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Colgate-Palmolive Co in Home Care (World)

  • June 2016
  • -
  • Euromonitor International
  • -
  • 49 pages

Although Colgate-Palmolive ranks sixth globally in home care, the company does not place its home care operations at the centre of its strategic development. This profile analyses the effectiveness of its efforts to remain competitive against more committed rivals and examines opportunities for building on its existing strengths.

Euromonitor International’s Colgate-Palmolive Co in Home Care (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Home Care market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Colgate-Palmolive Co in Home Care (World)
Colgate-Palmolive Co in Home Care (World)
Euromonitor International
June 2016
Scope of the Report
Overview
Competitive Positioning
Market Assessment
Market and Category Assessment
Brand Strategy
Operational Details
Recommendations

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