Table of Contents
Negative fundamentals shape trends in the category in 2016. A long-term steady decline in the country’s population results in a shrinking consumer base. More importantly, demographers estimate that the female population of reproductive age is shrinking at double the rate as that of the overall population. As a result, in general terms, volumes are contracting and value growth entirely reflects price-hikes. With consumption of 105 units per capita, Bulgaria fares well below the average for North...
Euromonitor International’s Sanitary Protection in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.
Pantyliners, Sanitary Protection Including Intimate Wipes, Tampons, Towels.
market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Sanitary Protection market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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