Global Endoscopy Systems Industry

• Publication date: October 2011

This report analyzes the worldwide markets for Endoscopy Systems in US$ Million by the following Product Segments: Endoscopes, and Visualization Equipment. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Latin America, and Rest of World. Annual estimates and forecasts are provided for the period 2009 through 2017. A six-year historic analysis is also provided for these markets. The report prof...

This report analyzes the worldwide markets for Endoscopy Systems in US$ Million by the following Product Segments: Endoscopes, and Visualization Equipment. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Latin America, and Rest of World. Annual estimates and forecasts are provided for the period 2009 through 2017. A six-year historic analysis is also provided for these markets. The report profiles 109 companies including many key and niche players such as Boston Scientific Corporation, Conmed Corporation, Ethicon Endo-Surgery, Inc., FujiFilm Corporation, Given Imaging, Hoya Corporation, Karl Storz GmbH & Co. KG, Karl Storz Endoscopy-America, Inc., Karl Storz Endoscopy Japan K.K., Medtronic Neurologic Technologies, Olympus Corporation, Richard Wolf Medical Instruments Corporation, Smith & Nephew, Plc., and Stryker Corporation. Market data and analytics are derived from primary and secondary research. Company profiles are mostly extracted from URL research and reported select online sources.

Global Medical Imaging Industry

1. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS 1
Study Reliability and Reporting Limitations 1
Disclaimers 2
Data Interpretation & Reporting Level 3
Quantitative Techniques & Analytics 3
Product Definitions and Scope of Study 3
Endoscopes 4
Rigid Endoscope 4
Flexible Endoscopes 4
Visualization Equipment 4

2. INDUSTRY ANALYSIS 5
Endoscopy Systems - Global Market Overview and Analysis 5
Market Dynamics 5
Recession Spurs Demand for Refurbished Equipment 5
Minimally Invasive Surgeries Drive Growth 6 Use of
Disposables On Rise 6
Growing Market for GI Endoscopy 6
Review of Technologies Reshaping the Market 7
Robotics in Endoscopy 7
Growing Trend Toward Integrated Operating Room Suites 7
Confocal Microendoscopes 8
Capsule Endoscopy 8
High Definition Endoscopy 9
Endoscopic Ultrasound 10
Auto Fluorescence Imaging 10
Narrow Band Imaging Technology 10
Multi-Band Imaging 10
NOTES - A New Dimension to Translumenal Endoscopy 10
Other Technology Advancements Over The Years 11
Lymph Endoscopy 11
Endoscopic Carpal Tunnel Release 11
Endoscopic Metal Halide Technology 11

3. COMPETITIVE SCENARIO 12
Endoscopy Equipment: A Highly Consolidated Market 12
Table 1: Leading Players in the Global Endoscopy Market
(2010): Percentage Breakdown of Value Sales for Johnson &
Johnson, Olympus, Covidien, Boston Scientific, Smith &
Nephew, Karl Storz, and Others (includes corresponding
Graph/Chart) 12
Competitive Landscape: Leading Players in Endoscopy Systems
Market 13
Endoscopes 13
Rigid Endoscope 13
Table 2: Leading Players in the Global Rigid Endoscope
Market (2007): Percentage Breakdown of Value Sales for Karl
Storz, Olympus, Smith & Nephew, Stryker, Richard Wolf, and
Others (includes corresponding Graph/Chart) 13
Flexible Endoscopes 14
Table 3: Leading Players in the Global Flexible Endoscopes
Market (2010): Percentage Breakdown of Value Sales for
Olympus, Fujifilm, and Pentax (includes corresponding
Graph/Chart) 14
Capsule Endoscopy 14
Table 4: Leading Players in the Global Capsule Endoscopes
Market (2010): Percentage Breakdown of Value Sales for Given
Imaging and Others (includes corresponding Graph/Chart) 14
Visualization Equipment 14

