figure 63: Drivers of Buyer Power in the Biscuits Market in Germany 100
Figure 64: Drivers of Supplier Power in the Biscuits Market in Germany 101
Figure 65: Factors Influencing the Likelihood of New Entrants in the Biscuits Market in Germany 102
Figure 66: Factors Influencing the Threat of Substitutes in the Biscuits Market in Germany 104
Figure 67: Drivers of Degree of Rivalry in the Biscuits Market in Germany 105
Figure 68: Germany Biscuits Distribution: % Share, by Value, 2008(e) 106
Figure 69: Germany Biscuits Market Value Forecast: $ billion, 2008-2013 107
Figure 70: Germany Biscuits Market Volume Forecast: Kgs million, 2008-2013 108
Figure 71: Japan Biscuits Market Value: $ billion, 2004-2008 112
Figure 72: Japan Biscuits Market Volume: Kgs million, 2004-2008 113
Figure 73: Japan Biscuits Market Segmentation: % Share, by Value, 2008(e) 114
Figure 74: Japan Biscuits Market Share: % Share, by Value, 2008(e) 115
Figure 75: Forces Driving Competition in the Biscuits Market in Japan 116
Figure 76: Drivers of Buyer Power in the Biscuits Market in Japan 118
Figure 77: Drivers of Supplier Power in the Biscuits Market in Japan 119
Figure 78: Factors Influencing the Likelihood of New Entrants in the Biscuits Market in Japan 120
Figure 79: Factors Influencing the Threat of Substitutes in the Biscuits Market in Japan 121
Figure 80: Drivers of Degree of Rivalry in the Biscuits Market in Japan 122
Figure 81: Japan Biscuits Distribution: % Share, by Value, 2008(e) 124
Figure 82: Japan Biscuits Market Value Forecast: $ billion, 2008-2013 125
Figure 83: Japan Biscuits Market Volume Forecast: Kgs million, 2008-2013 126
Figure 84: United Kingdom Biscuits Market Value: $ billion, 2004-2008 131
Figure 85: United Kingdom Biscuits Market Volume: Kg million, 2004-2008 132
Figure 86: United Kingdom Biscuits Market Segmentation I: % Share, by Value, 2008(e) 133
Figure 87: United Kingdom Biscuits Market Segmentation II: % Share, by Value, 2008(e) 134
Figure 88: United Kingdom Biscuits Market Share: % Share, by Value, 2008(e) 135
Figure 89: Forces Driving Competition in the Biscuits Market in the United Kingdom 136
Figure 90: Drivers of Buyer Power in the Biscuits Market in the United Kingdom 138
Figure 91: Drivers of Supplier Power in the Biscuits Market in the United Kingdom 139
Figure 92: Factors Influencing the Likelihood of New Entrants in the Biscuits Market in the United Kingdom 140
Figure 93: Factors Influencing the Threat of Substitutes in the Biscuits Market in the United Kingdom 141
Figure 94: Drivers of Degree of Rivalry in the Biscuits Market in the United Kingdom 143
Figure 95: United Kingdom Biscuits Distribution: % Share, by Value, 2008(e) 144
Figure 96: United Kingdom Biscuits Market Value Forecast: $ billion, 2008-2013 145
Figure 97: United Kingdom Biscuits Market Volume Forecast: Kg million, 2008-2013 146
Figure 98: United States Biscuits Market Value: $ billion, 2004-2008 150
Figure 99: United States Biscuits Market Volume: Ton million, 2004-2008 151
Figure 100: United States Biscuits Market Segmentation I: % Share, by Value, 2008(e) 152
Figure 101: United States Biscuits Market Segmentation II: % Share, by Value, 2008(e) 153
Figure 102: United States Biscuits Market Share: % Share, by Value, 2008(e) 154
Figure 103: Forces Driving Competition in the Biscuits Market in the United States 155
Figure 104: Drivers of Buyer Power in the Biscuits Market in the United States 157
Figure 105: Drivers of Supplier Power in the Biscuits Market in the United States 158
Figure 106: Factors Influencing the Likelihood of New Entrants in the Biscuits Market in the United States 159
Figure 107: Factors Influencing the Threat of Substitutes in the Biscuits Market in the United States 161
Figure 108: Drivers of Degree of Rivalry in the Biscuits Market in the United States 162
Figure 109: United States Biscuits Distribution: % Share, by Value, 2008 164
Figure 110: United States Biscuits Market Value Forecast: $ billion, 2008-2013 165
Figure 111: United States Biscuits Market Volume Forecast: Ton million, 2008-2013 166
Figure 112: Revenues & Profitability: Groupe Danone 170