Mobile Phones in Japan

Mobile Phones in Japan

Datamonitor's Mobile Phones in Japan industry profile is an essential resource for top-level data and analysis covering the mobile phones industry. It includes detailed data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.

Scope

* Contains an executive summary and data on value, volume and/or segmentation

* Provides textual analysis of the industry’s recent performance and future prospects

* Incorporates in-depth five forces competitive environment analysis and scorecards

* Includes a five-year forecast of the industry

* The leading companies are profiled with supporting key financial metrics

* Supported by the key macroeconomic and demographic data affecting the market

Highlights

* Detailed information is included on market size, measured by value and/or volume

* Five forces scorecards provide an accessible yet in depth view of the market’s competitive landscape

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Market Definition

The mobile phone market consists of all analog and digital handsets used for mobile telephony. Market volumes for a given year are defined as the number of shipments to end-users, including both new uptake and renewal purchases. Market values are given at retail selling price (RSP). Any currency conversions used in the creation of this report have been calculated using constant 2007 annual average exchange rates.

Asia-Pacific comprises Australia, China, Japan, India, Singapore, South Korea and Taiwan.

TABLE OF CONTENTS
EXECUTIVE SUMMARY 3
CHAPTER 1 Market Overview 7
1.1 Market Definition 7
1.2 Research Highlights 7
1.3 Market Analysis 8
CHAPTER 2 Market Value 9
CHAPTER 3 Market Volume 10
CHAPTER 4 Market Segmentation 11
CHAPTER 5 Five Forces Analysis 12
5.1 Summary 12
5.2 Buyer Power 13
5.3 Supplier Power 14
5.4 New Entrants 15
5.5 Substitutes 17
5.6 Rivalry 18
CHAPTER 6 Leading Companies 19
6.1 Sony Ericsson Mobile Communications AB 19
6.2 NTT DoCoMo, Inc. 21
6.3 LG Group 24
CHAPTER 7 Market Forecasts 27
7.1 Market Value Forecast 27
7.2 Market Volume Forecast 28
CHAPTER 8 Macroeconomic Indicators 29
CHAPTER 9 Appendix 30
9.1 Methodology 30
9.2 Industry Associations 31
9.3 Related Datamonitor Research 31

LIST OF TABLES
Table 1: Japan Mobile Phones Market Value: $ billion, 2003-2007 9
Table 2: Japan Mobile Phones Market Volume: Units million, 2003-2007 10
Table 3: Japan Mobile Phones Market Segmentation: % Share, by Value, 2007 11
Table 4: Key Facts: Sony Ericsson Mobile Communications AB 19
Table 5: Key Financials: Sony Ericsson Mobile Communications AB 20
Table 6: Key Facts: NTT DoCoMo, Inc. 21
Table 7: Key Financials: NTT DoCoMo, Inc. 23
Table 8: Key Facts: LG Group 24
Table 9: Key Financials: LG Group 26
Table 10: Japan Mobile Phones Market Value Forecast: $ billion, 2007-2012 27
Table 11: Japan Mobile Phones Market Volume Forecast: Units million, 2007-2012 28
Table 12: Japan Size of Population (million) , 2003-2007 29
Table 13: Japan GDP (Constant 2000 Prices, $ billion), 2003-2007 29
Table 14: Japan Exchange Rate, 2003-2007 29