1. Market Research
  2. > Home and Office Goods
  3. > Home Goods
  4. > Major Appliance Market Trends

Built-in appliances distribution and brand image in Italy

  • November 2014
  • 126 pages
  • CSIL Milano
Report ID: 1054261

Summary

Table of Contents

This report, yearly published, has reached its XX edition and analyzes the behaviour of the Italian buyers of built-in appliances taking into consideration:

  • the sales performance for kitchens and built-in appliances
  • purchasing criteria by major buyers of built-in appliances
  • development of brand-name image and customer satisfaction of major built-in appliances purchasers
. The study is based on 117 telephone interviews with kitchen furniture manufacturers, built-in appliances wholesalers and specialized appliances chains.

Distribution flows and purchases of built-in appliances are analyzed by customer type (kitchen furniture manufacturers, built-in appliances wholesalers). The report provides a detailed analysis by product type: sinks sales broken down by material, hobs, ovens, dishwashers, refrigerators sales broken down by type, hoods sales broken down by material and type.
All the products mentioned above are analyzed also by geographical area and by purchase range of built-in appliances.

The analysis of brand name-image covers 6 years and provides a ranking of the main quoted brands by product (refrigerators, hobs, ovens, dishwashers, hood, sinks) and by type of customer (kitchen furniture manufacturers, built-in appliances wholesalers).

The report also studies the development of the criteria used to select the suppliers of built-in appliances.

The results confirm that the two most important criteria are: Punctuality in delivering, After-sales technical assistance. Other criteria considered are: Brand and Product reliability, Prices, Wide range of products and models, Aesthetic qualities of the product/design and, Front staff professionalism. The Report shows also statements about 'best product in the market' and 'the product that still is not in the market'. Due to an overall weak market, the Report shows as the main buyers are becoming more and more 'demanding' from their suppliers of built-in appliances.

The opinions on the built-in appliances brands expressed by the interviewed companies are organized according to brand name, type of customer (kitchen furniture manufacturers, built-in appliances wholesalers), criteria used to select the suppliers of built-in appliances.

Covered brands: Aeg, Hotpoint-Ariston, Bosch, Candy, Electrolux-Rex, Franke, Foster, Indesit, Miele, Nardi, Samsung, Scholtès, Siemens, Smeg, Whirlpool.

Covered products: built-in appliances, kitchen furniture, refrigerators, cooking appliances (hobs, ovens), dishwashers, built-in microwaves, small built-in appliances, hoods and sinks.

On request, a list of 1000 Useful contacts (150 manufacturers of kitchen furniture, 150 wholesalers, 700 kitchen furniture retailers).

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 60 Million searchable statistics with tables, figures & datasets
  • More than 25,000 trusted sources
  • Single User License — provides access to the report by one individual.
  • Department License — allows you to share the report with up to 5 users
  • Site License — allows the report to be shared amongst all employees in a defined country
  • Corporate License — allows for complete access, globally.

Ahmad helps you find the right report:

Testimonials

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

We were impressed with the support that ReportLinker’s research specialists’ team provided. The report we purchased was useful and provided exactly what we want.

Category Manager at
Ikea

ReportLinker gave access to reliable and useful data while avoiding dispersing resources and spending too much time on unnecessary research.

Executive Director at
PwC Advisory

The customer service was fast, responsive, and 100% professional in all my dealings (...) If we have more research needs, I'll certainly prioritize working with ReportLinker!

Scott Griffith

Vice President Marketing at
Maurice Sporting Goods

The research specialist provided prompt, helpful instructions for accessing ReportLinker's product. He also followed up to make sure everything went smoothly and to ensure an easy transition to the next stage of my research

Jessica P Huffman

Research Associate at
American Transportation Research Institute

Excellent customer service. Very responsive and fast.

Director, Corporate Strategy at
Ingredion

I reached out to ReportLinker for a detailed market study on the Air Treatment industry. The quality of the report, the research specialist’s willingness to solve my queries exceeded my expectations. I would definitely recommend ReportLinker for in-depth industry information.

Mariana Mendoza

Global Platform Senior Manager at
Whirlpool Corporation

Thanks! I like what you've provided and will certainly come back if I need to do further research works.

Bee Hin Png

CEO at
LDR Pte Ltd

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

Purchase Reports From Reputable Market Research Publishers

Global Laboratory Ovens and Freezers Market 2017-2021

  • $ 3500
  • Industry report
  • April 2017
  • by Infiniti Research Limited

About Lab Oven and Freezer Laboratory ovens are used for high-forced volume thermal convection applications, such as sterilizing and drying. These include gravity convection, mechanical convection, clean ...

Global Wall Oven Market 2017-2021

  • $ 3500
  • Industry report
  • May 2017
  • by Infiniti Research Limited

About Wall Oven Wall ovens are built in the kitchen wall or installed in cabinets under and above the oven. These ovens are generally installed at a convenient position (usually at the chest level) fo ...

Global Commercial Combi Ovens Market 2017-2021

  • $ 3500
  • Industry report
  • May 2017
  • by Infiniti Research Limited

About Commercial Combi Ovens The combi ovens are cooking equipment, which cooks food by using two different methods. These include convection heating and steam cooking method to perform steaming, baking, ...

Foresights: Smart Kitchens

September 2016 $ 495

ref:plp2014

Reportlinker.com © Copyright 2017. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.