Table of Contents
Although strongly challenged by competition posed by smartphones, digital cameras benefited from a reversal in terms of its value sales trend towards the end of the review period. In 2015 especially, the category experienced a surprisingly positive performance, thanks to a shift towards high-quality cameras becoming among some consumers who were disappointed with the image quality of some smartphones. Nevertheless, as most Italian consumers increasingly preferred to use smartphones and tablets t...
Euromonitor International’s Imaging Devices in Italy report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Product coverage: Camcorders, Cameras.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Imaging Devices market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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