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Portable Players in Portugal

  • October 2016
  • -
  • Euromonitor International
  • -
  • 20 pages

Towards the end of the review period, the declines registered in demand for single-function consumer electronics devices had a negative effect on sales in portable players categories such as e-readers and portable media players, although these declines were mitigated by the strong increase seen in sales of wireless speakers, which resulted in portable players recording static volume growth overall over the course of 2016. The leading players in the category have managed to reinvent themselves by...

Euromonitor International’s Portable Players in Portugal report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: E-Readers, Portable Media Players, Wireless Speakers.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Portable Players market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Portable Players in Portugal
PORTABLE PLAYERS IN PORTUGAL
Euromonitor International
October 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Portable Players by Category: Volume 2011-2016
Table 2 Sales of Portable Players by Category: Value 2011-2016
Table 3 Sales of Portable Players by Category: % Volume Growth 2011-2016
Table 4 Sales of Portable Players by Category: % Value Growth 2011-2016
Table 5 NBO Company Shares of Portable Players: % Volume 2012-2016
Table 6 LBN Brand Shares of Portable Players: % Volume 2013-2016
Table 7 Distribution of Portable Players by Channel: % Volume 2011-2016
Table 8 Forecast Sales of Portable Players by Category: Volume 2016-2021
Table 9 Forecast Sales of Portable Players by Category: Value 2016-2021
Table 10 Forecast Sales of Portable Players by Category: % Volume Growth 2016-2021
Table 11 Forecast Sales of Portable Players by Category: % Value Growth 2016-2021
Executive Summary
Higher Consumer Confidence Boosts the Performance of Consumer Electronics
Increased Internet Access Is Shaping Consumption in Consumer Electronics
Small Brands Struggle in A Highly Competitive and Innovative Market
the Omni-channel Retailing Concept Gains Ground in Consumer Electronics
the Shift Towards Smart Living Set To Bolster the Performance of Consumer Electronics
Key Trends and Developments
A More Optimistic Environment Fuels the Market Performance
A Shift Is Seen Away From Multi-channel Retailing Towards Omni-channel Retailing
Smartphones Are Redefining Consumers Purchase Behaviour
Market Data
Table 12 Sales of Consumer Electronics by Category: Volume 2011-2016
Table 13 Sales of Consumer Electronics by Category: Value 2011-2016
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2011-2016
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2011-2016
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2012-2016
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2013-2016
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2011-2016
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2016-2021
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2016-2021
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2016-2021
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2016-2021
Definitions
Sources
Summary 1 Research Sources












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