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Yoghurt and Sour Milk Products in Belgium

  • September 2016
  • -
  • Euromonitor International
  • -
  • 36 pages

Summary

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Per capita consumption of yoghurt in Belgium is traditionally low when compared to neighbouring countries. Manufacturers are well aware of this and, in 2015 and 2016, were very active in trying to boost yoghurt consumption via advertising campaigns. Companies focused particularly on breakfast as the main consumption occasion and on yoghurt’s important place in a healthy and well-balanced diet.

Euromonitor International’s Yoghurt and Sour Milk Products in Belgium report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Sour Milk Products, Yoghurt.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Yoghurt and Sour Milk Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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ref:plp2016

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