4. PRODUCT OVERVIEW 15
Minimally Invasive Surgery 15
Benefits of MIS 15
What is Endoscopy? 15
Classification of Endoscopy Systems 15
What is Endoscope? 16
Table 5: World Endoscopy Market (2010): Percentage Breakdown
of Value Sales by Application - Gastrointestinal,
Arthroscopy, Laparoscopy, Urology, and Others (includes
corresponding Graph/Chart) 16
Rigid Endoscopes 16
Flexible Endoscopes 16
Rigid and Flexible Endoscopes: A Comparison 17
Percutaneous Fiberscopes 17
Fiberoptic Instruments 18
Video Endoscopes 18
Video Endoscopes or Fiberoptics: Which One Offers a Better
Solution 18
Evolution of Endoscopes 18
Modern Endoscopes 19
Drawbacks of Endoscopic Surgery 20
Types of Endoscopes 20
Laparoscope 20
Types of Laparoscope 21
Viewing Laparoscope 21
Video Laparoscope 21
Diagnostic Laparoscope 22
Operating Laparoscope 22
Gastroscope 22
Colonoscope & Sigmoidoscope 23
Choledochoscope 24
Duodenoscope 24
Enteroscope 24
Laryngoscope 25
Bronchoscope 25
Flexible Bronchoscope 25
Angioscope 26
Arthroscope 26
Cystoscope 26
Hysteroscope 26
Resectoscope 27
Fetoscope 27
Endoscopic Equipment 27
Visualization Equipment 27
Cameras & Monitors 27
Light Sources 27
White Light Endoscopy 28
Recorders & Printers 28
Suction and Irrigation Equipment 28
Insufflators 28
Endoscopic Accessories 28
Suction Traps 28
Trocars and Cannulae 29
Fluid Flushing Devices 29
Tissue Sampling Devices 29
Overtubes 29
Major Areas of Endoscopy Application 29
Gastrointestinal 29
Capsule Endoscopy 30
Upper Intestinal Endoscopy 30
Colonoscopy 30
Duodenoscopy 30
Cholangiopancreatography 30
Laparoscopic Appendectomy 31
Bowel Laparoscopy 31
Laparoscopic Cholecystectomy / Gallstone Disease 32
Diaphragmatic Injury 32
Eosinophilic Gastroenteritis 32
Malrotation 32
Peritoneal Implants 33
Rectal Prolapse 33
Rectal Tumor 33
Renal Lithiasis 33
Enteroscopy 33
Intra-Operative Enteroscopy 33
Push Enteroscopy 34
Sonde Enteroscopy. 34
Sigmoidoscopy. 34
Choledoscopy. 34
Esophagogastroduodenoscopy / Gastroscopy / Upper Endoscopy 34
Small Bowel Radiograph. 34
Barium Follow Through Technique 34
Enteroclysis. 34
Tagged Red Blood Cells 35
Angiography 35
Virtual Endoscopy 35
Arthroscopy 35
Neuroendoscopy 35
Urology 36
Cystoscopy 36
Surgical Process 36
Hernial Laparoscopy 36
Ear, Nose and Throat (ENT) 37
Laryngoscopy 37
Respiratory Tract 37
Bronchoscopy 37
Thoracic Laparoscopy 37
Blebectomy 37
Intubation Endoscopes 38
Otoscopy 38
Sinoscopy 38
Pharyngolaryngoscopy 38
Obstetrics/Gynecology 38
Fallopian & Ovarian Laparoscopy 38
Endometriosis 39
Tubal Ligation 39
Vagina Creation 39
Laparoscopic Myomectomies 39
Ovarian Cystectomy 39
Female Infertility 40
Female Sterilization 40
Pelvic Inflammation 40
General Surgery Applications 40
Laparoscopy Relieves Pain in CABG Surgery 41
Laparoscopic Vagotomy for Ulcer Treatment 41
Laparoscopic Splenectomy 41
Splenic Aneurysms 41
Treatment of Liver Disease 41
Nephrectomy 41
Treatment of Polycystic Kidney Disease 42
Asymptomatic Pheochromocytoma 42
Aortoiliac Reconstruction 42
Carpal Tunnel Syndrome 42
Catheter Disconnections 42
Catheter Malfunctioning 42
Colorectal Cancer 42
Cushing’s Disease 42
Dialysis Catheter 43
Hirschsprung’s Disease 43
Bypass Surgery 43
Fetoscopy 43
Bariatric Surgery 43
Confocal Laser Endoscopy 43
Interventional Pulmonology 43
Endoscopic Approaches 44
Anticoagulation 44
Nutritional Disorders 44
Percutaneous Endoscopic Gastrotomy 44
Percutaneous Endoscopic Gastrostomy Jejunostomy (PEGJ) 44
Direct Percutaneous Endoscopic Jejunostomy 44
Processing and Storing of Endoscopes 44
Storing 44
Cleaning 45

