Table of Contents
Underwear, nightwear and swimwear recorded 6% growth in volume and 12% in current value terms in 2012 to reach RUB135 billion. The category accounted for a 6% value share of apparel in 2012. The growth was a result of changing consumer attitudes towards these products as well as the growing number of chained specialist retailers. Consumers started to desire underwear, nightwear and swimwear through their adoption of Western European consumption patterns, growing incomes and increased...
Euromonitor International's Underwear, Nightwear and Swimwear in Russia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2017 illustrate how the market is set to change.
Product coverage: Nightwear, Swimwear, Underwear.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Underwear, Nightwear and Swimwear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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