This provides the reader with a complete understanding of location-based services (LBS) technology, applications, and the LBS ecosystem. It is a must read for anyone who wants to identify opportunities within LBS and better understand how to integrate their products/services with location.
This is provided in PowerPoint (PPT) format with multimedia environment including instructor “voice-over” discussion conveying the material.
In addition, every purchaser of this product will receive a complimentary copy of The Definitive Guide to Mobile Positioning and Location Management

Target Audience: 

-LBS application developers
-Location-based content providers
-Enterprise companies of all types
-Automobile manufacturers and OEMs
-Government and regulatory organizations
-Utilities, smart grid providers, and energy companies
-LBS infrastructure, middleware, software, and aggregator companies
-Anyone that wants to understand location technology and applications

Table Of Contents

Understanding Location-based Services (LBS), Technology, and the LBS Ecosystem
Table of Contents: 

1. Overview
2. LBS Ecosystem
2.1. Map Data Providers
2.2. Geospatial/Location Platforms
2.3. Chipset Providers
2.4. Device Manufacturers
2.5. Location Aggregators
2.6. Infrastructure Providers
3. LBS Technologies
3.1. How an App Gets Location
3.2. Location Technologies
3.3. GPS-based
3.4. A-FLT
3.5. Network-based
3.6. WiFi
3.7. RFID
3.8. GSM
4. LBS Applications
4.1. Consumer Apps
4.1.1. Navigation
4.1.2. Family Finder
4.1.3. Mobile Social Networking
4.1.4. Local Search
4.1.5. Mobile Wallet
4.2. Enterprise Apps
4.2.1. Mobile Resource Management
4.2.2. Machine-to-Machine (M2M)
4.2.2.1. Asset Tracking and Management
4.2.2.2. Insurance Telematics
4.2.2.3. Smart Energy
4.3. Medical Apps
4.4. Real Estate Apps
4.5. Campus/Mall Environment Apps
5. LBS Issues
5.1. Privacy
5.2. Patents
6. Key Trends and Predictions
7. Key Takeaways

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