Description

This report provides in-depth segmentation, analysis, estimates and forecasts for the probiotics market on a global level. The study identifies and discusses market drivers, restraints, challenges and opportunities in the global market and renders a holistic perspective of the industry, current market trends and segmentation for a better understanding of the structure of the market. The global probiotics market has been segmented on the basis of bacteria (Lactobacillus, Streptococcus, Bifidobacterium), applications (functional foods, dietary supplements and animal feed).

Geographic data has been provided for the above mentioned segmentation for North America, Europe and Asia Pacific while regional data for U.S., China, India, Germany and Brazil has also been provided with similar market segmentation. The study has been completed using both primary and secondary research in order to estimate market size, market trends and shares. A bottom-up estimation model has been used to deduce the market size of the North America, Europe, Asia-Pacific and Rest of the World (RoW) geographies and a further validation of market numbers with key market participants and C-level executives ensures a thorough understanding of the global probiotics market.

On the basis of application, the probiotics market is classified into food and beverages, dietary supplements and animal feed which are further bifurcated into segments. The economies covered in this report are North America, Europe, Asia-Pacific and Rest of the World.

This report also includes Porter’s five forces model and the market share of companies in 2012. Some of the key players of the probiotics market included in this report are BioGaia Biologics AB, Danisco, Chr. Hansen A/S, Nestle SA, Probi AB, Lifeway Foods Inc. and Yakult Honsha Co. Ltd. The report provides an overview of the above mentioned companies followed by their financial revenue, business strategies and recent developments.

This research is specially designed to estimate and analyze the demand and performance of probiotics in a global scenario. The research provides in-depth analysis of probiotic ingredients and product manufacturers, product sales, and trend analysis by segments and demand by geography. The report covers all the major product segments of the probiotics market and provides detailed analysis, historical data and statistically refined forecast for the segments covered. The study presents a comprehensive assessment of the stakeholder strategies, winning imperatives for them by segmenting the probiotics market as below:

Global probiotics market, by end use

Human probiotics
Animal probiotics


Global probiotics market, by application

Food and beverages

Dairy products
Non-dairy products
Cereals
Baked food
Fermented meat products
Dry foods

Dietary supplements

Food supplements
Dietary supplements
Specialty nutrients
Infant formula

Animal feed

Global probiotics market, by bacteria

Lactobacillus
Streptococcus
Bifidobacterium


In addition the report provides cross-sectional analysis of all the above segments with respect to the following geographical markets:

Global probiotics market, by geography

North America

U.S.

Europe

Germany
U.K.

Asia-Pacific

China
Japan
India

Rest of the World (RoW)

Brazil

Table Of Contents

TABLE OF CONTENTS

CHAPTER 1 PREFACE
1.1 RESEARCH SCOPE AND REPORT DESCRIPTION
1.2 RESEARCH METHODOLOGY

CHAPTER 2 EXECUTIVE SUMMARY

CHAPTER 3 MARKET OVERVIEW
3.1 INTRODUCTION
3.1.1 PROBIOTICS
3.1.2 VARIOUS HEALTH BENEFITS OF PROBIOTICS
3.1.3 PROBIOTICS VALUE CHAIN ANALYSIS
3.2 MARKET DYNAMICS
3.2.1 MARKET DRIVERS
3.2.1.1 Increasing focus on improving gut health
3.2.1.2 Efficiency of the probiotic bacteria
3.2.1.3 Growing consumption of functional food
3.2.2 RESTRAINTS
3.2.2.1 Lack of standardization in the probiotics industry
3.2.2.2 Unawareness about the benefits of probiotics
3.2.3 OPPORTUNITIES
3.2.3.1 Increasing demand in emerging economies
3.2.3.2 Generating awareness about benefits of probiotics
3.2.3.3 Development of probiotics in new application areas
3.2.3.4 Ban on antibiotic use in animal feed
3.3 PORTER’S FIVE FORCE ANALYSIS
3.3.1 BARGAINING POWER OF SUPPLIERS
3.3.2 BARGAINING POWER OF BUYERS
3.3.3 THREAT OF NEW ENTRANTS
3.3.4 THREAT OF SUBSTITUTES
3.3.5 DEGREE OF COMPETITION
3.4 COMPANY MARKET SHARE ANALYSIS
3.5 GLOBAL PROBIOTICS MARKET: MARKET ATTRACTIVENESS