5. PRODUCT INNOVATIONS/INTRODUCTIONS 46
Sorin Group Introduces VascuClearTM Endoscopic Vessel
Harvesting System 46
MAQUET Cardiovascular Introduces New VASOVIEW 6 PRO Endoscopic
Vessel Harvesting System 46
EndoChoice Introduces AutoBandTM Ligator 46
Lighthouse Imaging Launches New EndoBenchTM Image Quality Testers 47
Cook Medical Unveils EchoTip ProCore High Definition
Ultrasound Biopsy Needle 47
Medigus Rolls Out Miniature Video Camera 47
Integra LifeSciences Introduces New IntegraTM EGR Variant 48
Olympus Medical Develops GF-UCT260 High-Resolution Ultrasound
Gastroscope 48
Terumo Cardiovascular Systems Launches VirtuoSaph Plus
Endoscopic Vessel Harvesting System 48
EndoChoice Rolls Out Compliance EndoKit 49
Lighthouse Imaging Unveils Endolume™ 49
EndoChoice Introduces TrapEase Multi-Chamber Polyp Traps 49
MAQUET Cardiovascular Rolls Out VASOVIEW HEMOPRO 2 Endoscopic
Vessel Harvesting System 49
Given Imaging Unveils PillCam Express and PillCam SB 2-EX 50
Olympus Unveils OER-Pro Reprocessor 50
Olympus Launches GIF-H180J Model Gastroscope 51
Solos Launches MammoView 51
Olympus to Introduce Universal Endoscopic Ultrasound System 51
Endo Optiks Introduces New Micro-Endoscopes 52
Smith & Nephew Introduces Truclear System 52
Olympus Medical to Introduce Concept Model Endoscopic System 52
Fujinon Unveils Fully Digital Endoscope System 53
Smith & Nephew Introduces New Hip Access Cannula 53
Conmed Releases New Endoscopy Products 53
Smith & Nephew Endoscopy Unleashes Bioraptor™ 2.3 PK Suture
Anchor 53
Olympus Introduces Capsule Endoscope 54
FDA Approves Video-Based Endoscopes by Vision-Sciences 54
PENTAX Medical Launches Video Endoscopic System 54
Olympus Introduces Gastrointestinal Endoscopy System 55
KARL STORZ Introduces Flexible Video Cystoscope 55
Smith & Nephew Endoscopy Introduces High-Definition Surgical
Camera System 55
Smith & Nephew Endoscopy Introduces New CLEAR- TRAC?
Disposable Cannulas 55
Sonora Medical Systems Unleashes Unique Product for Endoscopy 56
Olympus Develops Latest Technology Multispectral Video
Endoscope System 56
Olympus Releases New Single Balloon Enteroscope System 56
Olympus Launches Two Innovative Gastrointestinal Video-Scopes 56
Solos Endoscopy Launches Solos Breast Endoscopy System 56
CONMED Unveils New Product Lines 57
Hawthorn Medical Launches New HD Endoscopy System 57
Smith & Nephew Launches New Surgical Image Management System 57
Olympus Offers New EFP250 Flushing Pump 57
KARL STORZ Introduces Video Podcasts of Surgeries 58
OmniVision Unveils Smallest NTSC CameraChip 58
IntroMedic Launches Capsule Endoscope 58
Boston Scientific Launches New EVH Solutions 58
KARL STORZ Unveils AUTOCON® II 400 ESU and Bipolar Resectoscope 58

6. RECENT INDUSTRY ACTIVITY 59
Beijing Century Real Technology Signs Memo of Cooperation with
Given Imaging 59
Hitachi-Aloka Inks Collaboration Agreement with Pentax 59
Fujinon Merges into Fujifilm 59
Nexcore Technologies Takes Over CooperSurgical’s Meditron
Portfolio 59
Olympus to Takeover Spiration 60
Vision Sciences Inks Exclusive Supply Agreement with Stryker 60
Fujifilm and FCCC Ink Joint R&D Agreement 60
AED and Amerinet Enter Into Agreement 61
SterilMed Enters Into Agreement with Amerinet 61

