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Bleach in Norway

  • January 2017
  • -
  • Euromonitor International
  • -
  • 18 pages

Although there are a number of negative associations attached to bleach, especially in relation to the environment, the rising unease in the Norwegian economy has helped to drive current value growth in 2016. Norwegians are somewhat uneasy in their financial standing to the extent that they are seeking lower-priced alternatives in their home care purchases, which is benefiting bleach.

Euromonitor International’s Bleach in Norway market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Bleach market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Bleach in Norway
BLEACH IN NORWAY
Euromonitor International
January 2017

LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Summary 1 Bleach Usage: % of Volume Sales 2011-2016
Table 1 Sales of Bleach: Value 2011-2016
Table 2 Sales of Bleach: % Value Growth 2011-2016
Table 3 NBO Company Shares of Bleach: % Value 2012-2016
Table 4 LBN Brand Shares of Bleach: % Value 2013-2016
Table 5 Forecast Sales of Bleach: Value 2016-2021
Table 6 Forecast Sales of Bleach: % Value Growth 2016-2021
Lilleborg As in Home Care (norway)
Strategic Direction
Key Facts
Summary 2 Lilleborg AS: Key Facts
Summary 3 Lilleborg AS: Operational Indicators
Competitive Positioning
Summary 4 Lilleborg AS: Competitive Position 2016
Executive Summary
Slowing Growth
the Desire To Save Time Shapes Purchasing Decisions
Lilleborg As at the Forefront of Home Care
Grocery Retailers Dominate
Positive But Slowing Value Growth Predicted
Key Trends and Developments
Single Person Homes the Most Prevalent Household Type
Internet Retailing Makes Inroads But Store-based Retailing Holds Sway
An Ageing Population Presents Challenges and Opportunities
Market Indicators
Table 7 Households 2011-2016
Market Data
Table 8 Sales of Home Care by Category: Value 2011-2016
Table 9 Sales of Home Care by Category: % Value Growth 2011-2016
Table 10 NBO Company Shares of Home Care: % Value 2012-2016
Table 11 LBN Brand Shares of Home Care: % Value 2013-2016
Table 12 Penetration of Private Label in Home Care by Category: % Value 2011-2016
Table 13 Distribution of Home Care by Format: % Value 2011-2016
Table 14 Distribution of Home Care by Format and Category: % Value 2016
Table 15 Forecast Sales of Home Care by Category: Value 2016-2021
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2016-2021
Sources
Summary 5 Research Sources

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