CHAPTER 4 GLOBAL PROBIOTICS MARKET, BY APPLICATION
4.1 GLOBAL PROBIOTICS MARKET: APPLICATION OVERVIEW
4.1.1 GLOBAL PROBIOTICS MARKET SHARE, BY APPLICATION, 2011 - 2018
4.2 PROBIOTIC FOOD AND BEVERAGES
4.2.1 GLOBAL PROBIOTIC FOOD AND BEVERAGES MARKET SHARE, BY SEGMENT, 2011 - 2018 (USD MILLION)
4.2.2 GLOBAL PROBIOTIC FOOD AND BEVERAGES MARKET REVENUE, 2010 - 2018
4.2.3 GLOBAL PROBIOTIC DAIRY PRODUCTS MARKET REVENUE, 2010 - 2018 (USD MILLION)
4.2.4 GLOBAL PROBIOTIC NON-DAIRY PRODUCTS MARKET REVENUE, 2010 - 2018 (USD MILLION)
4.2.5 GLOBAL PROBIOTIC CEREALS MARKET REVENUE, 2010 - 2018 (USD MILLION)
4.2.6 GLOBAL PROBIOTIC BAKED FOOD MARKET REVENUE, 2010 - 2018 (USD MILLION)
4.2.7 GLOBAL FERMENTED MEAT PRODUCTS MARKET REVENUE, 2010 - 2018 (USD MILLION)
4.2.8 GLOBAL PROBIOTIC DRY FOODS MARKET REVENUE, 2010 - 2018 (USD MILLION)
4.3 PROBIOTIC DIETARY SUPPLEMENTS
4.3.1 GLOBAL PROBIOTIC DIETARY SUPPLEMENTS MARKET SHARE, BY SEGMENT, 2011 - 2018
4.3.2 GLOBAL PROBIOTIC DIETARY SUPPLEMENTS MARKET REVENUE, 2010 - 2018
4.3.3 GLOBAL PROBIOTIC FOOD SUPPLEMENT MARKET REVENUE, 2010 - 2018 (USD MILLION)
4.3.4 GLOBAL PROBIOTIC NUTRITIONAL SUPPLEMENT MARKET REVENUE, 2010 - 2018 (USD MILLION)
4.3.5 GLOBAL PROBIOTIC SPECIALTY NUTRIENTS MARKET REVENUE, 2010 - 2018 (USD MILLION)
4.3.6 GLOBAL PROBIOTIC INFANT FORMULA MARKET REVENUE, 2010 - 2018 (USD MILLION)
4.4 PROBIOTIC ANIMAL FEED

CHAPTER 5 GLOBAL PROBIOTICS MARKET BY END USER
5.1 PROBIOTICS MARKET: END USER OVERVIEW
5.1.1 GLOBAL PROBIOTICS MARKET SHARE, BY END USER, 2011 - 2018
5.2 HUMAN PROBIOTICS
5.2.1 GLOBAL HUMAN PROBIOTICS MARKET REVENUE, 2010 - 2018 (USD MILLION)
5.3 ANIMAL PROBIOTICS
5.3.1 GLOBAL ANIMAL PROBIOTICS MARKET REVENUE, 2010 - 2018 (USD MILLION)

CHAPTER 6 GLOBAL PROBIOTICS MARKET BY BACTERIA
6.1 GLOBAL PROBIOTICS MARKET: BACTERIA OVERVIEW
6.1.1 GLOBAL PROBIOTIC MARKET SHARE, BY BACTERIA, 2011 - 2018
6.2 LACTOBACILLUS
6.2.1 GLOBAL PROBIOTIC LACTOBACILLUS MARKET REVENUE, 2010 - 2018 (USD MILLION)
6.3 STREPTOCOCCUS
6.3.1 GLOBAL PROBIOTIC STREPTOCOCCUS MARKET REVENUE, 2010 - 2018 (USD MILLION)
6.4 BIFIDOBACTERIUM
6.4.1 GLOBAL PROBIOTIC BIFIDOBACTERIUM MARKET REVENUE, 2010 - 2018 (USD MILLION)

