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Jeans in Turkey

  • February 2017
  • -
  • Euromonitor International
  • -
  • 28 pages

In 2016 jeans continued to benefit from ongoing demand for jeans amongst the young and middle-aged population, and successful marketing activities and new product launches by the leading companies. Over the review period jeans also benefited from increasing company investment, as some established brands, such as Koton and Defacto, launched jeans. For example, Koton made a significant investment in jeans by launching a new product line with strong marketing activities. In addition, the company st...

Euromonitor International’s Jeans in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Economy Jeans, Premium Jeans, Standard Jeans, Super Premium Jeans.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Jeans market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Jeans in Turkey
JEANS IN TURKEY
Euromonitor International
February 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Jeans: Volume 2011-2016
Table 2 Sales of Jeans: Value 2011-2016
Table 3 Sales of Jeans: % Volume Growth 2011-2016
Table 4 Sales of Jeans: % Value Growth 2011-2016
Table 5 Sales of Men's Jeans: Volume 2011-2016
Table 6 Sales of Men's Jeans: Value 2011-2016
Table 7 Sales of Men's Jeans: % Volume Growth 2011-2016
Table 8 Sales of Men's Jeans: % Value Growth 2011-2016
Table 9 Sales of Women's Jeans: Volume 2011-2016
Table 10 Sales of Women's Jeans: Value 2011-2016
Table 11 Sales of Women's Jeans: % Volume Growth 2011-2016
Table 12 Sales of Women's Jeans: % Value Growth 2011-2016
Table 13 NBO Company Shares of Jeans: % Value 2012-2016
Table 14 LBN Brand Shares of Jeans: % Value 2013-2016
Table 15 Forecast Sales of Jeans: Volume 2016-2021
Table 16 Forecast Sales of Jeans: Value 2016-2021
Table 17 Forecast Sales of Jeans: % Volume Growth 2016-2021
Table 18 Forecast Sales of Jeans: % Value Growth 2016-2021
Table 19 Forecast Sales of Men's Jeans: Volume 2016-2021
Table 20 Forecast Sales of Men's Jeans: Value 2016-2021
Table 21 Forecast Sales of Men's Jeans: % Volume Growth 2016-2021
Table 22 Forecast Sales of Men's Jeans: % Value Growth 2016-2021
Table 23 Forecast Sales of Women's Jeans: Volume 2016-2021
Table 24 Forecast Sales of Women's Jeans: Value 2016-2021
Table 25 Forecast Sales of Women's Jeans: % Volume Growth 2016-2021
Table 26 Forecast Sales of Women's Jeans: % Value Growth 2016-2021
Lc Waikiki Magazacilik Hizmetleri Tic As in Apparel and Footwear (turkey)
Strategic Direction
Key Facts
Summary 1 LC Waikiki Magazacilik Hizmetleri Tic AS: Key Facts
Summary 2 LC Waikiki Magazacilik Hizmetleri Tic AS: Operational Indicators
Retail Operations
Summary 3 LC Waikiki Magazacilik Hizmetleri Tic AS: Retail Operational Indicators
Internet Strategy
Competitive Positioning
Summary 4 LC Waikiki Magazacilik Hizmetleri Tic AS: Competitive Position 2016
Mavi Giyim San Ve Tic As in Apparel and Footwear (turkey)
Strategic Direction
Key Facts
Summary 5 Mavi Giyim San ve Tic AS: Key Facts
Summary 6 Mavi Giyim San ve Tic AS: Operational Indicators
Retail Operations
Summary 7 Mavi Giyim San ve Tic AS: Retail Operational Indicators
Internet Strategy
Competitive Positioning
Summary 8 Mavi Giyim San ve Tic AS: Competitive Position 2016
Executive Summary
Apparel and Footwear Registers A Weaker Performance in 2016
Increasing Political Risks and Macroeconomic Deterioration Pull Down the Growth of Apparel and Footwear
Domestic Players Continue To Outpace International Players in Terms of Value Share and Value Sales Growth
Internet Retailing Continues To Record Strong Growth in 2016
Apparel and Footwear Is Set To Record A Slower Performance Over the Forecast Period
Key Trends and Developments
the Rise of the Athleisure Trend Adds Dynamism To Apparel and Footwear
Increasing Consumer Awareness of Environmental Issues and Social Responsibility Forces Companies To Diversify Their Product Portfolios To Include Ecological Products
Digital Innovations and Increasing Investment in Online Operations Continue To Add Dynamism To Apparel and Footwear
Market Data
Table 27 Sales of Apparel and Footwear by Category: Volume 2011-2016
Table 28 Sales of Apparel and Footwear by Category: Value 2011-2016
Table 29 Sales of Apparel and Footwear by Category: % Volume Growth 2011-2016
Table 30 Sales of Apparel and Footwear by Category: % Value Growth 2011-2016
Table 31 NBO Company Shares of Apparel and Footwear: % Value 2012-2016
Table 32 LBN Brand Shares of Apparel and Footwear: % Value 2013-2016
Table 33 Distribution of Apparel and Footwear by Format: % Value 2011-2016
Table 34 Distribution of Apparel and Footwear by Format and Category: % Value 2016
Table 35 Forecast Sales of Apparel and Footwear by Category: Volume 2016-2021
Table 36 Forecast Sales of Apparel and Footwear by Category: Value 2016-2021
Table 37 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2016-2021
Table 38 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2016-2021
Definitions
Sources
Summary 9 Research Sources












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