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Portable Players in Greece

  • October 2016
  • -
  • Euromonitor International
  • -
  • 19 pages

Wireless speakers has been the only category within portable players to record a positive performance in Greece during 2016. The connectivity and all-in-one trends which are built around smartphones have had a positive impact on certain products like wireless speakers and a devastating impact on others, such as portable media players. Wireless speakers, although starting from a rather low point, is rapidly expanding and in 2016 the category has recorded a 25% increase in retail volume terms.

Euromonitor International’s Portable Players in Greece report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: E-Readers, Portable Media Players, Wireless Speakers.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Portable Players market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Portable Players in Greece
PORTABLE PLAYERS IN GREECE
Euromonitor International
October 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Portable Players by Category: Volume 2011-2016
Table 2 Sales of Portable Players by Category: Value 2011-2016
Table 3 Sales of Portable Players by Category: % Volume Growth 2011-2016
Table 4 Sales of Portable Players by Category: % Value Growth 2011-2016
Table 5 NBO Company Shares of Portable Players: % Volume 2012-2016
Table 6 LBN Brand Shares of Portable Players: % Volume 2013-2016
Table 7 Distribution of Portable Players by Channel: % Volume 2011-2016
Table 8 Forecast Sales of Portable Players by Category: Volume 2016-2021
Table 9 Forecast Sales of Portable Players by Category: Value 2016-2021
Table 10 Forecast Sales of Portable Players by Category: % Volume Growth 2016-2021
Table 11 Forecast Sales of Portable Players by Category: % Value Growth 2016-2021
Executive Summary
Back To Black: Consumer Electronics Declines Even Further
All-in-one and Connectivity Trends Define Developments
Industry Dominated by Multinational Brands
Fierce Competition As A Historic Retailer Closes and Online Sales Grow
Volume Sales To Stabilise at Their Current Low Level
Key Trends and Developments
Another Difficult Year Amidst Economic Uncertainty
Everything Revolves Around Smartphones
Online Migration Continues
Market Data
Table 12 Sales of Consumer Electronics by Category: Volume 2011-2016
Table 13 Sales of Consumer Electronics by Category: Value 2011-2016
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2011-2016
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2011-2016
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2012-2016
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2013-2016
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2011-2016
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2016-2021
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2016-2021
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2016-2021
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2016-2021
Sources
Summary 1 Research Sources












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