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Baby and Child-Specific Products in Romania

  • May 2016
  • -
  • Euromonitor International
  • -
  • 29 pages

Stronger promotion for baby and child-specific products in chemists/pharmacies, including the widening use of discounting, is driving sales growth. Growth is meanwhile also being underpinned by the widening availability of premium products and expanding rural distribution. These factors supported ongoing sales growth in 2015, despite the impact of unfavourable demographic trends.

Euromonitor International's Baby and Child-specific Products in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Baby and Child-specific Hair Care, Baby and Child-specific Skin Care, Baby and Child-specific Sun Care, Baby and Child-specific Toiletries, Baby Wipes, Medicated Baby and Child-specific Products, Nappy (Diaper) Rash Treatments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Baby and Child-specific Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Baby and Child-Specific Products in Romania
BABY AND CHILD-SPECIFIC PRODUCTS IN ROMANIA
Euromonitor International
May 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Baby and Child-specific Products by Category: Value 2010-2015
Table 2 Sales of Baby and Child-specific Products by Category: % Value Growth 2010-2015
Table 3 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2010-2015
Table 4 NBO Company Shares of Baby and Child-specific Products: % Value 2011-2015
Table 5 LBN Brand Shares of Baby and Child-specific Products: % Value 2012-2015
Table 6 LBN Brand Shares of Baby and Child-specific Skin Care: % Value 2012-2015
Table 7 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2012-2015
Table 8 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2012-2015
Table 9 Forecast Sales of Baby and Child-specific Products by Category: Value 2015-2020
Table 10 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2015-2020
Table 11 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2015-2020
Avon Cosmetics Romania SRL in Beauty and Personal Care (romania)
Strategic Direction
Key Facts
Summary 1 Avon Cosmetics Romania Srl: Key Facts
Summary 2 Avon Cosmetics Romania Srl: Operational Indicators
Competitive Positioning
Summary 3 Avon Cosmetics Romania Srl : Competitive Position 2015
Farmec SA in Beauty and Personal Care (romania)
Strategic Direction
Key Facts
Summary 4 Farmec SA: Key Facts
Summary 5 Farmec SA: Operational Indicators
Competitive Positioning
Summary 6 Farmec SA: Competitive Position 2015
Procter and Gamble Distribution SRL in Beauty and Personal Care (romania)
Strategic Direction
Key Facts
Summary 7 Procter and Gamble Distribution Srl: Key Facts
Summary 8 Procter and Gamble Distribution Srl: Operational Indicators
Competitive Positioning
Summary 9 Procter and Gamble Distribution Srl: Competitive Position 2015
Executive Summary
Stronger 2015 Growth Due To Rising Disposable Income Levels and Stronger Rural Sales
Dermocosmetics Enjoy Outstanding Growth
Direct Selling Consolidates Its Position in Beauty and Personal Care
Appealing Child-specific Designs Boost Baby and Child-specific Products
Steady Growth Expected Over Forecast Period
Key Trends and Developments
Internet Retailing Developing Much Faster Than Overall Beauty and Personal Care
Naturally-positioned and Organic Products Increasingly Sought by Consumers
Domestic Companies Becoming Leading Innovators in Mass Beauty and Personal Care
Market Data
Table 12 Sales of Beauty and Personal Care by Category: Value 2010-2015
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 14 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
Table 15 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 16 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 17 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 18 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
Table 19 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
Table 20 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
Table 21 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 22 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 23 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
Table 24 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Definitions
Sources
Summary 10 Research Sources












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