1. Market Research
  2. > Business Services
  3. > Advertising and Marketing
  4. > Advertising Market Trends

Global Location-based Search and Advertising Market 2016-2020

  • May 2016
  • 70 pages
  • Infiniti Research Limited
Report ID: 1095430

Summary

Table of Contents

Search Inside

About the Location-based search and advertising Market

Location-based search and advertising enable users to integrate mobile advertising with mobile technologies such as location-based services. The location-based search and advertising market is likely to grow significantly in the mobile advertising industry. Location-based search and advertisement provide a higher return on investments (ROI) to enterprises compared with other forms of advertisements. It is a direct marketing channel for companies to increase their outreach and brand awareness among consumers.

Technavio’s analysts forecast the Global Location-Based Search and Advertising Market to grow at a CAGR of 45.95% during the period 2016-2020.

Covered in this report
The report covers the present scenario and the growth prospects of the Global Location-Based Search and Advertising Market for 2016-2020. Moreover, annual sales of advertisements for providing coupons and the annual sales of publications in indoor segments such as hospitals, stadiums, and malls are also included for calculating the market size. The report also considers the revenue generated from different sectors and advertising methods.



The market is divided into the following segments based on geography:
- Americas
- APAC
- EMEA

Technavio's report, Global Location-Based Search and Advertising Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the Key vendorsoperating in this market.

Key vendors
- Admoove (HiMedia)
- Foursquare
- Groupon
- Near
- xAd


Other prominent vendors
- Adfalcon (Noquoush)
- Aislelabs
- Appello Systems
- Badoo
- Bfonics
- BLIP Systems A/S
- Burpple
- COUPIES
- Facebook
- Gimble
- Hungry Go Where (SingTel)
- Intersec
- Jatis Mobile
- Komli Mobile
- Millenial Media (Verizon)
- Madvertise media (Mobile Network Group)
- Nexage (Verizon)
- NeoMedia
- Ping Mobile
- Polaris Wireless
- Proxama
- Scanbuy
- Shopkick (SK Planet
- ShowNearby (Honeybay)
- Social Retail
- Sprooki
- Thinknear (TeleNav)
- Verve Wireless
- Vouchercloud (Vodafone)
- Waze (Google)
- Weve (O2)
- Wimdu
- Yoose

Market driver
- Reduced cost of marketing and enhanced consumer outreach
- For a full, detailed list, view our report

Market challenge
- Limited bandwidth and incompatible location technology
- For a full, detailed list, view our report

Market trend
- Location-based services (LBS) using light emitting diode (LED) fixtures
- For a full, detailed list, view our report

Key questions answered in this report
- What will the market size be in 2020 and what will the growth rate be?
- What are the key market trends?
- What is driving this market?
- What are the challenges to market growth?
- Who are the key vendors in this market space?
- What are the market opportunities and threats faced by the key vendors?
- What are the strengths and weaknesses of the key vendors?

You can request one free hour of our analyst’s time when you purchase this market report. Details are provided within the report.

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 60 Million searchable statistics with tables, figures & datasets
  • More than 25,000 trusted sources
  • Single User License — provides access to the report by one individual.
  • Department License — allows you to share the report with up to 5 users
  • Site License — allows the report to be shared amongst all employees in a defined country
  • Corporate License — allows for complete access, globally.

Veronica helps you find the right report:

Testimonials

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

We were impressed with the support that ReportLinker’s research specialists’ team provided. The report we purchased was useful and provided exactly what we want.

Category Manager at
Ikea

ReportLinker gave access to reliable and useful data while avoiding dispersing resources and spending too much time on unnecessary research.

Executive Director at
PwC Advisory

The customer service was fast, responsive, and 100% professional in all my dealings (...) If we have more research needs, I'll certainly prioritize working with ReportLinker!

Scott Griffith

Vice President Marketing at
Maurice Sporting Goods

The research specialist provided prompt, helpful instructions for accessing ReportLinker's product. He also followed up to make sure everything went smoothly and to ensure an easy transition to the next stage of my research

Jessica P Huffman

Research Associate at
American Transportation Research Institute

Excellent customer service. Very responsive and fast.

Director, Corporate Strategy at
Ingredion

I reached out to ReportLinker for a detailed market study on the Air Treatment industry. The quality of the report, the research specialist’s willingness to solve my queries exceeded my expectations. I would definitely recommend ReportLinker for in-depth industry information.

Mariana Mendoza

Global Platform Senior Manager at
Whirlpool Corporation

Thanks! I like what you've provided and will certainly come back if I need to do further research works.

Bee Hin Png

CEO at
LDR Pte Ltd

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

Purchase Reports From Reputable Market Research Publishers
Global Online Advertising Market Analysis & Trends - Industry Forecast to 2025

Global Online Advertising Market Analysis & Trends - Industry Forecast to 2025

  • $ 4200
  • Industry report
  • March 2017
  • by Accuray Research LLP

The Global Online Advertising Market is poised to grow at a CAGR of around 12.8% over the next decade to reach approximately $462.7 billion by 2025. This industry report analyzes the market estimates and ...

Worldwide Advertising Software Revenue Forecast, 2017-2021

Worldwide Advertising Software Revenue Forecast, 2017-2021

  • $ 3960
  • Industry report
  • May 2017
  • by IDC

This IDC study explores global trends in advertising software usage and spending. It covers spending in the United States, Canada, Western Europe (WE), Central and Eastern Europe (CEE), the Middle East ...

Global Outdoor Advertising Market 2017-2021

Global Outdoor Advertising Market 2017-2021

  • $ 3500
  • Industry report
  • March 2017
  • by Infiniti Research Limited

About Outdoor Advertising Outdoor advertising is a mass market medium used to broadcast messages for branding and support campaigns. The expenses of outdoor advertising are split between traditional physical ...


ref:plp2016

Reportlinker.com © Copyright 2017. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.