Latin American Mobile Broadband Services Markets, 2011 

  • October 2012
  • -
  • Frost & Sullivan
  • -
  • 194 pages

This study covers the state of the Latin American mobile broadband services markets, and examines the industry landscape, market drivers and restraints for growth, technology trends, handset and data card trends, and competitive structure. In addition, an in-depth analysis of the competitive situation, including mobile operators' market shares, is performed. The base year is 2011 with forecasts running through 2017. The market is further divided into sub-segments including handsets and data cards and 3G and 4G technologies. Detailed analysis is also included for the markets of Argentina, Brazil, Chile, Colombia, Mexico, and Venezuela.

Executive Summary

•Mobile broadband services are expected to grow at a compound annual growth rate (CAGR) of percent between 2011 and 2017 and reach $ million in 2017.
•The most relevant drivers for this growth are the increasing demand for mobility by users, the increasing penetration of smart devices, and convergent services and bundles.
•According to the International Monetary Fund (IMF) estimates, all economies of Latin America are expected to grow from 2012 to 2017.
•The average GDP growth rate in the period is likely to be approximately 4.0percent, and this should be a relevant driver for mobile broadband services growth.
•However, regulatory delays on important decisions relating to the mobile market, such as spectrum auctions and policies to stimulate and regulate competition, remain an issue that restrains development.
•Lack of competition in some areas and market concentration in a number of countries are considered the main barriers.
•Currently, the top three groups (América Móvil, Telefónica S.A., and Telecom Italia) comprise percent of the market in terms of revenue.
•In 2011, 3G network infrastructure deployment and coverage expansion continued to be among the top priorities of mobile operators.
•About million mobile broadband connections were provided in 2011, and 2017 is expected to end with million connections.
•Upgrades of HSPA networks to HSPA+, and also LTE commercial launches are expected to boost mobile broadband as a substitute for fixed broadband.

Market Overview


The Latin American mobile broadband services market is comprised of million handsets subscribers and million data cards subscribers, as of the end of 2011. Growth in connections was nearly percent in 2011, compared to 2010. In Latin America all operators, except for Nextel and Avantel push-to-talk operators, offered 3G services. América Móvil leads the market with nearly percent of all connections. Telefónica S.A. (Movistar and Vivo brands) and Telecom Italia (Personal and TIM brands) follow América Móvil, with percent and percent respectively.

Table Of Contents

Table of Contents

Section
Slide Number
Executive Summary

Market Overview

Total Mobile Broadband Services Market

•External Challenges: Drivers and Restraints

•Forecasts and Trends

•Market Share and Competitive Analysis

Argentinean Breakdown

Brazilian Breakdown

Chilean Breakdown

Colombian Breakdown

Mexican Breakdown

Venezuelan Breakdown

The Last Word

Appendix

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