CHAPTER 7 GLOBAL PROBIOTICS MARKET BY GEOGRAPHY
7.1 GLOBAL PROBIOTICS MARKET : GEOGRAPHY OVERVIEW
7.1.1 GLOBAL PROBIOTICS MARKET SHARE, BY GEOGRAPHY, 2011 - 2018
7.2 NORTH AMERICA
7.2.1 NORTH AMERICA PROBIOTICS MARKET REVENUE, 2010 - 2018 (USD MILLION)
7.2.2 NORTH AMERICA PROBIOTICS MARKET SHARE, BY COUNTRY, 2011 - 2018
7.2.3 U.S.
7.3 EUROPE
7.3.1 EUROPE PROBIOTICS MARKET REVENUE, 2010 - 2018 (USD MILLION)
7.3.2 EUROPE PROBIOTIC MARKET SHARE, BY COUNTRY, 2011 - 2018
7.3.3 GERMANY
7.3.4 U.K.
7.4 ASIA-PACIFIC
7.4.1 ASIA-PACIFIC PROBIOTICS MARKET REVENUE, 2010 - 2018 (USD MILLION)
7.4.2 ASIA-PACIFIC PROBIOTIC MARKET SHARE, BY COUNTRY, 2011 - 2018
7.4.3 CHINA
7.4.4 JAPAN
7.4.5 INDIA
7.5 REST OF THE WORLD (ROW)
7.5.1 REST OF THE WORLD (ROW) PROBIOTICS MARKET REVENUE, 2010 - 2018 (USD MILLION)
7.5.2 ROW PROBIOTIC MARKET SHARE, BY COUNTRY, 2011 - 2018
7.5.3 BRAZIL

CHAPTER 8 COMPANY PROFILES
8.1 BIOGAIA AB
8.1.1 COMPANY OVERVIEW:
8.1.2 FINANCIAL OVERVIEW:
8.1.3 SWOT ANALYSIS:
8.1.4 BUSINESS STRATEGIES:
8.1.5 RECENT DEVELOPMENTS:
8.2 CHR. HANSEN
8.2.1 COMPANY OVERVIEW:
8.2.2 FINANCIAL OVERVIEW:
8.2.3 SWOT ANALYSIS:
8.2.4 BUSINESS STRATEGIES:
8.2.5 RECENT DEVELOPMENTS:
8.3 GROUPE DANONE SA
8.3.1 COMPANY OVERVIEW:
8.3.2 FINANCIAL OVERVIEW:
8.3.3 SWOT ANALYSIS:
8.3.4 BUSINESS STRATEGIES:
8.3.5 RECENT DEVELOPMENTS:
8.4 NESTLE SA
8.4.1 COMPANY OVERVIEW:
8.4.2 FINANCIAL OVERVIEW:
8.4.3 SWOT ANALYSIS:
8.4.4 BUSINESS STRATEGIES:
8.4.5 RECENT DEVELOPMENTS:
8.5 PROBI AB
8.5.1 COMPANY OVERVIEW:
8.5.2 FINANCIAL OVERVIEW:
8.5.3 SWOT ANALYSIS:
8.5.4 BUSINESS STRATEGIES:
8.5.5 RECENT DEVELOPMENTS:
8.6 DANISCO
8.6.1 COMPANY OVERVIEW:
8.6.2 FINANCIAL OVERVIEW:
8.6.3 SWOT ANALYSIS:
8.6.4 BUSINESS STRATEGIES:
8.6.5 RECENT DEVELOPMENTS:
8.7 LIFEWAY FOODS, INC
8.7.1 COMPANY OVERVIEW:
8.7.2 FINANCIAL OVERVIEW:
8.7.3 SWOT ANALYSIS:
8.7.4 BUSINESS STRATEGIES:
8.7.5 RECENT DEVELOPMENTS:
8.8 MOTHER DAIRY
8.8.1 OVERVIEW
8.8.2 FINANCIALS
8.8.3 BUSINESS STRATEGIES
8.8.4 RECENT DEVELOPMENTS
8.9 GENERAL MILLS
8.9.1 COMPANY OVERVIEW
8.9.2 FINANCIAL OVERVIEW
8.9.3 BUSINESS STRATEGIES
8.9.4 RECENT DEVELOPMENTS
8.10 GARDEN OF LIFE
8.10.1 COMPANY OVERVIEW
8.10.2 FINANCIAL OVERVIEW
8.10.3 BUSINESS STRATEGIES
8.10.4 RECENT DEVELOPMENTS
8.11 CHINA-BIOTICS, INC
8.11.1 COMPANY OVERVIEW
8.11.2 FINANCIAL OVERVIEW
8.11.3 BUSINESS STRATEGIES
8.11.4 RECENT DEVELOPMENTS
8.12 YAKULT HONSHA
8.12.1 COMPANY OVERVIEW
8.12.2 FINANCIAL OVERVIEW
8.12.3 SWOT ANALYSIS
8.12.4 BUSINESS STRATEGIES
8.12.5 RECENT DEVELOPMENTS



