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e-Commerce

Summary

Table of Contents

  • Publication date: October 2012
  • Report size: 74 pages
Keywords : Social Media, Social media marketing

Synopsis Social media interactions provide banks with a platform to reach out to their customers and deal with issues in real time, which increases both the quality of their service and the levels of consumer trust. With banks now able to track each customer relationship through social media analytics, social media data can be integrated into a broader customer intelligence strategy to help banks gain a customer centric understandin...

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E-Commerce Industry in Asia : Latest Reports

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