TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Wine 2
Summary category level - Fortified wine 3
Summary category level - Sparkling wine 4
Summary category level - Still wine 5
Summary category level - Champagne 6
Chapter 2 INTRODUCTION 7
What is this report about? 7
How to use this report 7
Market Definition 8
Chapter 3 MARKET OVERVIEW 21
Value Analysis, 2002-2007 21
Value Analysis, 2007-2012 22
Value Analysis, US$ 2002-2007 24
Value Analysis, US$ 2007-2012 24
Volume Analysis, 2002-2007 26
Volume Analysis, 2007-2012 27
Company and Brand Share Analysis 30
Distribution Analysis 35
Expenditure & consumption per capita 37
Chapter 4 LEADING COMPANY PROFILES 40
Constellation Brands, Inc. 40
E. & J. Gallo Winery 42
Chapter 5 CATEGORY ANALYSIS - FORTIFIED WINE 44
Value Analysis, 2002-2007 44
Value Analysis, 2007-2012 45
Value Analysis, US$ 2002-2007 47
Value Analysis, US$ 2007-2012 48
Volume Analysis, 2002-2007 50
Volume Analysis, 2007-2012 51
Company and Brand Share Analysis 53
Distribution Analysis 57
Expenditure & consumption per capita 59
Chapter 6 CATEGORY ANALYSIS - SPARKLING WINE 62
Value Analysis, 2002-2007 62
Value Analysis, 2007-2012 63
Value Analysis, US$ 2002-2007 65
Value Analysis, US$ 2007-2012 65
Volume Analysis, 2002-2007 67
Volume Analysis, 2007-2012 68
Company and Brand Share Analysis 71
Distribution Analysis 74
Expenditure & consumption per capita 76
Chapter 7 CATEGORY ANALYSIS - STILL WINE 79
Value Analysis, 2002-2007 79
Value Analysis, 2007-2012 80
Value Analysis, US$ 2002-2007 82
Value Analysis, US$ 2007-2012 82
Volume Analysis, 2002-2007 84
Volume Analysis, 2007-2012 85
Company and Brand Share Analysis 87
Distribution Analysis 90
Expenditure & consumption per capita 92
Chapter 8 CATEGORY ANALYSIS - CHAMPAGNE 95
Value Analysis, 2002-2007 95
Value Analysis, 2007-2012 96
Value Analysis, US$ 2002-2007 98
Value Analysis, US$ 2007-2012 98
Volume Analysis, 2002-2007 99
Volume Analysis, 2007-2012 100
Company and Brand Share Analysis 102
Distribution Analysis 104
Expenditure & consumption per capita 106
Chapter 9 COUNTRY COMPARISON 109
Value 109
Volume 114
Market Share 119
Chapter 10 NEW PRODUCT DEVELOPMENT 120
Product launches over time 120
Recent product launches 122
Chapter 11 RUSSIA SOCIOECONOMIC PROFILE 123
Country Overview 123
Key Facts 124
Political Overview 125
Russia Economic Overview 126
Chapter 12 RUSSIA MACROECONOMIC PROFILE 127
Macroeconomic Indicators 127
Chapter 13 RESEARCH METHODOLOGY 132
Methodology overview 132
Secondary research 133
Market modeling 134
Primary research 135
Data finalization 136
Ongoing research 136
Chapter 14 APPENDIX 137
Future readings 137
How to contact experts in your industry 137
Disclaimer 137
LIST OF FIGURES
Figure 1: Russia wine value and value forecast, 2002-2012 (RUB m, nominal prices) 23
Figure 2: Russia wine category growth comparison, by value, 2002-2012 25
Figure 3: Russia wine volume and volume forecast, 2002-2012 (Liters m) 28
Figure 4: Russia wine category growth comparison, by volume, 2002-2012 29
Figure 5: Russia wine company share, by volume, 2006-2007 (%) 32
Figure 6: Russia wine distribution channels, by volume, 2006-2007(%) 36
Figure 7: Russia fortified wine value and value forecast, 2002-2012 (RUB m, nominal prices) 46
Figure 8: Russia fortified wine category growth comparison, by value, 2002-2012 49
Figure 9: Russia fortified wine volume and volume forecast, 2002-2012 (Liters m) 52
Figure 10: Russia fortified wine category growth comparison, by volume, 2002-2012 52