7. CORPORATE INITIATIVES IN THE RECENT PAST- A PERSPECTIVE BUILDER 62
Solos Endoscopy Acquires Purchase Order from University of
Arkansas 62
Misonix Divests Labcaire 62
Amerinet and Life Systems Make a Deal for Endoscope Disposition 62
Simbionix Collaborates with VirtaMed to Offer a Novel Product 62
ISEE3D Partners with Battelle for 3D Project 62
Olympus Acquires Gyrus ACMI 63
Fujifilm to Merge Fujinon’s Endoscopy Business 63
McKesson Buys Rosebud Solutions 63
Given Imaging to Sell Capsule Endoscopy Device in Japan 63
Pentax Merger with HOYA 64
Smith & Nephew Endoscopy Divests Vascular Business 64
Seattle Development Stage Company Purchases SafeStitch 64
Cantel Medical Acquires Small Endoscope Leak-Detection
Equipment Business 64
Novadaq Takes Over Xillix 64
Integrated Endoscopy Establishes Joint Venture in Europe 65
PuriCore and Minntech Sign Distribution Agreement 65
Solos Inks an Agreement With Dynamic Surgical Inventions 65
AMC Establishes New Endoscopy Center 65
Solos Endoscopy and Tekno-Medical Ink Agreement 65
KGMU Establishes Endoscopy Lab 66
GI Societies and Olympus Form Partnership 66
Sopro and Comeg Merge Operations 66
Stryker Acquires Sightline Technologies 66
GENICON and Broadlane Ink an Agreement 66
Solos Endoscopy Purchases Assets of Lifeline Biotechnologies 66
KARL STORZ Inks Agreement With Global Care Quest 67
Given Imaging Shifts Stock to Europe and the US 67
NeoGuide Obtains FDA Approval For Colonoscopy System 67
ViaDux Healthcare is Now Solos Endoscopy 67
Advanced Sterilization Obtains FDA Clearance 67
STERIS Obtains FDA Approval For Reliance EPS 68
Solos Endoscopy Files For FDA Clearance of OvaScope™ and
MastaScope™ 68

8. FOCUS ON SELECT GLOBAL PLAYERS 69
Boston Scientific Corporation (USA) 69
Conmed Corporation (USA) 69
Ethicon Endo-Surgery, Inc. (USA) 69
FujiFilm Corporation (Japan) 69
Given Imaging (Israel) 70
Hoya Corporation (Japan) 70
Karl Storz GmbH & Co. KG (Germany) 70
Karl Storz Endoscopy-America, Inc. (USA) 71
Karl Storz Endoscopy Japan K.K. (Japan) 71
Medtronic Neurologic Technologies (USA) 71
Olympus Corporation (Japan) 71
Richard Wolf Medical Instruments Corporation (Germany) 72
Smith & Nephew, Plc (UK) 72
Stryker Corporation (USA) 72

9. GLOBAL MARKET PERSPECTIVE 73
Table 6: Global Recent Past, Current & Future Analysis for
Endoscopy Systems by Geographic Region - USA, Canada, Japan,
Europe, Asia-Pacific (excluding Japan), Latin America and
Rest of World Markets Independently Analyzed with Annual Sales
Figures in US$ Million for Years 2009 through 2017 (includes
corresponding Graph/Chart) 73

Table 7: Global Historic Review for Endoscopy Systems by
Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific
(excluding Japan), Latin America and Rest of World Markets
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2003 through 2008 (includes corresponding
Graph/Chart 74

Table 8: Global 15-Year Perspective for Endoscopy Systems by
Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific
(excluding Japan), Latin America and Rest of World Markets for
Years 2003, 2010 and 2017 (includes corresponding Graph/Chart) 75

Table 9: Global Recent Past, Current & Future Analysis for
Endoscopes by Geographic Region - USA, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Latin America and Rest of
World Markets Independently Analyzed with Annual Sales Figures
in US$ Million for Years 2009 through 2015 (includes
corresponding Graph/Chart) 76

Table 10: Global Historic Review for Endoscopes by Geographic
Region - USA, Canada, Japan, Europe, Asia-Pacific (excluding
Japan), Latin America and Rest of World Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2003 through 2008 (includes corresponding Graph/Chart) 77

Table 11: Global 15-Year Perspective for Endoscopes by
Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific
(excluding Japan), Latin America and Rest of World Markets for
Years 2003, 2010 and 2017 (includes corresponding Graph/Chart) 78

Table 12: Global Recent Past, Current & Future Analysis for
Visualization Equipment by Geographic Region - USA, Canada,
Japan, Europe, Asia-Pacific (excluding Japan), Latin America
and Rest of World Markets Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2009 through 2017
(includes corresponding Graph/Chart) 79

Table 13: Global Historic Review for Visualization Equipment
by Geographic Region - USA, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Latin America and Rest of
World Markets Independently Analyzed with Annual Sales Figures
in US$ Million for Years 2003 through 2008 (includes
corresponding Graph/Chart) 80

Table 14: Global 15-Year Perspective for Visualization
Equipment by Geographic Region - USA, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Latin America and Rest of
World Markets for Years 2003, 2010 and 2017 (includes
corresponding Graph/Chart) 81

