India Quarterly Beverage Tracker Report Q4 2013

  • February 2014
  • -
  • Canadean Ltd
  • -
  • 19 pages

Product Synopsis

Published by Canadean, this Quarterly Beverage Tracker report provides a detailed analysis of the latest developments in the India beverage market

Introduction and Landscape

Why was the report written?
In the current climate of economic uncertainty and market volatility companies need to know about more than just data. This report provides a complete overview of all commercial beverage consumption trends, latest market developments and an economic mood indicator

What is the current market landscape and what is changing?
With elections due in the next few months and fuel and vegetable prices continuing to drive inflation, consumer confidence remains weak.

What are the key drivers behind recent market changes?
Indian beverage categories are traditionally vulnerable to monsoon swings and price rises. However, due to growth in SKUs, increased brand penetration and more consumption occasions, soft drinks and ACB categories have grown significantly in the last few years.

What makes this report unique and essential to read?
Designed for clients who want to understand the latest trends in the India beverage industry and want more detail and analysis on this data. Canadean's India Quarterly Beverage Tracker report is ideal for benchmarking total market vs retail audit data and is an essential tool for keeping up-to-date with the latest industry and market developments

Key Features and Benefits

Readers are provided with a summary snap shot table showing category growth in Q42013vsQ42012, together with provisional 2013 volumes and latest 2014 forecasts

An economic mood indicator, completed by Canadean's local consultant, examines (on a scale of one to five) whether confidence levels in the industry are better or worse than the previous quarter, whether net prices are rising or falling and how Private Label products have performed versus the rest of the market. Selected retail pricing data is given for the most recent quarter and the previous four quarters, enabling analysis of price movements.

Key highlights of the last quarter's commercial beverage performance are identified and the key market drivers examined

Volumes for Q42013vs Q42012, Provisional 2013 volumes, moving annual totals (MAT) and latest 2014 forecasts are provided for each individual beverage category, together with supporting text on quarterly performance and forecast assumptions. More granular data is provided for the Carbonates category, with data split by regular vs low calorie, and by key flavours.

Key Market Issues

The Food Safety Standards Authority of India (FSSAI) has also added to the regulatory burden on beverage companies since 2011. Indeed, new legislation now requires companies to report on pesticide residue and adhere to rules on packaging labels.

The economic downturn in 2013 has proven difficult for companies, with many now forced to resort to alternative strategies, including looking again at prices, product innovation and product migration

Private Label products were affected by a lack of new product introductions in 2013 and the closure of profitable modern retail stores.

Key Highlights

The packaged water category increased by around 20% during Q4-13, with the unbranded segment growing by between 25% and 30% and brands increasing by between 10% and 15%. Unbranded or regional brands are growing faster than leading or national brands due to higher prices for the latter

A good monsoon season has increased the supply of milk during the peak production period in Q4. An increase of 4% has, therefore, been recorded in Q4-13

The hot coffee category increased by 4% in Q4-13 , café culture has boosted consumption of hot coffee, particularly high income groups. This can be seen in the rise of specialty retail coffee shops, such as Starbucks and Café coffee day.

Table Of Contents

Canadean India Quarterly Beverage Tracker
AT A GLANCE - QUARTERLY PERFORMANCE AND LATEST FORECAST
HIGHLIGHTS
MARKET DRIVERS
MARKET TRENDS
SOFT DRINKS
Packaged Water
Bulk/HOD Water
Carbonates
Juice
Nectars
Still Drinks
Squash/Syrups
Fruit Powders
Iced/Rtd Tea Drinks
Iced Rtd Coffee Drinks
Sports Drinks
Energy Drinks
ALCOHOLIC DRINKS
Beer
Wine
Spirits
Other Alcoholic Beverages
DAIRY DRINKS
White Milk
Cultured Dairy Drinks
Flavoured Milk
Soymilk
Other Liquid Dairy
HOT BEVERAGES
Hot Coffee
Hot Tea
DATA TABLES
Commercial Beverages Market Trends - Million Litres, 2013P-2014F
Commercial Beverages Market Trends - Million Unit Cases, 2013P-2014F
Soft Drinks Market Trends - Million Litres, 2013P-2014F
Soft Drinks Market Trends - Million Unit Cases, 2013P-2014F
Carbonates Market Trends - Million Litres, 2013P-2014F
Carbonates Market Trends - Million Unit Cases, 2013P-2014F

List of Tables

India at a Glance - Quarterly Performance and Latest Forecast
Impact of the Economic Situation
Commercial Beverages Market Trends - Million Litres, 2013P-2014F
Commercial Beverages Market Trends - Million Unit Cases, 2013P-2014F
Soft Drinks Market Trends - Million Litres, 2013P-2014F
Soft Drinks Market Trends - Million Unit Cases, 2013P-2014F
Carbonates Market Trends - Million Litres, 2013P-2014F
Carbonates Market Trends - Million Unit Cases, 2013P-2014F

View This Report »

Find all the market research you need - instantly, in one place.

+1.2 Million Research Documents & Statistics +200,000 Trusted Public Sources 350 Industries With Global Coverage

24/7 Customer Support

Talk to Amrita

+1 718 303 2019

Purchase Reports From Reputable Market Research Publishers

The Future of Functional Food and Drinks - successful product positioning and claims

The Future of Functional Food and Drinks - successful product positioning and claims

  • $ 7 995
  • Industry report
  • May 2014
  • by Canadean Ltd

Summary “The Future of Functional Food & Drinks - successful product positioning and claims” provides a comprehensive overview of the functional food and drink landscape, analyzing the regulatory and ...

Global Markets for Bottled Water Products

Global Markets for Bottled Water Products

  • $ 6 650
  • Industry report
  • June 2014
  • by BCC Research

This BCC Research report provides an overview of the current and near-term global bottled water market. It aims to examine the market, forecast market trends, trace significant developments, and profile ...

Analysis of the Global Alcohol Ingredients Market

Analysis of the Global Alcohol Ingredients Market

  • $ 6 000
  • Industry report
  • June 2014
  • by Frost & Sullivan

Growth to be Driven by Demand with Significant Growth in the Other Ingredients Segment The global alcohol ingredients market is expected to experience steady growth over the forecast period. Growth is ...


ReportLinker is an award-winning market research solution that finds, filters and organizes the latest industry data so you get all the market research you need - quickly, in one place.