TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Wine 2
Summary category level - Fortified wine 3
Summary category level - Still wine 4
Summary category level - Champagne 5
Chapter 2 INTRODUCTION 6
What is this report about? 6
How to use this report 6
Market Definition 7
Chapter 3 MARKET OVERVIEW 19
Value Analysis, 2002-2007 19
Value Analysis, 2007-2012 20
Value Analysis, US$ 2002-2007 22
Value Analysis, US$ 2007-2012 22
Volume Analysis, 2002-2007 24
Volume Analysis, 2007-2012 25
Company and Brand Share Analysis 28
Distribution Analysis 30
Expenditure & consumption per capita 32
Chapter 4 LEADING COMPANY PROFILES 35
Constellation Brands, Inc. 35
E. & J. Gallo Winery 37
Chapter 5 CATEGORY ANALYSIS - FORTIFIED WINE 39
Value Analysis, 2002-2007 39
Value Analysis, 2007-2012 40
Value Analysis, US$ 2002-2007 42
Value Analysis, US$ 2007-2012 43
Volume Analysis, 2002-2007 45
Volume Analysis, 2007-2012 46
Company and Brand Share Analysis 49
Distribution Analysis 51
Expenditure & consumption per capita 53
Chapter 6 CATEGORY ANALYSIS - STILL WINE 56
Value Analysis, 2002-2007 56
Value Analysis, 2007-2012 57
Value Analysis, US$ 2002-2007 59
Value Analysis, US$ 2007-2012 59
Volume Analysis, 2002-2007 61
Volume Analysis, 2007-2012 62
Company and Brand Share Analysis 64
Distribution Analysis 66
Expenditure & consumption per capita 68
Chapter 7 CATEGORY ANALYSIS - CHAMPAGNE 71
Value Analysis, 2002-2007 71
Value Analysis, 2007-2012 72
Value Analysis, US$ 2002-2007 74
Value Analysis, US$ 2007-2012 74
Volume Analysis, 2002-2007 75
Volume Analysis, 2007-2012 76
Company and Brand Share Analysis 78
Distribution Analysis 80
Expenditure & consumption per capita 82
Chapter 8 COUNTRY COMPARISON 85
Value 85
Volume 90
Market Share 95
Chapter 9 NEW PRODUCT DEVELOPMENT 96
Product launches over time 96
Recent product launches 97
Chapter 10 SINGAPORE SOCIOECONOMIC PROFILE 98
Country Overview 98
Key Facts 99
Political Overview 100
Singapore Economic Overview 101
Chapter 11 SINGAPORE MACROECONOMIC PROFILE 102
Macroeconomic Indicators 102
Chapter 12 RESEARCH METHODOLOGY 107
Methodology overview 107
Secondary research 108
Market modeling 109
Primary research 110
Data finalization 111
Ongoing research 111
Chapter 13 APPENDIX 112
Future readings 112
How to contact experts in your industry 112
Disclaimer 112
LIST OF FIGURES
Figure 1: Singapore wine value and value forecast, 2002-2012 (SGD m, nominal prices) 21
Figure 2: Singapore wine category growth comparison, by value, 2002-2012 23
Figure 3: Singapore wine volume and volume forecast, 2002-2012 (Liters m) 26
Figure 4: Singapore wine category growth comparison, by volume, 2002-2012 27
Figure 5: Singapore wine distribution channels, by volume, 2006-2007(%) 31
Figure 6: Singapore fortified wine value and value forecast, 2002-2012 (SGD m, nominal prices) 41
Figure 7: Singapore fortified wine category growth comparison, by value, 2002-2012 44
Figure 8: Singapore fortified wine volume and volume forecast, 2002-2012 (Liters m) 47
Figure 9: Singapore fortified wine category growth comparison, by volume, 2002-2012 48
Figure 10: Singapore fortified wine distribution channels, by volume, 2006-2007(%) 52
Figure 11: Singapore still wine value and value forecast, 2002-2012 (SGD m, nominal prices) 58
Figure 12: Singapore still wine category growth comparison, by value, 2002-2012 60
Figure 13: Singapore still wine volume and volume forecast, 2002-2012 (Liters m) 63
Figure 14: Singapore still wine category growth comparison, by volume, 2002-2012 63
Figure 15: Singapore still wine distribution channels, by volume, 2006-2007(%) 67
Figure 16: Singapore champagne value and value forecast, 2002-2012 (SGD m, nominal prices) 73
Figure 17: Singapore champagne volume and volume forecast, 2002-2012 (Liters m) 77
Figure 18: Singapore champagne distribution channels, by volume, 2006-2007(%) 81
