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Global Online Video Platforms Market

  • June 2016
  • -
  • Frost & Sullivan
  • -
  • 120 pages

Proliferation of TVE and OTT Services Driving Need for Management and Monetization of Live and On-demand Video

The increasing penetration of broadband and explosion of connected devices combined with the increasing consumer appetite for content anytime, anywhere, and on any device, compounded by the rising numbers of cord cutters, cord shavers, and cord nevers is driving aggressive investment in over-the-top (OTT) and TV everywhere (TVE) strategies across the world. Online video platforms (OVPs) have been a huge beneficiary of this trend. This study provides an outlook of the global OVP market. It offers a detailed examination of market drivers and restraints, technology trends, competitive landscape, and regional nuances. The base year is 2015 and the forecast period is 2016 to 2021. The study concludes with market predictions and recommendations.

Market Overview—Key Questions This Study Will Answer
Is the market growing? How long will it continue to grow, and at what rate?
What factors will drive the growth of this market? What are the challenges that will hold the market back?
Are the existing competitors correctly structured to meet customer needs? How will this market evolve in the future?
What are the current pricing trends in the market, and how will it evolve in the future?
What technology trends are shaping the marketplace today?
What segments and regions are most rapidly adopting OVPs? How will this landscape evolve in the future?

Table Of Contents

Global Online Video Platforms Market
1. EXECUTIVE SUMMARY

Executive Summary
Key Findings
Executive Summary—Market Engineering Measurements
Executive Summary—CEO's Perspective

2. MARKET OVERVIEW

Market Overview
Market Overview—OVP Definition
Market Overview—Focus of Analysis
Market Overview—Segment Definitions
Market Overview—Definitions
Digital Media Value Chain
Market Overview—OVP Role in Digital Media Ecosystem
Market Overview—OVP Vendors
Market Overview—OVP Customers
Market Overview—Key Questions This Study Will Answer

3. DRIVERS AND RESTRAINTS—TOTAL ONLINE VIDEO PLATFORMS MARKET

Drivers and Restraints—Total Online Video Platforms Market
Market Drivers
Drivers Explained
Market Restraints
Restraints Explained

4. FORECASTS AND TRENDS—TOTAL ONLINE VIDEO PLATFORMS MARKET

Forecasts and Trends—Total Online Video Platforms Market
Forecast Assumptions
Revenue Forecast
Revenue Forecast Discussion
Percent Revenue Forecast by Region
Revenue Forecast by Region
Regional Market Life Cycle Analysis: 2015

5. TECHNOLOGY TRENDS—TOTAL ONLINE VIDEO PLATFORMS MARKET

Technology Trends—Total Online Video Platforms Market
Technology Trends

6. MARKET SHARE AND COMPETITIVE ANALYSIS— TOTAL ONLINE VIDEO PLATFORMS MARKET

Market Share and Competitive Analysis— Total Online Video Platforms Market
The Evolving OVP Market
Competitive Analysis—Market Share
Competitive Environment
Competitive Landscape
Competitive Landscape Discussion
Competitive Factors and Assessment
Market Share and Vendor Analysis—Market Leader
Market Share and Vendor Analysis—Market Challengers
Market Share and Vendor Analysis—Market Contenders
Emerging and Receding Participants
Hot Company Watch List
Hot Company Watch List: Anvato

7. OVP FOR TVE SEGMENT BREAKDOWN

OVP for TVE Segment Breakdown
OVP for TVE Segment Key Findings
Market Engineering Measurements
Revenue Forecast

8. OVP FOR OTT AND OTHERS SEGMENT BREAKDOWN

OVP for OTT and Others Segment Breakdown
OVP for OTT and Others Segment Key Findings
Market Engineering Measurements
Revenue Forecast

9. NALA BREAKDOWN

NALA Breakdown
OVP for TVE Segment—Revenue Forecast
OVP for OTT and Others Segment—Revenue Forecast
Revenue Forecast Discussion

10. EMEA BREAKDOWN

EMEA Breakdown
EMEA Breakdown—Western Europe
EMEA Breakdown—Nordics
EMEA Breakdown—Middle East
OVP for TVE Segment—Revenue Forecast
OVP for OTT and Others Segment—Revenue Forecast
Revenue Forecast Discussion

11. APAC BREAKDOWN

APAC Breakdown
APAC Breakdown
OVP for TVE Segment—Revenue Forecast
OVP for OTT and Others Segment—Revenue Forecast
Revenue Forecast Discussion

12. THE LAST WORD

The Last Word
The Last Word—Predictions
The Last Word—Recommendations
Legal Disclaimer

13. APPENDIX

Appendix
Market Engineering Methodology
Market Engineering Measurements
List of Exhibits
Partial List of Companies Interviewed
Learn More—Next Steps

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