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Falabella de Colombia SA in Retailing (Colombia)

  • January 2016
  • -
  • Euromonitor International
  • -
  • 2 pages

Falabella will continue with a strategy focused on expansion in Colombian retailing, reaching mid-sized cities, with the goal to complete 30 stores by 2018. Apparel will continue to be the most important category in the sales mix, focusing strongly on its private label brands. Online sales will continue to be a crucial part of the growth strategy over the forecast period.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Retailing market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Falabella de Colombia SA in Retailing (Colombia)
FALABELLA DE COLOMBIA SA IN RETAILING (COLOMBIA)
Euromonitor International
January 2016

LIST OF CONTENTS AND TABLES

Strategic Direction
Company Background
Digital Strategy
Summary 1 Falabella de Colombia SA: Share of Sales Generated by Internet Retailing 2013-2015
Private Label
Summary 2 Falabella de Colombia SA: Private Label Portfolio
Competitive Positioning
Summary 3 Falabella de Colombia SA: Competitive Position 2015












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