LIST OF FIGURES

FIG. 1 GLOBAL PROBIOTICS MARKET REVENUE, 2010 - 2018 (USD MILLION)
FIG. 2 GLOBAL PROBIOTICS MARKET SNAPSHOT
FIG. 3 PROBIOTICS LANDSCAPE
FIG. 4 VARIOUS HEALTH BENEFITS OF PROBIOTICS
FIG. 5 PROBIOTICS VALUE CHAIN ANALYSIS
FIG. 6 GLOBAL PROBIOTIC YOGURT CONSUMPTION, 2010 - 2018 (USD MILLION)
FIG. 7 PER CAPITA EXPENDITURE ON PROBIOTICS, BY REGION, 2011 (USD/PERSON/PER ANNUM )
FIG. 8 NEW FUNCTIONAL FOOD PRODUCT LAUNCHES, (2008 - 2011)
FIG. 9 AWARENESS TREND ABOUT BENEFITS OF PROBIOTICS IN U.S. (2007 - 2011)
FIG. 10 PORTER’S FIVE FORCE ANALYSIS FOR PROBIOTICS MARKET
FIG. 11 GLOBAL PROBIOTICS MARKET REVENUE SHARE, BY COMPANY, 2011 (USD MILLION)
FIG. 12 GLOBAL PROBIOTICS MARKET ATTRACTIVENESS, BY APPLICATION, 2011
FIG. 13 GLOBAL PROBIOTICS MARKET REVENUE SHARE, BY APPLICATION, 2011 - 2018
FIG. 14 GLOBAL PROBIOTICS MARKET REVENUE SHARE, BY SEGMENT, 2011 - 2018 (USD MILLION)
FIG. 15 GLOBAL PROBIOTIC FOOD and BEVERAGES MARKET REVENUE, 2010 - 2018
FIG. 16 GLOBAL PROBIOTIC DAIRY PRODUCTS MARKET REVENUE, 2010 - 2018 (USD MILLION)
FIG. 17 GLOBAL PROBIOTIC NON-DAIRY PRODUCTS MARKET REVENUE, 2010 - 2018 (USD MILLION)
FIG. 18 GLOBAL PROBIOTIC CEREALS MARKET REVENUE, 2010 - 2018 (USD MILLION)
FIG. 19 GLOBAL PROBIOTIC BAKED FOOD MARKET REVENUE, 2010 - 2018 (USD MILLION)
FIG. 20 GLOBAL FERMENTED MEAT PRODUCTS MARKET REVENUE, 2010 - 2018 (USD MILLION)
FIG. 21 GLOBAL PROBIOTIC DRY FOODS MARKET REVENUE, 2010 - 2018 (USD MILLION)
FIG. 22 GLOBAL PROBIOTIC DIETARY SUPPLEMENTS MARKET SHARE, BY SEGMENT, 2011 - 2018
FIG. 23 GLOBAL PROBIOTIC FOOD SUPPLEMENT MARKET REVENUE, 2010 - 2018