10. THE UNITED STATES 82
A.Market Analysis 82
Current & Future Analysis 82
Growing Demand for Minimally Invasive Surgeries 82
Technology Advancements 82
Endoscopy as Outpatient Surgery 82
Product Bundling Increases Purchases 83
Increase in Sales for Digital Recording Systems 83
New Coverage for Colorectal Cancer Screening to Drive Market
Growth for Gastrointestinal Endoscopy 83
GI Procedures Propel Endoscopy Market 83
Table 15: US Gastrointestinal Endoscopy Procedures with
Volume in Thousands for the Years 2006 through 2010
(includes corresponding Graph/Chart) 84
Capsule Endoscopy 84
Table 16: US Recent Past, Current & Future Analysis for
Capsule Endoscopy with Annual Sales Figures in US$ Million
for Years 2008 through 2017 (includes corresponding
Graph/Chart) 85

Table 17: Reimbursement for Capsule Endoscopy (includes
corresponding Graph/Chart) 85
Laparascopic Procedures 86
Table 18: US Recent Past, Current, and Future Analysis for
Laparascopic Procedures with Volume in Thousand for the
years 2008 through 2017 (includes corresponding
Graph/Chart) 86
Reimbursement Solutions 86
Table 19: Reimbursements for Select Endoscopy Procedures 87
Competitive Scenario 87
Table 20: Leading Players in the US Endoscopy Systems
Market (2010): Percentage Share Breakdown of Sales for
Olympus, Karl Storz, Pentax, Fujifilm, and Others (includes
corresponding Graph/Chart) 88

Table 21: Leading Players in the US Gastrointestinal
Endoscopy Market (2010): Percentage Share Breakdown of
Sales for Olympus, Pentax, and Others (includes
corresponding Graph/Chart) 88

Table 22: Leading Players in the US Laprascopic
Visualization Systems Market (2010): Percentage Share
Breakdown of Sales for Karl Storz, Stryker, Olympus, Smith &
Nephew, and Others (includes corresponding Graph/Chart) 88

Table 23: Leading Players in the US Pulmonary Endoscopes
Market (2010): Percentage Share Breakdown of Sales for
Olympus, Karl Storz, Pentax, Fujifilm, and Others (includes
corresponding Graph/Chart) 89

Table 24: Leading Players in the US Arthroscopes Market
(2010): Percentage Share Breakdown of Sales for Smith and
Nephew, Stryker, Conmed, Arthrex, Depuy, and Others
(includes corresponding Graph/Chart) 89

Table 25: Leading Players in the US Urology Endoscopes
Market (2010): Percentage Share Breakdown of Sales for
Olympus, Pentax, and Others (includes corresponding
Graph/Chart) 89
FDA Issues New Guidelines to Prevent Endoscopy Related
Infections 89
Product Launches/Developments 90
Strategic Corporate Developments 99
Key Players 106
B.Market Analytics 109
Table 26: US Recent Past, Current & Future Analysis for
Endoscopy Systems by Product Segment - Endoscopes &
Visualization Equipment Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2009 through 2017
(includes corresponding Graph/Chart) 109

Table 27: US Recent Past, Current & Future Analysis for
Endoscopes by Application Area- GI Endoscopes, Pulmonary
Endoscopes, Urology Endoscopes, Gynaecology Endoscopes,
Laparascopes, Arthroscopes, and Others Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2008 through 2017 (includes corresponding Graph/Chart) 110

Table 28: US Historic Review for Endoscopy Systems by
Product Segment - Endoscopes & Visualization Equipment
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2003 through 2008 (includes corresponding
Graph/Chart) 111

Table 29: US 15-Year Perspective for Endoscopy Systems by
Product Segment - Percentage Breakdown of Dollar Sales for
Endoscopes and Visualization Equipment for Years 2003, 2010
and 2017 (includes corresponding Graph/Chart) 112

Table 30: US 15-Year Perspective for Endoscopes by
Application Area - Percentage Breakdown of Dollar Sales for
GI Endoscopes, Pulmonary Endoscopes, Urology Endoscopes,
Gynaecology Endoscopes, Laparascopes, Arthroscopes, and
Others for Years 2008, 2009 and 2015 (includes corresponding
Graph/Chart) 113