Figure 19: Global wine market split (value terms, 2007) – Top 5 countries 86
Figure 20: Global wine market value, 2002–2007 (Top 5 countries) 89
Figure 21: Global wine market split (volume terms, 2007) – Top 5 countries 91
Figure 22: Global wine market volume, 2002–2007 (Top 5 countries) 94
Figure 23: Map of Singapore 99
Figure 24: Annual data review process 108
LIST OF TABLES
Table 1: Wine category definitions 8
Table 2: Wine distribution channels 9
Table 3: Singapore wine value, 2002-2007 (SGD m, nominal prices) 19
Table 4: Singapore wine value forecast, 2007-2012 (SGD m, nominal prices) 20
Table 5: Singapore wine value, 2002-2007 (US$ m nominal prices) 22
Table 6: Singapore wine value forecast, 2007-2012 (US$ m nominal prices) 22
Table 7: Singapore wine volume, 2002-2007 (Liters m) 24
Table 8: Singapore wine volume forecast, 2007-2012 (Liters m) 25
Table 9: Singapore wine brand share, by volume, 2006-2007 (%) 28
Table 10: Singapore wine volume, by brand 2006-2007 (Liters m) 28
Table 11: Singapore wine company share by volume, 2006-2007 (%) 29
Table 12: Singapore wine volume, by company, 2006-2007 (Liters m) 29
Table 13: Singapore wine distribution channels, by volume, 2006-2007 (%) 30
Table 14: Singapore wine volume, by distribution channel, 2006-2007 (Liters m) 30
Table 15: Singapore wine expenditure per capita, 2002-2007 (SGD, nominal prices) 32
Table 16: Singapore wine forecast expenditure per capita, 2007-2012 (SGD, nominal prices) 32
Table 17: Singapore wine expenditure per capita, 2002-2007 (US$ nominal prices) 33
Table 18: Singapore wine forecast expenditure per capita, 2007-2012 (US$ nominal prices) 33
Table 19: Singapore wine consumption per capita, 2002-2007 (Liters) 34
Table 20: Singapore wine forecast consumption per capita, 2007-2012 (Liters) 34
Table 21: Constellation Brands, Inc. Key Facts 35
Table 22: E. & J. Gallo Winery Key Facts 37
Table 23: Singapore fortified wine value, 2002-2007 (SGD m, nominal prices) 39
Table 24: Singapore fortified wine value forecast, 2007-2012 (SGD m, nominal prices) 40
Table 25: Singapore fortified wine value, 2002-2007 (US$ m nominal prices) 42
Table 26: Singapore fortified wine value forecast, 2007-2012 (US$ m nominal prices) 43
Table 27: Singapore fortified wine volume, 2002-2007 (Liters m) 45
Table 28: Singapore fortified wine volume forecast, 2007-2012 (Liters m) 46
Table 29: Singapore fortified wine brand share, by volume, 2006-2007 (%) 49
Table 30: Singapore fortified wine volume, by brand 2006-2007 (Liters m) 49
Table 31: Singapore fortified wine company share by volume, 2006-2007 (%) 50
Table 32: Singapore fortified wine volume, by company, 2006-2007 (Liters m) 50
Table 33: Singapore fortified wine distribution channels, by volume, 2006-2007 (%) 51
Table 34: Singapore fortified wine volume, by distribution channel, 2006-2007 (Liters m) 51
Table 35: Singapore fortified wine expenditure per capita, 2002-2007 (SGD, nominal prices) 53
Table 36: Singapore fortified wine forecast expenditure per capita, 2007-2012 (SGD, nominal prices) 53
Table 37: Singapore fortified wine expenditure per capita, 2002-2007 (US$ nominal prices) 54
Table 38: Singapore fortified wine forecast expenditure per capita, 2007-2012 (US$ nominal prices) 54
Table 39: Singapore fortified wine consumption per capita, 2002-2007 (Liters) 55
Table 40: Singapore fortified wine forecast consumption per capita, 2007-2012 (Liters) 55
Table 41: Singapore still wine value, 2002-2007 (SGD m, nominal prices) 56
Table 42: Singapore still wine value forecast, 2007-2012 (SGD m, nominal prices) 57
Table 43: Singapore still wine value, 2002-2007 (US$ m nominal prices) 59
Table 44: Singapore still wine value forecast, 2007-2012 (US$ m nominal prices) 59
Table 45: Singapore still wine volume, 2002-2007 (Liters m) 61
Table 46: Singapore still wine volume forecast, 2007-2012 (Liters m) 62
Table 47: Singapore still wine brand share, by volume, 2006-2007 (%) 64