FIG. 24 GLOBAL PROBIOTIC FOOD SUPPLEMENT MARKET REVENUE, 2010 - 2018 (USD MILLION)
FIG. 25 GLOBAL PROBIOTIC NUTRITIONAL SUPPLEMENT MARKET REVENUE, 2010 - 2018 (USD MILLION)
FIG. 26 GLOBAL PROBIOTIC SPECIALTY NUTRIENTS MARKET REVENUE, 2010 - 2018 (USD MILLION)
FIG. 27 GLOBAL PROBIOTIC INFANT FORMULA MARKET REVENUE, 2010 - 2018 (USD MILLION)
FIG. 28 GLOBAL PROBIOTIC ANIMAL FEED MARKET REVENUE, 2010 - 2018 (USD MILLION)
FIG. 29 GLOBAL PROBIOTICS MARKET SHARE, BY END USER, 2011 - 2018
FIG. 30 GLOBAL HUMAN PROBIOTICS MARKET REVENUE, 2010 - 2018 (USD MILLION)
FIG. 31 GLOBAL ANIMAL PROBIOTICS MARKET REVENUE, 2010 - 2018 (USD MILLION)
FIG. 32 GLOBAL PROBIOTIC MARKET SHARE, BY BACTERIA, 2011 - 2018
FIG. 33 GLOBAL PROBIOTIC LACTOBACILLUS MARKET REVENUE, 2010 - 2018 (USD MILLION)
FIG. 34 GLOBAL PROBIOTIC STREPTOCOCCUS MARKET REVENUE, 2010 - 2018 (USD MILLION)
FIG. 35 GLOBAL PROBIOTIC BIFIDOBACTERIUM MARKET REVENUE, 2010 - 2018 (USD MILLION)
FIG. 36 GLOBAL PROBIOTICS MARKET SHARE, BY GEOGRAPHY, 2011 - 2018
FIG. 37 NORTH AMERICA PROBIOTICS MARKET REVENUE, 2010 - 2018 (USD MILLION)
FIG. 38 NORTH AMERICA PROBIOTICS MARKET SHARE, BY COUNTRY, 2011 - 2018
FIG. 39 EUROPE PROBIOTICS MARKET REVENUE, 2010 - 2018 (USD MILLION)
FIG. 40 EUROPE PROBIOTIC MARKET SHARE, BY COUNTRY, 2011 - 2018
FIG. 41 ASIA-PACIFIC PROBIOTICS MARKET REVENUE, 2010 - 2018 (USD MILLION)
FIG. 42 ASIA-PACIFIC PROBIOTIC MARKET SHARE, BY COUNTRY, 2011 - 2018
FIG. 43 EUROPE PROBIOTICS MARKET REVENUE, 2010 - 2018 (USD MILLION)
FIG. 44 ROW PROBIOTIC MARKET SHARE, BY COUNTRY, 2011 - 2018