11. CANADA 114
A.Market Analysis 114
Current & Future Analysis 114
Strategic Corporate Developments 114
B.Market Analytics 115
Table 31: Canadian Recent Past, Current & Future Analysis
for Endoscopy Systems by Product Segment - Endoscopes and
Visualization Equipment Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2009 through 2017
(includes corresponding Graph/Chart) 115

Table 32: Canadian Historic Review for Endoscopy Systems by
Product Segment - Endoscopes and Visualization Equipment
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2003 through 2008 (includes corresponding
Graph/Chart) 116

Table 33: Canadian 15-Year Perspective for Endoscopy Systems
by Product Segment - Percentage Breakdown of Dollar Sales
for Endoscopes and Visualization Equipment for Years 2003,
2010 and 2017 (includes corresponding Graph/Chart) 117

12. JAPAN 118
A.Market Analysis 118
Current & Future Analysis 118
Market Overview 118
Competitive Analysis 118
Table 34: Endosurgery Market in Japan (2010): Percentage
Breakdown of Value Sales for Olympus, Stryker, Karl Storz,
Smith & Nephew, Richard Wolf, and Others (includes
corresponding Graph/Chart) 118

Table 35: Leading Players in the Japanese Fiber Scope
(Flexible Endoscopes) Market (2010): Percentage Breakdown
of Value Sales for Olympus, Fujifilm, and Pentax (includes
corresponding Graph/Chart) 119

Table 36: Leading Players in the Japanese Videoscopes
Market (2010): Percentage Breakdown of Value Sales for
Olympus, Fujifilm, and Pentax (includes corresponding
Graph/Chart) 119
Product Launches/Developments 119
Strategic Corporate Development 122
Key Players 122
B.Market Analytics 124
Table 37: Japanese Recent Past, Current & Future Analysis
for Endoscopy Systems by Product Segment - Endoscopes and
Visualization Equipment Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2009 through 2017
(includes corresponding Graph/Chart) 124

Table 38: Japanese Historic Review for Endoscopy Systems by
Product Segment - Endoscopes and Visualization Equipment
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2003 through 2008 (includes corresponding
Graph/Chart) 125

Table 39: Japanese 15-Year Perspective for Endoscopy Systems
by Product Segment - Percentage Breakdown of Dollar Sales
for Endoscopes and Visualization Equipment for Years 2003,
2010 and 2017 (includes corresponding Graph/Chart) 126

13. EUROPE 127
A.Market Analysis 127
Current & Future Analysis 127
Endoscopy Market: A Brief Overview 127
Table 40: European Market for Endoscopes (2010): Percentage
Breakdown of Value Sales by Segment - Gastrointestinal
Endoscopes, Urology Endoscopes, Laparascopes, Gynaecology
Endoscopes, Arthroscopes, Neuroendoscopes, and Pulmonary
Endoscopes (includes corresponding Graph/Chart) 127
Factors Impacting Growth 128
Competition 128
Table 41: Leading Players in European Gastro-Intestinal
Endoscopes Market (2010): Percentage Breakdown of Sales for
Karl Storz, Olympus, Pentax, and Others (includes
corresponding Graph/Chart) 128

Table 42: Leading Players in European Urology Endoscopes
Market (2010): Percentage Breakdown of Sales for Karl
Storz, Olympus, and Others (includes corresponding
Graph/Chart) 128

Table 43: Leading Players in European Gynecology Endoscopes
Market (2010): Percentage Breakdown of Sales for Karl
Storz, Olympus, and Others (includes corresponding
Graph/Chart) 129

Table 44: Leading Players in European Pulmonary Endoscopes
Market (2010): Percentage Breakdown of Sales for Karl
Storz, Olympus, Pentax, Fujifilm, and Others (includes
corresponding Graph/Chart) 129

Table 45: Leading Players in European Arthroscopes Market
(2010): Percentage Breakdown of Sales for Smith & Nephew,
Stryker, Conmed, and Others (includes corresponding
Graph/Chart) 129

Table 46: Leading Players in European Laparascopes Market
(2010): Percentage Breakdown of Sales for Karl Storz,
Olympus, Stryker and Others (includes corresponding
Graph/Chart) 129
B.Market Analytics 130
Table 47: European Recent Past, Current & Future Analysis
for Endoscopy Systems by Region - France, Germany, UK,
Italy, Spain and Rest of Europe Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2009 through 2017 (includes corresponding Graph/Chart) 130

Table 48: European Recent Past, Current & Future Analysis
for Endoscopy Systems by Product Segment - Endoscopes and
Visualization Equipment Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2009 through 2017
(includes corresponding Graph/Chart) 131