Figure 11: Russia fortified wine company share, by volume, 2006-2007 (%) 55
Figure 12: Russia fortified wine distribution channels, by volume, 2006-2007(%) 58
Figure 13: Russia sparkling wine value and value forecast, 2002-2012 (RUB m, nominal prices) 64
Figure 14: Russia sparkling wine category growth comparison, by value, 2002-2012 66
Figure 15: Russia sparkling wine volume and volume forecast, 2002-2012 (Liters m) 69
Figure 16: Russia sparkling wine category growth comparison, by volume, 2002-2012 70
Figure 17: Russia sparkling wine company share, by volume, 2006-2007 (%) 72
Figure 18: Russia sparkling wine distribution channels, by volume, 2006-2007(%) 75
Figure 19: Russia still wine value and value forecast, 2002-2012 (RUB m, nominal prices) 81
Figure 20: Russia still wine category growth comparison, by value, 2002-2012 83
Figure 21: Russia still wine volume and volume forecast, 2002-2012 (Liters m) 86
Figure 22: Russia still wine category growth comparison, by volume, 2002-2012 86
Figure 23: Russia still wine company share, by volume, 2006-2007 (%) 88
Figure 24: Russia still wine distribution channels, by volume, 2006-2007(%) 91
Figure 25: Russia champagne value and value forecast, 2002-2012 (RUB m, nominal prices) 97
Figure 26: Russia champagne volume and volume forecast, 2002-2012 (Liters m) 101
Figure 27: Russia champagne distribution channels, by volume, 2006-2007(%) 105
Figure 28: Global wine market split (value terms, 2007) – Top 5 countries 110
Figure 29: Global wine market value, 2002–2007 (Top 5 countries) 113
Figure 30: Global wine market split (volume terms, 2007) – Top 5 countries 115
Figure 31: Global wine market volume, 2002–2007 (Top 5 countries) 118
Figure 32: Map of Russia 124
Figure 33: Annual data review process 133
LIST OF TABLES
Table 1: Wine category definitions 9
Table 2: Wine distribution channels 10
Table 3: Russia wine value, 2002-2007 (RUB m, nominal prices) 21
Table 4: Russia wine value forecast, 2007-2012 (RUB m, nominal prices) 22
Table 5: Russia wine value, 2002-2007 (US$ m nominal prices) 24
Table 6: Russia wine value forecast, 2007-2012 (US$ m nominal prices) 24
Table 7: Russia wine volume, 2002-2007 (Liters m) 26
Table 8: Russia wine volume forecast, 2007-2012 (Liters m) 27
Table 9: Russia wine brand share, by volume, 2006-2007 (%) 30
Table 10: Russia wine volume, by brand 2006-2007 (Liters m) 31
Table 11: Russia wine company share by volume, 2006-2007 (%) 33
Table 12: Russia wine volume, by company, 2006-2007 (Liters m) 34
Table 13: Russia wine distribution channels, by volume, 2006-2007 (%) 35
Table 14: Russia wine volume, by distribution channel, 2006-2007 (Liters m) 35
Table 15: Russia wine expenditure per capita, 2002-2007 (RUB, nominal prices) 37
Table 16: Russia wine forecast expenditure per capita, 2007-2012 (RUB, nominal prices) 37
Table 17: Russia wine expenditure per capita, 2002-2007 (US$ nominal prices) 38
Table 18: Russia wine forecast expenditure per capita, 2007-2012 (US$ nominal prices) 38
Table 19: Russia wine consumption per capita, 2002-2007 (Liters) 39
Table 20: Russia wine forecast consumption per capita, 2007-2012 (Liters) 39
Table 21: Constellation Brands, Inc. Key Facts 40
Table 22: E. & J. Gallo Winery Key Facts 42
Table 23: Russia fortified wine value, 2002-2007 (RUB m, nominal prices) 44
Table 24: Russia fortified wine value forecast, 2007-2012 (RUB m, nominal prices) 45
Table 25: Russia fortified wine value, 2002-2007 (US$ m nominal prices) 47
Table 26: Russia fortified wine value forecast, 2007-2012 (US$ m nominal prices) 48
