infoGROUP Inc. Company Report (Strategy and Business Overview)

  • February 2009
  • -
  • Global Markets Direct
  • -
  • 14 pages

(infoGROUP) is a business and consumer industry ing information products provider. The industry player also offers data processing services. It gives the required information to its over four million customer base in the form of Internet subscription products (Salesgenie.com), sales leads, prospect lists, business credit reports, printed directories, mailing labels, computer diskettes and digital versatile disc's (DVDs). This information is used by its customers for lead generation, telemarketing, direct mail, industry research, credit decisions, competitive analysis and management of vendor relationships. Scope of the Research

• The firm ’s strengths and weaknesses and growth areas or decline are analyzed. The company is analyzed at financial, strategic and operational levels .
• The report provides detailed overview of the company's business opportunities as well as areas of growth . .
• The report contains critical industry player information – organisation and operations, industry player history, major products and services, competitive landscape , key employees and key employees , different locations and important subsidiaries.

Why Should You Get This Report?

• A quick “one-stop-shop” to get the full picture regarding the company's strategic activity .
• Enhance business/sales activities by understanding customers’ businesses better.
• Get detailed information and financial & strategic analysis on industry players operating in your market .
• Identify prospective partners and suppliers – with key data on their businesses and locations.
• Capitalize on competitors’ weaknesses and target the industry opportunities available to them.
• Scout for potential take over targets, with detailed insight into the firms ’ strategic, financial and operational performance.

Table Of Contents


Data table Of Contents
Key Information 1
Key Facts 1
Data table Of Contents 2
List of Tables 2
Company Overview 3
Major Products and Services 4
Overview 4
History 5
SWOT Analysis Overview 6
Overview 6
infoGROUP Inc. - Strengths (SWOT Analysis) 6
Strong Proprietary Databases 6
Consistent Sales Growth 6
Diversified Business Segments 6
infoGROUP Inc. - Weaknesses (SWOT Analysis) 6
Reliance on the U.S. March ket 6
Fewer Resources 6
infoGROUP Inc. - Opportunities (SWOT Analysis) 6
Increase in Broadband Segment 6
Partnering with BooRah 7
Contract for Demographic and Health Surveys 7
infoGROUP Inc. - Threats (SWOT Analysis) 7
SEC Investigation 7
Competitive Pressures 7
Changing March ket Trends 7
Key Competitors 8
Key Employees 8
Key Employee Biographies 9
Company Statement 10
Locations And Subsidiaries 13
Head Office 13
Appendix 14
Methodology 14
About World March kets Direct 14
Contact Us 14
Disclaimer 14



List of Tables
infoGROUP Inc., Major development 1
infoGROUP Inc., Major development 1
Major Products and Services 4
infoGROUP Inc., History 5
infoGROUP Inc., Key Employee Biographies 9


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