Table of Contents
Although still lagging behind dog food, humanisation trends continue to shape cat food in the US. As demand gravitates toward higher-end wet foods, indulgent cat treats and premium brands, average unit prices continue to rise across cat food despite flat volume sales. Based on provisional estimates, cat food is expected to see a similar pattern in 2016, with current retail value growth of 4% despite essentially flat volumes.
Euromonitor International's Cat Food in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Cat Treats and Mixers, Dry Cat Food, Wet Cat Food.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Cat Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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