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Home Insecticides in Bulgaria

  • January 2016
  • -
  • Euromonitor International
  • -
  • 18 pages

2015 was in sharp contrast to the summer of 2014 in terms of weather in Bulgaria. While 2014 was extremely wet, especially during the summer, which resulted in a boom in insect populations, 2015 was much drier and hot. The weather factor was more generous to people in 2015, yet home insecticides sales saw a worse performance compared to previous years due to this.

Euromonitor International’s Home Insecticides in Bulgaria market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Electric Insecticides, Insecticide Baits, Insecticide Coils, Other Home Insecticides, Spray/Aerosol Insecticides.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Insecticides market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Home Insecticides in Bulgaria
HOME INSECTICIDES IN BULGARIA
Euromonitor International
January 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Home Insecticides by Category: Value 2010-2015
Table 2 Sales of Home Insecticides by Category: % Value Growth 2010-2015
Table 3 Sales of Spray/Aerosol Insecticides by Type: % Value 2010-2015
Table 4 NBO Company Shares of Home Insecticides: % Value 2011-2015
Table 5 LBN Brand Shares of Home Insecticides: % Value 2012-2015
Table 6 Forecast Sales of Home Insecticides by Category: Value 2015-2020
Table 7 Forecast Sales of Home Insecticides by Category: % Value Growth 2015-2020
Executive Summary
Growth Continues To Slow Down But Remains Positive
Innovations Lead the Way
Advertising Remains the Primary Tool of Marketers
Specialised Retailers Exhibit Strong Influence
Price Competition Threatens Long-term Growth
Key Trends and Developments
Resilience of Consumer Choice for Home Care Performance
the Power of Innovation
the Growing Influence of Private Label As A Trendsetter
Market Indicators
Table 8 Households 2010-2015
Market Data
Table 9 Sales of Home Care by Category: Value 2010-2015
Table 10 Sales of Home Care by Category: % Value Growth 2010-2015
Table 11 NBO Company Shares of Home Care: % Value 2011-2015
Table 12 LBN Brand Shares of Home Care: % Value 2012-2015
Table 13 Penetration of Private Label in Home Care by Category: % Value 2010-2015
Table 14 Distribution of Home Care by Format: % Value 2010-2015
Table 15 Distribution of Home Care by Format and Category: % Value 2015
Table 16 Forecast Sales of Home Care by Category: Value 2015-2020
Table 17 Forecast Sales of Home Care by Category: % Value Growth 2015-2020
Sources
Summary 1 Research Sources












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