Table 27: Russia fortified wine volume, 2002-2007 (Liters m) 50
Table 28: Russia fortified wine volume forecast, 2007-2012 (Liters m) 51
Table 29: Russia fortified wine brand share, by volume, 2006-2007 (%) 53
Table 30: Russia fortified wine volume, by brand 2006-2007 (Liters m) 54
Table 31: Russia fortified wine company share by volume, 2006-2007 (%) 56
Table 32: Russia fortified wine volume, by company, 2006-2007 (Liters m) 56
Table 33: Russia fortified wine distribution channels, by volume, 2006-2007 (%) 57
Table 34: Russia fortified wine volume, by distribution channel, 2006-2007 (Liters m) 57
Table 35: Russia fortified wine expenditure per capita, 2002-2007 (RUB, nominal prices) 59
Table 36: Russia fortified wine forecast expenditure per capita, 2007-2012 (RUB, nominal prices) 59
Table 37: Russia fortified wine expenditure per capita, 2002-2007 (US$ nominal prices) 60
Table 38: Russia fortified wine forecast expenditure per capita, 2007-2012 (US$ nominal prices) 60
Table 39: Russia fortified wine consumption per capita, 2002-2007 (Liters) 61
Table 40: Russia fortified wine forecast consumption per capita, 2007-2012 (Liters) 61
Table 41: Russia sparkling wine value, 2002-2007 (RUB m, nominal prices) 62
Table 42: Russia sparkling wine value forecast, 2007-2012 (RUB m, nominal prices) 63
Table 43: Russia sparkling wine value, 2002-2007 (US$ m nominal prices) 65
Table 44: Russia sparkling wine value forecast, 2007-2012 (US$ m nominal prices) 65
Table 45: Russia sparkling wine volume, 2002-2007 (Liters m) 67
Table 46: Russia sparkling wine volume forecast, 2007-2012 (Liters m) 68
Table 47: Russia sparkling wine brand share, by volume, 2006-2007 (%) 71
Table 48: Russia sparkling wine volume, by brand 2006-2007 (Liters m) 71
Table 49: Russia sparkling wine company share by volume, 2006-2007 (%) 73
Table 50: Russia sparkling wine volume, by company, 2006-2007 (Liters m) 73
Table 51: Russia sparkling wine distribution channels, by volume, 2006-2007 (%) 74
Table 52: Russia sparkling wine volume, by distribution channel, 2006-2007 (Liters m) 74
Table 53: Russia sparkling wine expenditure per capita, 2002-2007 (RUB, nominal prices) 76
Table 54: Russia sparkling wine forecast expenditure per capita, 2007-2012 (RUB, nominal prices) 76
Table 55: Russia sparkling wine expenditure per capita, 2002-2007 (US$ nominal prices) 77
Table 56: Russia sparkling wine forecast expenditure per capita, 2007-2012 (US$ nominal prices) 77
Table 57: Russia sparkling wine consumption per capita, 2002-2007 (Liters) 78
Table 58: Russia sparkling wine forecast consumption per capita, 2007-2012 (Liters) 78
Table 59: Russia still wine value, 2002-2007 (RUB m, nominal prices) 79
Table 60: Russia still wine value forecast, 2007-2012 (RUB m, nominal prices) 80
Table 61: Russia still wine value, 2002-2007 (US$ m nominal prices) 82
Table 62: Russia still wine value forecast, 2007-2012 (US$ m nominal prices) 82
Table 63: Russia still wine volume, 2002-2007 (Liters m) 84
Table 64: Russia still wine volume forecast, 2007-2012 (Liters m) 85
Table 65: Russia still wine brand share, by volume, 2006-2007 (%) 87
Table 66: Russia still wine volume, by brand 2006-2007 (Liters m) 87
Table 67: Russia still wine company share by volume, 2006-2007 (%) 89
Table 68: Russia still wine volume, by company, 2006-2007 (Liters m) 89
Table 69: Russia still wine distribution channels, by volume, 2006-2007 (%) 90
Table 70: Russia still wine volume, by distribution channel, 2006-2007 (Liters m) 90