LIST OF TABLES

TABLE 1 DRIVERS OF PROBIOTICS MARKET: IMAPACT ANALYSIS
TABLE 2 VARIOUS DISEASES AND EFFICIENCY LEVEL OF PROBIOTICS
TABLE 3 RESTRAINTS FOR PROBIOTICS MARKET
TABLE 4 NORTH AMERICA PROBIOTICS MARKET REVENUE, BY APPLICATION, 2010 - 2018 (USD MILLION)
TABLE 5 NORTH AMERICA PROBIOTIC FOOD AND BEVERAGES MARKET REVENUE, BY SEGMENT, 2010 - 2018 (USD MILLION)
TABLE 6 NORTH AMERICA PROBIOTIC DIETARY SUPPLEMENTS MARKET REVENUE, BY SEGMENT 2010 - 2018 (USD MILLION)
TABLE 7 U.S. PROBIOTICS MARKET REVENUE, BY APPLICATION, 2010 - 2018 (USD MILLION)
TABLE 8 U.S. PROBIOTIC FOOD AND BEVERAGES MARKET REVENUE, BY SEGMENT, 2010 - 2018 (USD MILLION)
TABLE 9 U.S. PROBIOTICS DIETARY SUPPLEMENT MARKET REVENUE, BY SEGMENT, 2010 - 2018 (USD MILLION)
TABLE 10 EUROPE PROBIOTICS MARKET REVENUE, BY APPLICATION, 2010 - 2018 (USD MILLION)
TABLE 11 EUROPE PROBIOTIC FOOD AND BEVERAGES MARKET REVENUE, BY SEGMENT, 2010 - 2018 (USD MILLION)
TABLE 12 EUROPE PROBIOTIC DIETARY SUPPLEMENT MARKET REVENUE, BY SEGMENT, 2010 - 2018 (USD MILLION)
TABLE 13 GERMANY PROBIOTICS MARKET REVENUE, BY APPLICATION, 2010 - 2018 (USD MILLION)
TABLE 14 GERMANY PROBIOTIC FOOD AND BEVERAGES MARKET REVENUE, BY SEGMENT, 2010 - 2018 (USD MILLION)
TABLE 15 GERMANY PROBIOTIC DIETARY SUPPLEMENT MARKET REVENUE, BY SEGMENT, 2010 - 2018 (USD MILLION)
TABLE 16 UK PROBIOTICS MARKET REVENUE, BY APPLICATION, 2010 - 2018 (USD MILLION)
TABLE 17 UK PROBIOTIC FOOD AND BEVERAGES MARKET REVENUE, BY SEGMENT, 2010 - 2018 (USD MILLION)
TABLE 18 UK PROBIOTIC DIETARY SUPPLEMENTS MARKET REVENUE, BY SEGMENT, 2010 - 2018 (USD MILLION)
TABLE 19 ASIA-PACIFIC PROBIOTICS MARKET REVENUE, BY APPLICIATION, 2010 - 2018 (USD MILLION)
TABLE 20 ASIA-PACIFIC PROBIOTIC FOOD AND BEVERAGES MARKET REVENUE, BY SEGMENT, 2010 - 2018 (USD MILLION)
TABLE 21 ASIA PACIFIC PROBIOTIC DIETARY SUPPLEMENTS MARKET REVENUE, BY SEGMENT, 2010 - 2018 (USD MILLION)
TABLE 22 CHINA PROBIOTICS MARKET REVENUE, BY APPLICATION, 2010 - 2018 (USD MILLION)
TABLE 23 CHINA PROBIOTIC FOOD AND BEVERAGES MARKET REVENUE, BY SEGMENT, 2010 - 2018 (USD MILLION)
TABLE 24 CHINA PROBIOTIC DIETARY SUPPLEMENTS MARKET REVENUE, BY SEGMENT, 2010 - 2018 (USD MILLION)
TABLE 25 JAPAN PROBIOTICS MARKET REVENUE, BY APPLICATION, 2010 - 2018 (USD MILLION)
TABLE 26 JAPAN PROBIOTIC FOOD AND BEVERAGES MARKET REVENUE, BY SEGMENT, 2010 - 2018 (USD MILLION)
TABLE 27 JAPAN PROBIOTIC DIETARY SUPPLEMENT MARKET REVENUE, BY SEGMENT, 2010 - 2018 (USD MILLION)
TABLE 28 INDIA PROBIOTICS MARKET REVENUE, BY APPLICATION, 2010 - 2018 (USD MILLION)
TABLE 29 INDIA PROBIOTIC FOOD AND BEVERAGES MARKET REVENUE, BY SEGMENT, 2010 - 2018 (USD MILLION)
TABLE 30 INDIA PROBIOTICS DIETARY SUPPLEMENT MARKET REVENUE, BY SEGMENT, 2010 - 2018 (USD MILLION)
TABLE 31 ROW PROBIOTICS MARKET REVENUE, BY APPLICATION, 2010 - 2018 (USD MILLION)
TABLE 32 ROW PROBIOTIC FOOD MARKET REVENUE, BY SEGMENT, 2010 - 2018 (USD MILLION)
TABLE 33 ROW PROBIOTIC DIETARY SUPPLEMENTS MARKET REVENUE, BY SEGMENT, 2010 - 2018 (USD MILLION)
TABLE 34 BRAZIL PROBIOTICS MARKET REVENUE, BY APPLICATION, 2010 - 2018 (USD MILLION)
TABLE 35 BRAZIL PROBIOTIC FOOD MARKET REVENUE, BY SEGMENT, 2010 - 2018 (USD MILLION)
TABLE 36 BRAZIL PROBIOTICS DIETARY SUPPLEMENT MARKET REVENUE, BY SEGMENT, 2010 - 2018 (USD MILLION)

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