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Beauty and Personal Care in Hungary

  • May 2016
  • -
  • Euromonitor International
  • -
  • 126 pages

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Beauty and personal care recorded outstanding growth in 2015, primarily driven by rising real incomes that helped consumers to increase spending on cosmetics. Hungarians significantly increased purchased volume in certain categories and also reverted to favourite brands they could afford again. Unit prices increased marginally in most categories – the depreciation of the forint had a negative effect on the average price in certain categories. Leading manufacturers continued to invest in innovati...

Euromonitor International's Beauty and Personal Care in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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