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Among the Western European countries Italy is the fourth biggest market, providing about 11% of WE demand. Italy is a closed market, with imported home furniture satisfying only 18% of the domestic demand (Western Europe: about 50%). In recent years, the weight of Chinese imports has been decreasing in favour of Central Eastern and Western Europe suppliers. The peculiarity of the Italian furniture distribution system, compared to the other Western European countries is the largest share of sales made through small scale independent retailers, even though they continue to lose market share to the advantage of the specialist organized distribution.
This report on the home furniture retail industry in Italy includes:
Also available on the European Union as a whole, Furniture distribution in Europe, which offers a comparative analysis of home furniture distribution in 13 European countries (Austria, Belgium-Luxembourg, Denmark, Finland, France, Germany, Italy, the Netherlands, Norway, Spain, Sweden, Switzerland, the United Kingdom, providing trends in home furniture consumption, distribution channels' market shares, retail formats, home furniture imports and short company profiles of leading retailers
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