North American Aftermarket Automotive Apps - Strategic Analysis of Vehicle Information, Service and Management Apps

• Publication date: November 2012
• Report size: 95 pages

Despite the increasing availability of apps related to vehicle service and management, automotive market participants are still struggling to develop successful business models around these mobile platforms. However, as consumer connectivity increases in North America, OEMs and third-party developers are expected to see steady and sustainable revenue through app-related business models, while posing a threat to aftermarket participants with advan...

Despite the increasing availability of apps related to vehicle service and management, automotive market participants are still struggling to develop successful business models around these mobile platforms. However, as consumer connectivity increases in North America, OEMs and third-party developers are expected to see steady and sustainable revenue through app-related business models, while posing a threat to aftermarket participants with advanced vehicle diagnostics apps. This research examines the key trends in vehicle service and management apps, competitive dynamics, and market factors to provide a comprehensive understanding of aftermarket automotive apps.

Phones And Pda Industry in the United States

TABLE OF CONTENTS

Executive Summary 6-14
Research Scope, Objectives, Background and Methodology 15-21
Definitions and Segmentation 22-25
Aftermarket Automotive Apps Market Overview 26
•Current Automotive App Trends 27
•Types of Automotive Apps 28
•Aftermarket App Value Chain Analysis 29
•Regulatory Overview 30
•Revenue Generation Through Apps 31, 32
Aftermarket Automotive Apps Market Current and Future Strategies—OEM/OES 33
•OEM App Ecosystem 34
•OEM Brand Awareness and Information App Strategy 35
•Strategic Opportunities for OEMs 36
•OEM Approaches to Vehicle Management 37
•OEM Apps and Content Revenue Models 38
•OEM Case Studies 39, 40
•OEM App Features Benchmarking 41
•Evolution of Remote Vehicle Diagnostics 42
•Current OES/Dealership App Strategies 43
•Case Study—MobileAppLoader 44
•Best Practices in Dealer-Based Apps 45
•OEM/OES Apps—Conclusions 46
Aftermarket Automotive Apps Market—Aftermarket Suppliers, Distributors, and Third-Party Developers 47
•Current Aftermarket App Approaches 48
•Distribution and Retail Channel App Functionalities Benchmarking 49
•Case Studies 50-51
•Third-Party Apps Landscape 52
•Third-Party App Business Models 53
•Collaborative Approaches between Third-Party and OEM/OES 54-56
Selected Aftermarket Automotive Apps 57
•Selected Vehicle Information, Service, and Management Apps—OEMs/OES 58-60
•Selected Vehicle Information, Service, and Management Apps—Aftermarket 61-62
•Selected Vehicle Information, Service, and Management Apps—Third-Party Developers 63- 64
U.S. Voice of Customers 65
•Survey Methodology 66
•Familiarity with Various Smartphone Apps Available on a Typical Smartphone 67
•Where Apps Are Accessed 68- 69
•Price of Apps Used Only Outside of Vehicle 70
•Reasons Why Various Apps Are Not Accessed Inside Vehicle and Likelihood to Use if Available 71
•Type of Trip and App Usage Inside Vehicle 72
•Likelihood of Accessing Various Apps if Available Inside Vehicle 73
•Customer Profiles 74
•Familiarity with Various Smartphone Apps Available on a Typical Smartphone 75
•Willingness to Pay Initial One-Time Price for Apps Supplied by the Vehicle Manufacturer 76
•Voice of Customers—Conclusions 77
The Last Word—Conclusions, Recommendations, and Future Outlook 78-82
Appendix A: Aftermarket Automotive Apps Market Demand Analysis 83
•Smartphone Usage and Penetration 84
•Smartphone Market Shares by Manufacturer and OS 85
•App Store Metrics 86
•Key Smartphone and App Trends 87
•Gen Y Smartphone and App Usage 88
Appendix B 89-95

Smartphone in United States

United States Pda/smartphone Sales, Us$mn

• $ 250
• Industry data
• January 2013

Yearly, From 2007 To 2016
By Business Monitor International
Source: BMI research

• Industries : Phones and Pda
• Countries : United States

Phones and Pda in United States

United States Domestic Mobile Handset Sales, Mn

• $ 250
• Industry data
• January 2013

Yearly, From 2007 To 2016
By Business Monitor International
Source: BMI research

• Industries : Phones and Pda
• Countries : United States

United States Domestic Mobile Handset Sales, Us$mn

• $ 250
• Industry data
• January 2013

Yearly, From 2007 To 2016
By Business Monitor International
Source: BMI research

• Industries : Phones and Pda
• Countries : United States

United States Domestic Mobile Handset Sales, 3g, Mn

• $ 250
• Industry data
• January 2013

Yearly, From 2007 To 2016
By Business Monitor International
Source: BMI research

• Industries : Phones and Pda
• Countries : United States