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Writing Instruments in Russia

  • October 2015
  • -
  • Euromonitor International
  • -
  • 26 pages

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Writing instruments did not experience any significant volume decrease over the review period as sales in this category are driven mainly by school pupils and students who regularly use writing instruments in the studying process and their need for writing instruments was not affected by the economic crisis. However, the average income of Russian consumers was negatively affected by the economic crisis and for this reason the budgets allocated for writing instruments declined sharply, which...

Euromonitor International's Writing Instrumentsin Russia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2010-2014), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Colouring, Markers and Highlighters, Pencils, Pens, Writing Accessories.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Writing Instruments market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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