Table 71: Russia still wine expenditure per capita, 2002-2007 (RUB, nominal prices) 92
Table 72: Russia still wine forecast expenditure per capita, 2007-2012 (RUB, nominal prices) 92
Table 73: Russia still wine expenditure per capita, 2002-2007 (US$ nominal prices) 93
Table 74: Russia still wine forecast expenditure per capita, 2007-2012 (US$ nominal prices) 93
Table 75: Russia still wine consumption per capita, 2002-2007 (Liters) 94
Table 76: Russia still wine forecast consumption per capita, 2007-2012 (Liters) 94
Table 77: Russia champagne value, 2002-2007 (RUB m, nominal prices) 95
Table 78: Russia champagne value forecast, 2007-2012 (RUB m, nominal prices) 96
Table 79: Russia champagne value, 2002-2007 (US$ m nominal prices) 98
Table 80: Russia champagne value forecast, 2007-2012 (US$ m nominal prices) 98
Table 81: Russia champagne volume, 2002-2007 (Liters m) 99
Table 82: Russia champagne volume forecast, 2007-2012 (Liters m) 100
Table 83: Russia champagne brand share, by volume, 2006-2007 (%) 102
Table 84: Russia champagne volume, by brand 2006-2007 (Liters m) 102
Table 85: Russia champagne company share by volume, 2006-2007 (%) 103
Table 86: Russia champagne volume, by company, 2006-2007 (Liters m) 103
Table 87: Russia champagne distribution channels, by volume, 2006-2007 (%) 104
Table 88: Russia champagne volume, by distribution channel, 2006-2007 (Liters m) 104
Table 89: Russia champagne expenditure per capita, 2002-2007 (RUB, nominal prices) 106
Table 90: Russia champagne forecast expenditure per capita, 2007-2012 (RUB, nominal prices) 106
Table 91: Russia champagne expenditure per capita, 2002-2007 (US$ nominal prices) 107
Table 92: Russia champagne forecast expenditure per capita, 2007-2012 (US$ nominal prices) 107
Table 93: Russia champagne consumption per capita, 2002-2007 (Liters) 108
Table 94: Russia champagne forecast consumption per capita, 2007-2012 (Liters) 108
Table 95: Global wine market value, 2007 109
Table 96: Global wine market split (value terms (US$ m), 2007) – Top 5 countries 112
Table 97: Global wine market volume, 2007 114
Table 98: Global wine market split (volume terms, 2007) – Top 5 countries 117
Table 99: Leading players - Top 5 countries 119
Table 100: Russia wine new product launches (reports) and SKUs, by company (Top 5 companies), 2007 120
Table 101: Russia wine new product launches (reports), by flavor and fragrances (Top 10 flavors), 2007 121
Table 102: Russia wine new product launches (reports), by Ingredients (Top 10 Ingredients), 2007 121
Table 103: Russia wine new product launches (reports), by Package tags or Claims 2007 122
Table 104: Russia wine new product launches (reports) - Recent 5 launches 122
Table 105: Russia Key Facts 124
Table 106: Russia population, by age group, 2002-2007 (millions) 127
Table 107: Russia population forecast, by age group, 2007-2012 (millions) 128
Table 108: Russia population, by gender, 2002-2007 (millions) 128
Table 109: Russia population forecast, by gender, 2007-2012 (millions) 129
Table 110: Russia nominal GDP, 2002-2007 (RUB bn, 2000 prices) 129
Table 111: Russia nominal GDP forecast, 2007-2012 (RUB bn, 2000 prices) 129
Table 112: Russia real GDP, 2002-2007 (RUB bn, nominal prices) 130
Table 113: Russia real GDP forecast, 2007-2012 (RUB bn, nominal prices) 130
Table 114: Russia real GDP, 2002-2007 (US$ bn, 2000 prices) 130
Table 115: Russia real GDP forecast, 2007-2012 (US$ bn, 2000 prices) 131
Table 116: Russia consumer price index, 2002-2007 (2003=100) 131
Table 117: Russia consumer price index, 2007-2012 (2003=100) 131