Table 49: European Historic Review for Endoscopy Systems by
Region - France, Germany, UK, Italy, Spain and Rest of
Europe Markets Independently Analyzed with Annual Sales
Figures in US$ Million for Years 2003 through 2008 (includes
corresponding Graph/Chart) 132

Table 50: European Historic Review for Endoscopy Systems by
Product Segment - Endoscopes and Visualization Equipment
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2003 through 2008 (includes corresponding
Graph/Chart) 133

Table 51: European 15-Year Perspective for Endoscopy Systems
by Geographic Region - France, Germany, UK, Italy, Spain and
Rest of Europe Markets for Years 2003, 2010 and 2017
(includes corresponding Graph/Chart) 134

Table 52: European 15-Year Perspective for Endoscopy Systems
by Product Segment - Percentage Breakdown of Dollar Sales
for Endoscopes and Visualization Equipment for Years 2003,
2010 and 2017 (includes corresponding Graph/Chart) 135

13a. FRANCE 136
A.Market Analysis 136
Current & Future Analysis 136
Strategic Corporate Development 136
B.Market Analytics 137
Table 53: French Recent Past, Current & Future Analysis for
Endoscopy Systems by Product Segment - Endoscopes and
Visualization Equipment Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2009 through 2017
(includes corresponding Graph/Chart) 137

Table 54: French Historic Review for Endoscopy Systems by
Product Segment - Endoscopes and Visualization Equipment
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2003 through 2008 (includes corresponding
Graph/Chart) 138

Table 55: French 15-Year Perspective for Endoscopy Systems
by Product Segment - Percentage Breakdown of Dollar Sales
for Endoscopes and Visualization Equipment for Years 2003,
2010 and 2017 (includes corresponding Graph/Chart) 139

13b. GERMANY 140
A.Market Analysis 140
Current & Future Analysis 140
Product Launches 140
Key Players 140
B.Market Analytics 141
Table 56: German Recent Past, Current & Future Analysis for
Endoscopy Systems by Product Segment - Endoscopes and
Visualization Equipment Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2009 through 2017
(includes corresponding Graph/Chart) 141

Table 57: German Historic Review for Endoscopy Systems by
Product Segment - Endoscopes and Visualization Equipment
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2003 through 2008 (includes corresponding
Graph/Chart) 142

Table 58: German 15-Year Perspective for Endoscopy Systems
by Product Segment - Percentage Breakdown of Dollar Sales
for Endoscopes and Visualization Equipment for Years 2003,
2010 and 2017 (includes corresponding Graph/Chart) 143

13c. THE UNITED KINGDOM 144
A.Market Analysis 144
Current & Future Analysis 144
Strategic Corporate Developments 144
Key Player 145
B.Market Analytics 146
Table 59: UK Recent Past, Current & Future Analysis for
Endoscopy Systems by Product Segment - Endoscopes and
Visualization Equipment Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2009 through 2017
(includes corresponding Graph/Chart) 146

Table 60: UK Historic Review for Endoscopy Systems by
Product Segment - Endoscopes and Visualization Equipment
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2003 through 2008 (includes corresponding
Graph/Chart) 147

Table 61: UK 15-Year Perspective for Endoscopy Systems by
Product Segment - Percentage Breakdown of Dollar Sales for
Endoscopes and Visualization Equipment for Years 2003, 2010
and 2017 (includes corresponding Graph/Chart) 148

13d. ITALY 149
A.Market Analysis 149
Product Launches 149
B.Market Analytics 150
Table 62: Italian Recent Past, Current & Future Analysis for
Endoscopy Systems by Product Segment - Endoscopes and
Visualization Equipment Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2009 through 2017
(includes corresponding Graph/Chart) 150

Table 63: Italian Historic Review for Endoscopy Systems by
Product Segment - Endoscopes and Visualization Equipment
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2003 through 2008 (includes corresponding
Graph/Chart) 151

Table 64: Italian 15-Year Perspective for Endoscopy Systems
by Product Segment - Percentage Breakdown of Dollar Sales
for Endoscopes and Visualization Equipment for Years 2003,
2010 and 2017 (includes corresponding Graph/Chart) 152

13e. SPAIN 153
A.Market Analysis 153
Current & Future Analysis 153
B.Market Analytics 153
Table 65: Spanish Recent Past, Current & Future Analysis for
Endoscopy Systems by Product Segment - Endoscopes and
Visualization Equipment Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2009 through 2017
(includes corresponding Graph/Chart) 153

