Table of Contents
Volume for portable players was largely sustained by growth in wireless speakers (23% growth to 3.4 million units in 2016); these devices accounted for 45% of total category sales. By contrast, e-readers and portable media players saw their volume sales regress by 4% and 15% respectively. Due to low innovation and the harmonisation of VAT rates for e-books, the average consumer saw little or no reason to buy an e-reader; only avid readers seek to have a different e-reading experience than on oth...
Euromonitor International’s Portable Players in France report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Product coverage: E-Readers, Portable Media Players, Wireless Speakers.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Portable Players market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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