Table 48: Singapore still wine volume, by brand 2006-2007 (Liters m) 64
Table 49: Singapore still wine company share by volume, 2006-2007 (%) 65
Table 50: Singapore still wine volume, by company, 2006-2007 (Liters m) 65
Table 51: Singapore still wine distribution channels, by volume, 2006-2007 (%) 66
Table 52: Singapore still wine volume, by distribution channel, 2006-2007 (Liters m) 66
Table 53: Singapore still wine expenditure per capita, 2002-2007 (SGD, nominal prices) 68
Table 54: Singapore still wine forecast expenditure per capita, 2007-2012 (SGD, nominal prices) 68
Table 55: Singapore still wine expenditure per capita, 2002-2007 (US$ nominal prices) 69
Table 56: Singapore still wine forecast expenditure per capita, 2007-2012 (US$ nominal prices) 69
Table 57: Singapore still wine consumption per capita, 2002-2007 (Liters) 70
Table 58: Singapore still wine forecast consumption per capita, 2007-2012 (Liters) 70
Table 59: Singapore champagne value, 2002-2007 (SGD m, nominal prices) 71
Table 60: Singapore champagne value forecast, 2007-2012 (SGD m, nominal prices) 72
Table 61: Singapore champagne value, 2002-2007 (US$ m nominal prices) 74
Table 62: Singapore champagne value forecast, 2007-2012 (US$ m nominal prices) 74
Table 63: Singapore champagne volume, 2002-2007 (Liters m) 75
Table 64: Singapore champagne volume forecast, 2007-2012 (Liters m) 76
Table 65: Singapore champagne brand share, by volume, 2006-2007 (%) 78
Table 66: Singapore champagne volume, by brand 2006-2007 (Liters m) 78
Table 67: Singapore champagne company share by volume, 2006-2007 (%) 79
Table 68: Singapore champagne volume, by company, 2006-2007 (Liters m) 79
Table 69: Singapore champagne distribution channels, by volume, 2006-2007 (%) 80
Table 70: Singapore champagne volume, by distribution channel, 2006-2007 (Liters m) 80
Table 71: Singapore champagne expenditure per capita, 2002-2007 (SGD, nominal prices) 82
Table 72: Singapore champagne forecast expenditure per capita, 2007-2012 (SGD, nominal prices) 82
Table 73: Singapore champagne expenditure per capita, 2002-2007 (US$ nominal prices) 83
Table 74: Singapore champagne forecast expenditure per capita, 2007-2012 (US$ nominal prices) 83
Table 75: Singapore champagne consumption per capita, 2002-2007 (Liters) 84
Table 76: Singapore champagne forecast consumption per capita, 2007-2012 (Liters) 84
Table 77: Global wine market value, 2007 85
Table 78: Global wine market split (value terms (US$ m), 2007) – Top 5 countries 88
Table 79: Global wine market volume, 2007 90
Table 80: Global wine market split (volume terms, 2007) – Top 5 countries 93
Table 81: Leading players - Top 5 countries 95
Table 82: Singapore wine new product launches (reports) and SKUs, by company 2007 96
Table 83: Singapore wine new product launches (reports), by flavor and fragrances 2007 96
Table 84: Singapore wine new product launches (reports), by Ingredients 2007 97
Table 85: Singapore wine new product launches (reports) 97
Table 86: Singapore Key Facts 99
Table 87: Singapore population, by age group, 2002-2007 (millions) 102
Table 88: Singapore population forecast, by age group, 2007-2012 (millions) 103
Table 89: Singapore population, by gender, 2002-2007 (millions) 103
Table 90: Singapore population forecast, by gender, 2007-2012 (millions) 104
Table 91: Singapore nominal GDP, 2002-2007 (SGD bn, 2000 prices) 104
Table 92: Singapore nominal GDP forecast, 2007-2012 (SGD bn, 2000 prices) 104
Table 93: Singapore real GDP, 2002-2007 (SGD bn, nominal prices) 105
Table 94: Singapore real GDP forecast, 2007-2012 (SGD bn, nominal prices) 105
Table 95: Singapore real GDP, 2002-2007 (US$ bn, 2000 prices) 105
Table 96: Singapore real GDP forecast, 2007-2012 (US$ bn, 2000 prices) 106
Table 97: Singapore consumer price index, 2002-2007 (2003=100) 106
Table 98: Singapore consumer price index, 2007-2012 (2003=100) 106