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Kenya Food and Drink Report Q2 2016

  • March 2016
  • -
  • Business Monitor International
  • -
  • 44 pages

Includes 3 FREE quarterly updates

BMI View: Kenya's food and drink industry will experience robust growth in 2016, as the country's positiveeconomic outlook drives consumer spending. We expect Kenya's consumer confidence to rise with theincrease in household spending due to growing disposable incomes. Kenya's MGR sector will become anincreasingly attractive market in the region, with growing investment in the construction industry.

Latest Updates & Industry Developments

- Kenya's emerging middle class will boost sales for non-essential goods.

- A growing youth population and rising disposable incomes will drive investment in coffee shops in urbanareas.

- Grocery retailers are increasingly entering the market through shopping malls.

Table Of Contents

Kenya Food and Drink Report Q2 2016
BMI Industry View 7
Industry Forecast 8
Consumer Outlook 8
Latest Updates 8
Structural Trends 8
Table: Kenya - Selected Macroeconomic Indicators 9
Food 10
Latest Updates 10
Structural Trends 11
Table: Food Sales (Kenya 2013-2020) 12
Drink 14
Latest Updates 14
Structural Trends 15
Table: Non-Alcoholic Drink Sales (Kenya 2013-2020) 16
Mass Grocery Retail 17
Latest Updates 17
Structural Trends 17
Industry Risk/Reward Index 19
Sub-Saharan Africa Risk/Reward Index 19
Table: Sub-Saharan Africa Q216 Food and Drink Risk/Reward Index 21
Market Overview 25
East Africa Market Overview 25
Market Drivers and Trends 25
Competitive Landscape 32
Table: Key Players In East Africa's Food and Drink Sector 32
Demographic Forecast 33
Table: Population Headline Indicators (Kenya 1990-2025) 34
Table: Key Population Ratios (Kenya 1990-2025) 34
Table: Urban/Rural Population and Life Expectancy (Kenya 1990-2025) 35
Table: Population By Age Group (Kenya 1990-2025) 35
Table: Population By Age Group % (Kenya 1990-2025) 36
Glossary 38
Food and Drink 38
Mass Grocery Retail 38
Methodology 40
Industry Forecast Methodology 40
Sector-Specific Methodology 41
Sources 41
Risk/Reward Index Methodology 42
Table: Food and Drink Risk/Reward Index Indicators 43
Table: Weighting 44

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