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Luxury Writing Instruments and Stationery in Brazil

  • November 2016
  • -
  • Euromonitor International
  • -
  • 17 pages

In 2016, luxury writing instruments and stationery continued to suffer from the shift towards electronic forms of communication, particularly the widening ownership of smartphones. This resulted in writing instruments and stationery being viewed as somewhat old-fashioned. In addition, there was a marked clampdown on corruption at the end of the review period, with this in turn resulting in a decline in corporate gift giving, with this traditionally having been a strong driver of sales of luxury...

Euromonitor International’s Luxury Writing Instruments and Stationery in Brazil report offers a comprehensive guide to the size and shape of the Luxury Writing Instruments and Stationery market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Writing Instruments and Stationery retailing along with the development of consumers’ shopping patterns. Forecasts to 2020 illustrate how the market is set to change

Product coverage: Luxury Stationery, Luxury Writing Instruments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Luxury Writing Instruments and Stationery market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Luxury Writing Instruments and Stationery in Brazil
LUXURY WRITING INSTRUMENTS AND STATIONERY IN BRAZIL
Euromonitor International
November 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Luxury Writing Instruments and Stationery by Category: Value 2011-2016
Table 2 Sales of Luxury Writing Instruments and Stationery by Category: % Value Growth 2011-2016
Table 3 NBO Company Shares of Luxury Writing Instruments and Stationery: % Value 2011-2015
Table 4 LBN Brand Shares of Luxury Writing Instruments and Stationery: % Value 2012-2015
Table 5 Distribution of Luxury Writing Instruments and Stationery by Format: % Value 2011-2016
Table 6 Forecast Sales of Luxury Writing Instruments and Stationery by Category: Value 2016-2021
Table 7 Forecast Sales of Luxury Writing Instruments and Stationery by Category: % Value Growth 2016-2021
Executive Summary
Luxury Goods in Brazil Faces A Slowdown in Growth in 2016
Gift Purchases Suffer From Buyers Trading Down
Entry Barriers Rise To Increase Market Concentration
Premium Outlets Start To Flourish While the Internet Remains A Niche Channel
2017 Expected To Herald the Start of An Economic Recovery
Key Trends and Developments
Faltering Brazilian Economy Impacts the Growth of Luxury Goods
High-income Consumers Become More Cautious With Their Luxury Purchases
Strong Entry Barriers Signal An Opportunity for Existing Players
Luxury Shopping Centres Remain in the Spotlight
Distribution
Summary 1 Select Luxury Shopping Centres: 2016
Market Data
Table 8 Sales of Luxury Goods by Category: Value 2011-2016
Table 9 Sales of Luxury Goods by Category: % Value Growth 2011-2016
Table 10 NBO Company Shares of Luxury Goods: % Value 2011-2015
Table 11 LBN Brand Shares of Luxury Goods: % Value 2012-2015
Table 12 Distribution of Luxury Goods by Format: % Value 2011-2016
Table 13 Distribution of Luxury Goods by Format and Category: % Value 2016
Table 14 Forecast Sales of Luxury Goods by Category: Value 2016-2021
Table 15 Forecast Sales of Luxury Goods by Category: % Value Growth 2016-2021
Sources
Summary 2 Research Sources












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