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Imaging Devices in Italy

  • October 2016
  • -
  • Euromonitor International
  • -
  • 19 pages

Although strongly challenged by competition posed by smartphones, digital cameras benefited from a reversal in terms of its value sales trend towards the end of the review period. In 2015 especially, the category experienced a surprisingly positive performance, thanks to a shift towards high-quality cameras becoming among some consumers who were disappointed with the image quality of some smartphones. Nevertheless, as most Italian consumers increasingly preferred to use smartphones and tablets t...

Euromonitor International’s Imaging Devices in Italy report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Camcorders, Cameras.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Imaging Devices market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Imaging Devices in Italy
IMAGING DEVICES IN ITALY
Euromonitor International
October 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Imaging Devices by Category: Volume 2011-2016
Table 2 Sales of Imaging Devices by Category: Value 2011-2016
Table 3 Sales of Imaging Devices by Category: % Volume Growth 2011-2016
Table 4 Sales of Imaging Devices by Category: % Value Growth 2011-2016
Table 5 Sales of Digital Cameras by Type: % Retail Volume 2011-2016
Table 6 NBO Company Shares of Imaging Devices: % Volume 2012-2016
Table 7 LBN Brand Shares of Imaging Devices: % Volume 2013-2016
Table 8 Distribution of Imaging Devices by Channel: % Volume 2011-2016
Table 9 Forecast Sales of Imaging Devices by Category: Volume 2016-2021
Table 10 Forecast Sales of Imaging Devices by Category: Value 2016-2021
Table 11 Forecast Sales of Imaging Devices by Category: % Volume Growth 2016-2021
Table 12 Forecast Sales of Imaging Devices by Category: % Value Growth 2016-2021
Table 13 Forecast Sales of Digital Cameras by Type: % Retail Volume 2016-2021
Executive Summary
Volume Sales Decline in Spite of Slight Economic Recovery
the Need for the Next Big Thing
Growing Competition in An Increasingly Segmented Market
Electronics and Appliance Specialist Retailers Leads Thanks To Superior Advice While Internet Retailing Grows
the Outlook Remains Difficult for Consumer Electronics in Italy
Key Trends and Developments
Slight Economic Growth Follows the Recession
Multifunctional Devices Cannibalise Sales of Other Consumer Electronics
Demographic and Social Trends Create A Difficult Environment for Consumer Electronics Players in Italy
Market Data
Table 14 Sales of Consumer Electronics by Category: Volume 2011-2016
Table 15 Sales of Consumer Electronics by Category: Value 2011-2016
Table 16 Sales of Consumer Electronics by Category: % Volume Growth 2011-2016
Table 17 Sales of Consumer Electronics by Category: % Value Growth 2011-2016
Table 18 NBO Company Shares of Consumer Electronics: % Volume 2012-2016
Table 19 LBN Brand Shares of Consumer Electronics: % Volume 2013-2016
Table 20 Distribution of Consumer Electronics by Channel: % Volume 2011-2016
Table 21 Forecast Sales of Consumer Electronics by Category: Volume 2016-2021
Table 22 Forecast Sales of Consumer Electronics by Category: Value 2016-2021
Table 23 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2016-2021
Table 24 Forecast Sales of Consumer Electronics by Category: % Value Growth 2016-2021
Sources
Summary 1 Research Sources












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