Table 66: Spanish Historic Review for Endoscopy Systems by
Product Segment - Endoscopes and Visualization Equipment
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2003 through 2008 (includes corresponding
Graph/Chart) 154

Table 67: Spanish 15-Year Perspective for Endoscopy Systems
by Product Segment - Percentage Breakdown of Dollar Sales
for Endoscopes and Visualization Equipment for Years 2003,
2010 and 2017 (includes corresponding Graph/Chart) 155

13f. REST OF EUROPE 156
A.Market Analysis 156
Current & Future Analysis 156
B.Market Analytics 156
Table 68: Rest of Europe Recent Past, Current & Future
Analysis for Endoscopy Systems by Product Segment -
Endoscopes and Visualization Equipment Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2009 through 2017 (includes corresponding Graph/Chart) 156

Table 69: Rest of Europe Historic Review for Endoscopy
Systems by Product Segment - Endoscopes and Visualization
Equipment Independently Analyzed with Annual Sales Figures
in US$ Million for Years 2003 through 2008 (includes
corresponding Graph/Chart) 157

Table 70: Rest of Europe 15-Year Perspective for Endoscopy
Systems by Product Segment - Percentage Breakdown of Dollar
Sales for Endoscopes and Visualization Equipment for Years
2003, 2010 and 2017 (includes corresponding Graph/Chart) 158

14. ASIA-PACIFIC 159
A.Market Analysis 159
Current & Future Analysis 159
India 159
Penetration of New Technologies 159
Vietnam 160
An Emerging Market 160
Challenges Impacting Growth 160
Strategic Corporate Developments 161
B.Market Analytics 162
Table 71: Asia-Pacific Recent Past, Current & Future
Analysis for Endoscopy Systems by Product Segment -
Endoscopes and Visualization Equipment Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2009 through 2017 (includes corresponding Graph/Chart) 162

Table 72: Asia-Pacific Historic Review for Endoscopy Systems
by Product Segment - Endoscopes and Visualization Equipment
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2003 through 2008 (includes corresponding
Graph/Chart) 163

Table 73: Asia-Pacific 15-Year Perspective for Endoscopy
Systems by Product Segment - Percentage Breakdown of Dollar
Sales for Endoscopes and Visualization Equipment for Years
2003, 2010 and 2017 (includes corresponding Graph/Chart) 164

15. LATIN AMERICA 165
A.Market Analysis 165
Current & Future Analysis 165
Market Overview 165
B.Market Analytics 166
Table 74: Latin America Recent Past, Current & Future
Analysis for Endoscopy Systems by Product Segment -
Endoscopes and Visualization Equipment Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2009 through 2017 (includes corresponding Graph/Chart) 166

Table 75: Latin America Historic Review for Endoscopy
Systems by Product Segment - Endoscopes and Visualization
Equipment Independently Analyzed with Annual Sales Figures
in US$ Million for Years 2003 through 2008 (includes
corresponding Graph/Chart) 167

Table 76: Latin America 15-Year Perspective for Endoscopy
Systems by Product Segment - Percentage Breakdown of Dollar
Sales for Endoscopes and Visualization Equipment for Years
2003, 2010 and 2017 (includes corresponding Graph/Chart) 168

16. REST OF WORLD 169
A.Market Analysis 169
Current & Future Analysis 169
Product Launch 169
Key Player Review 169
B.Market Analytics 170
Table 77: Rest of World Recent Past, Current & Future
Analysis for Endoscopy Systems by Product Segment -
Endoscopes and Visualization Equipment Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2009 through 2017 (includes corresponding Graph/Chart) 170

Table 78: Rest of World Historic Review for Endoscopy
Systems by Product Segment - Endoscopes and Visualization
Equipment Independently Analyzed with Annual Sales Figures
in US$ Million for Years 2003 through 2008 (includes
corresponding Graph/Chart) 171

Table 79: Rest of World 15-Year Perspective for Endoscopy
Systems by Product Segment - Percentage Breakdown of Dollar
Sales for Endoscopes and Visualization Equipment for Years
2003, 2010 and 2017 (includes corresponding Graph/Chart) 172


COMPETITIVE LANDSCAPE

Total Companies Profiled: 109 (including Divisions/Subsidiaries - 171)

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Region/Country Players
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The United States 65
Canada 11
Japan 8
Europe 67
France 3
Germany 39
The United Kingdom 10
Italy 2
Spain 2
Rest of Europe 11
Asia-Pacific (Excluding Japan) 14
Latin America 2
Middle-East 4
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